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tired of paying googles advert costs?
Kurgano

5+ Year Member



 
Msg#: 3363386 posted 10:56 am on Jun 10, 2007 (gmt 0)

Google seems to have recently begun charging much more and paying out much less for their ad services. Some were hit today to the tune of 2000% for their adwords campaigns.

What irks me the most is the "ads by google" logo. Google is so over done that people avoid clicking on anything with those words near them. I dont blame them!

Plain text links never looked so good.
I have no doubt google will introduce more "friendly" ads soon which only means they'll find sneakier ways to display them... like placing an ad as a forum topic and the word "google" as author at 75% its usual size.

What if we dont want to have the word google displayed?

 

curlykarl

10+ Year Member



 
Msg#: 3363386 posted 12:15 pm on Jun 10, 2007 (gmt 0)

What if we dont want to have the word google displayed?

Then don't run the ads, simple really.

timwestla

5+ Year Member



 
Msg#: 3363386 posted 7:01 pm on Jun 10, 2007 (gmt 0)

What if we dont want to have the word google displayed?

I have mixed feelings on this. On one hand, it probably results in less clicks. On the other hand, it separates my content from that of the advertiser. So if there's an ad that says "Here is some info on widgets" - it's not like I'm endorsing the widgets... it's just an ad.

Scurramunga

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 3363386 posted 11:28 pm on Jun 10, 2007 (gmt 0)

Some were hit today to the tune of 2000% for their adwords campaigns.
Roughly, how many do you define as "some"? Were they involved in producing MFA'S or some sort of arbitrage?
europeforvisitors



 
Msg#: 3363386 posted 5:37 am on Jun 11, 2007 (gmt 0)

Google seems to have recently begun charging much more and paying out much less for their ad services. Some were hit today to the tune of 2000% for their adwords campaigns.

1) It's a bit of a stretch to suggest that Google is "charging more" (to the tune of 2000%, for example). In reality, Google is simply using higher minimums to provide an incentive for low-quality advertisers to either clean up their acts or leave the network. The alternative would be to cancel AdWords accounts through an automated process, and I doubt if many advertisers would like that idea.

2) What basis do you have for your statement that Google is "paying out much less" for ads? We've had quite a few posts in this forum by publishers who are seeing increases in EPC, eCPM, and total earnings. In a free market, some businesses do well, some businesses do poorly, and some experience ups and downs over time.

bennyp

5+ Year Member



 
Msg#: 3363386 posted 12:49 am on Jun 13, 2007 (gmt 0)

"What if we dont want to have the word google displayed?"

You can always feel free not to run Google Ads.

trinorthlighting

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 3363386 posted 1:03 am on Jun 13, 2007 (gmt 0)

A lot of the 2000% were affiliate middlemen, MFA's and garbitrage sites. This is a good move for google to attract new advertisers. It seems as they are moving towards a quality type of system rather than a quantity.

BillyS

WebmasterWorld Senior Member billys us a WebmasterWorld Top Contributor of All Time 10+ Year Member



 
Msg#: 3363386 posted 2:25 am on Jun 13, 2007 (gmt 0)

>>What if we dont want to have the word google displayed?

Would you be willing to get paid less per click if Google removed their ad?

Kurgano

5+ Year Member



 
Msg#: 3363386 posted 8:11 am on Jun 13, 2007 (gmt 0)

I'd be willing to receive more, and get some PR love at the same time, from text links.

I have no figures to share beyond those readily available in a dozen other recent posts here. Seems June 1st brought some changes for many, myself not included.

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