I'd like to have my 2005 ECPM back, or even 2006. That's all. Nothing else. I've been a good boy too.
|In your ideal AdSense world, what would you like for the holidays this year? |
I think I speak for everyone here: More money! :)
On a more serious note, I think I still speak for everyone here: More (way more) than 200 slots in the Competitive Ad Filter.
1) Better communication and more openness about such issues as the sudden drop of eCPM in October that many publishers have reported.
2) The eCPM of 2006.
3) More advanced reporting (graphs).
4) Better ads, less MFA advertisers.
I would turn site targeting back on (it's currently off) if I had a way to review, and possibly block, those wanting to target my site.
in the middle of it.
|<?php echo 'google_ad_channel = ' . $channel1 . '+' .$channel2;?> |
Second, a whole bunch more custom channels. If I could use as many channels as I have categories in my blogs or tags in my gallery that'd go a long way towards helping me as a publisher.
With the kind of feedback I could get from those two features it would be a lot easier to keep Adsense on pages that will convert and produce more content that benefits advertisers.
Both of these are really simple for the Adsense team and would be a huge benefit for me as a publisher.
My Google traffic back. Yahoo is now sending 20 times what Google sends. It used to be the other way around.
At least I can wish...
More channels. I meant to say that too.
Better reporting/graphs and more communication between Adsense and Publishers. I DID just find the Official Adsense blog; so that was nice! :-)
I'd like to have negative keywords so that I can easily keep inappropriate ad topics off of my sites (like those for death-related services).
I'd also like to be able to filter by partial domain matches or wildcards in the competitive ad filter list, such as being able to block all domains that end with .info or all domains with the word search in them.
Ditto on the channels!...KF
|On a more serious note, I think I still speak for everyone here: More (way more) than 200 slots in the Competitive Ad Filter. |
Or better yet, a more felxible competitive ad filter that will include wild cards because, quite frankly, I am spending far too much time managing the competitive ad filter. For starters I would ban the following:
AA, one of the great selling point of adsense had been the plug and play functionality but I now find I am devoting too much time managing the ads, combined with extremely low cpms, it's no longer the great product it once was. Low CPMs I can undertand if that is what the market truly is (but alas who knows with Google's blackbox mentality) but the time required to manage junk ads is unnecessary.
added: Isee iridiax beat me to the post.
[edited by: NorthIslandChris at 11:48 pm (utc) on Dec. 7, 2007]
|a way to review, and possibly block, those wanting to target my site. |
This would be high on my list of wants. I'm in the process of eliminating image ads now, and I'll probably ask to have targeting turned off entirely.
Besides targeting review I REALLY want Targeted CPC stats broken out separately.
When you get down to it, beyond the ability to EASILY review and/or accept/reject targeted ads, stats are where most of my issues come from. Lets have some better stats all the way around.
I'd like to see the site-targeted contextual ads that Google promised in a NEW YORK TIMES story that was discussed here:
(Correct me if I'm wrong, but site-targeted CPC "placements" don't appear to fit that description.)
1) EFT to more countries such as Hong Kong, Malaysia, Singapore, and Thailand etc
2) Ability to block ads that have "certain" words in them.
3) Ability to turn on and off site targetting CPM ads in the AS centre.
4) Ability to give anonymous feedback to advertisers. For example tell them that while their ads may be targetted their image ads are very bad and they should improve them or else they will be blocked. I have two such advertisers from good companies whose image ads are so boring and badly made I have to block them for purely esthetic reasons, as they make my site look bad. I love image ads, but they should look good.
5) Ability toset a reasonable but minimum CPC. It is my real estate after all.
[edited by: Visit_Thailand at 12:50 am (utc) on Dec. 8, 2007]
|I'd like to have my 2005 ECPM back, or even 2006 |
More (way more) than 200 slots in the MFA -- er, I mean, competitive ad -- filter. And wildcard blocking.
Better stats reporting, with graphs.
The ability to allow image ads without also including animated videos.
|5) Ability toset a reasonable but minimum CPC. It is my real estate after all. |
That is a big one on my list too. At a penny a click, I would rather keep the traffic. And if there are no ads, so be it, serve me up a default.
I asked for this a long time ago, but since this is our wish list:
The ability to have ads with transparent backgrounds. This would allow ads to blend better on sites that have a textured background.
