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The most valuable ads?
What ads cost the most
stcrim

WebmasterWorld Senior Member 10+ Year Member



 
Msg#: 3622231 posted 12:44 am on Apr 9, 2008 (gmt 0)

I'm sure it's been asked and answered a thousand times, but, how do you find out which ads are most valuable?

We've developed a system that makes an ad publishers website more profitable. Obviously we want to start out working with publishers who are working with higher click returns.

Is there a reliable source for ad costs and returns?

Any thoughts?
-s-

 

purplecape

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 3622231 posted 1:34 am on Apr 9, 2008 (gmt 0)

What do you mean by "most valuable"? Which is more valuable: an ad that pays $5 per click, and has a 1% CTR on a given site, or an ad that pays 50 cents and has a 10% CTR on that site?

Or are you only interested in high click values per se? Well, there aren't any RELIABLE lists, but if you search you can find some.

dibbern2

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 3622231 posted 6:50 am on Apr 9, 2008 (gmt 0)

you asked for thoughts...

Since the same page can return clicks worth 40 cents at one point in he day and 4 dollars a few hours later, and then deliver an even different scenario the next day, and the day after that, etc, the only semi-reliable measurement would include weeks or months of averaging. And that wouldn't factor seasonal variations.

The idea of an accurate list of high paying keywords is a myth, but that won't stop some people from selling you one if you are dumb enough to buy into the scheme.

purplecape

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 3622231 posted 1:48 pm on Apr 9, 2008 (gmt 0)

As I noted previously, there is no such thing as a reliable list, but I'm doing my best to remedy that problem right now. Yes, I'm working on a list of keywords, based on five years of experience in AdSense. Obviously, I can't divulge too much information, but here's a sample word from the list: mesothelioma.

PM me with your offer.

purplecape

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 3622231 posted 2:58 pm on Apr 9, 2008 (gmt 0)

BTW, the above message is a joke. No more PMs, please.

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