Also, I don't have any suggestions for how to implement it, but it would also be nice to have an easier way to discern the urls of ads that we want to add to the filter (without having to right-click on the ad to look at its guts). As was recently pointed out here in another thread, the Preview Tool is not really good for that.
More than 200 slots on the filter.
Ability to exclude by keywords:
For example: on a site selling widgets, the ability to exclude the word "dog" if we keep getting dog widgets ads all over the site and carry nothing of the sort, not even anything remotely related to dogs or pets. Or ads for "breast pumps" on sites that give weather reports; just because they have the word "showers" on them doesn't mean they have anything to do with being pregnant. It isn't as far-fetched as it sounds.
That makes for poor relevancy and certainly no conversions for any advertisers. It also looks bad for the sites displaying them. It looks silly and costs clicks by taking space that a targeted ad would have occupied.
[edited by: Marcia at 3:43 am (utc) on Dec. 8, 2007]
1. Better control over Adsense video units. For example, if we know of a particular video (i.e. how-to, informational, etc.), we should be able to add it exclusively if it is not currently listed in the Category / Provider list.
2. As Visit Thailand mentioned - the ability to filter ads by keyword.
1- Block advertisers by account
blocking MFA by domain is a waste of life, it can be done as an additional competitive account filter box, this will ease the pressure on the current limited competitive ad filter box.
2- Untangling CPM targeting from PPC targeting
I have CPM targeting off for my account, but I am told this also turns PPC targeting off, I would like to run PPC targeting on my site, PPC is why I joined AdSense years ago while there are better CPM networks out there, missing out on PPC because I don't want CPM on my site does not make sense.
I've made my list short because my other 45 wishes can wait if the above 2 are implemented.
[Mods, can we please have this thread pinned till the end of December?]
A serious crackdown by Google on MFA's (as opposed to the farcical attempt in June earlier this year)
If not, an unlimited filter for publishers with the ability to block advertisers by account and keywords.
See 2006's excellent wishlist (am too lazy and too disillousioned to even look up that thread now; you probably will want to Google it). 99% of this is valid and has not been implemented yet.
Otherwise i second Hobbs' opinion.
|A serious crackdown by Google on MFA's |
|I haven't noticed a thread about this yet, so I figured I'd start it myself: |
In your ideal AdSense world, what would you like for the holidays this year?
Not mentioned by any respondent so far but taking your question literally:
a) A saner caring world.
b) A world where eveyone respects one anothers rights.
c) Much lesser mass media BS which unfortunately impacts on 1 and 2 above.
Obviously you were referring to AdSense.
Well the greatest thing any corporation can do is have "transparency" and "openess".
I for one, have felt AdSense with Google's professed ideals, have let us down mightily over the last twelve months.
Commercial confidentiality is one thing, treating 50% [or more] of your clients as "mushrooms" is another matter entirely.
I wouldn't be exaggerating in saying that Google's credibility has taken a severe beating over the last twelve months.
At no time have you taken us publishers into your confidence and said:
"This is ABC, then there's XYZ and of course LMO".
We've all been left to aimlessly speculate. This always gives rise to conspiracy theories.
I think management needs to take a long hard look at the communication gap here. It may well prove that the folks here who contribute simply might only represent a mere 0.00001% of AdSense business in the overall scheme of things and I wouldn't be totally surprised at that.
Something needs to be addressed at senior management level though.
Please pass it along. Most of us would like to think we're all part of a mutually beneficial partnership.
AdWords / Google / AdSense
How about a desktop gadget that shows "todays earnings, clicks etc" (like an rss feed). Would save having to logon to the adsense site several times per day.
Let me clarify that. Two possibilities. 1 software on your pc's desktop. 2. a separate display with an ethernet connection (like a digital clock kind of thing). It would make a cool present.
An API that serves ads from my own domain, to minimize the effect of ad blockers that target AdSense ads by blocking googlesyndication.com
[edited by: tim222 at 4:12 pm (utc) on Dec. 8, 2007]
Get rid of MFA sites and allow everyone to receive payments via EFT or Western Union. That would be more than enough for me
|An API that serves ads from my own domain |
Seconded! I hope that Google is at least exploring this idea, if not preparing to offer it just yet.
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