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U.S. Memorial Day 2007 AdSense Slump?
eddy22




msg:3351149
 3:32 pm on May 27, 2007 (gmt 0)

Anybody having a little dip in U.S traffic & revenues?

 

ashii




msg:3351154
 3:36 pm on May 27, 2007 (gmt 0)

Anybody having a little dip in U.S traffic & revenues?

You must be joking,I have 95% Dip today.Looks all my visitors are still sleeping.

wyweb




msg:3351155
 3:36 pm on May 27, 2007 (gmt 0)

Every year.

celgins




msg:3351165
 3:48 pm on May 27, 2007 (gmt 0)

You won't find a lot of folks in the U.S. sitting in front of their computers during a 3-day weekend.

eddy22




msg:3351166
 3:49 pm on May 27, 2007 (gmt 0)

Phew!

Dip started wednesday, long weekend in US,

Assume thing will be normal by Tuesday.

greatstart




msg:3351172
 3:58 pm on May 27, 2007 (gmt 0)

This has been the slowest weekend of this year, so far. I'm seeing about half of what I should be receiving.

frakilk




msg:3351177
 4:22 pm on May 27, 2007 (gmt 0)

It has been a dismal few days. I was beginning to get worried until I read this thread.

europeforvisitors




msg:3351184
 4:38 pm on May 27, 2007 (gmt 0)

I had a decent Saturday, with traffic just a tiny bit lower than the May Saturday average and the second-highest eCPM of the month. Affiliate bookings were better than expected, too. I think the good showing was for two reasons:

1) I get a lot of traffic from outside the U.S.; and...

2) My topic is leisure travel, and with the summer vacation season almost here, travelers are under pressure to make holiday plans.

Moral: Different topics often have different traffic patterns. (My site goes into hibernation during the frantic last-minute Christmas-shopping season when product-review sites may be going into turbo mode!)

dcheney




msg:3351201
 5:47 pm on May 27, 2007 (gmt 0)

This is also the time of year when US schools finish their year. Thus many students will be back at home (and away from their high speed dorm connections).

newborn




msg:3351215
 6:20 pm on May 27, 2007 (gmt 0)

Whew I was fretting too I was just about to become a subscribing member to see those top six reasons why Adsense site owners get tanked by Adsense, that thread by Brett. I will have to join though and find out more. I just figured that on G Analytics accross all websites over 80% of traffic comes from the US.

Bummer for US holidays... Expect the same on Monday.

europeforvisitors




msg:3351247
 7:11 pm on May 27, 2007 (gmt 0)

I just figured that on G Analytics accross all websites over 80% of traffic comes from the US.


Even if that's true of Google Analytics, it doesn't mean 80% of traffic on AdSense ads comes from the U.S. There's a huge world of users (and of geotargeted AdSense ads) outside the United States.

fearlessrick




msg:3351288
 7:44 pm on May 27, 2007 (gmt 0)

May has been a bummer overall and just continues to worsen. It is likely to be my worst month of 2007 and also the first month in well over a year that doesn't outperform the previous year's figures.

Overall clicks are up 30% but revenue is down about 10%, due to lower EPC. Either advertisers are bailing and bidding lower or it's the last hurrah for the Arbi and MFA guys.

Can't wait until June 1. I am eager for a change of pace.

icedowl




msg:3351290
 7:46 pm on May 27, 2007 (gmt 0)

Ladies and Gentlemen, start your engines... (or something to that effect)

There's lots of reasons for slowness besides great weather and the Memorial Day weekend.

FourDegreez




msg:3351342
 9:23 pm on May 27, 2007 (gmt 0)

Earnings are abysmal today. Here's to hoping Tuesday provides relief.

netmeg




msg:3351401
 10:57 pm on May 27, 2007 (gmt 0)

Second best day of the year for me. This weekend is typically when my main site really takes off.

chikung




msg:3351420
 11:36 pm on May 27, 2007 (gmt 0)

Today may be the lowest of this year till the date for me.

Web_speed




msg:3351439
 12:37 am on May 28, 2007 (gmt 0)

Can't wait until June 1. I am eager for a change of pace.

Don't hold your hopes too high. Through the years AS, (revenue wise) has only gotten worse for most publishers....comes 1st of June I think that the vast majority of publishers will hardly notice any up change....on the contrary, the deterioration of this program (for publishers) will continue inline with satisfying G's financial targets.

My two cents...

P.S.
Except for EFV ofcourse. He will continue to experience exceptional growth in EPC earnings, regardless ;)

[edited by: Web_speed at 12:47 am (utc) on May 28, 2007]

martinibuster




msg:3351460
 2:22 am on May 28, 2007 (gmt 0)

Through the years AS, (revenue wise) has only gotten worse for most publishers... the deterioration of this program...

Apr 27, 2006
Web_speed
[webmasterworld.com...]

...daily income just keep deteriorating with every passing day... Right now, current click payout makes me feel abused.

Looks like you've been dealing with penny clicks for awhile now.

Is it possible the problem isn't that AdSense is witholding income from all publishers across the board and that a more likely scenario is that your site isn't performing optimally as an AdSense site for numerous reasons we've discussed recently?

Undead Hunter




msg:3351462
 2:43 am on May 28, 2007 (gmt 0)

We're OK, we're down about 10-20%, just enough to make me say, "Oh yeah, Memorial Day". CPM is actually up, which is nice when the traffic is down.

We're going for a record breaking month, after 5 months of being dicked around, in and out of the index. A nice reward for hanging in there.

ken_b




msg:3351468
 2:47 am on May 28, 2007 (gmt 0)

CPM is actually up, which is nice when the traffic is down.

That's it for me too this weekend. Traffic is down about 20%, but eCPM is up enough to offset the drop in traffic.

Web_speed




msg:3351522
 5:12 am on May 28, 2007 (gmt 0)

Is it possible the problem isn't that AdSense is witholding income from all publishers across the board and that a more likely scenario is that your site isn't performing optimally as an AdSense site for numerous reasons we've discussed recently?

:) ... anything is possible. I'm in this industry for more than 10 years now (with more then 12 web sites on a range of topics)...enough to know what is likly the reason though.

IMO, most publishers (empahsis on most) will continue to expriance deceresed earnings as time progresses. It is a sad fact of life...but it is what it is. We can continue calling it all kind of names...but nubmbers never lie.

[edited by: Web_speed at 5:12 am (utc) on May 28, 2007]

inactivist




msg:3351536
 5:39 am on May 28, 2007 (gmt 0)

up today, after a recent downtrend.

chikung




msg:3351550
 6:18 am on May 28, 2007 (gmt 0)

I would like to know one thing here. Since I have a low day today, does that means most of my revenue comes from US?

alephh




msg:3351557
 6:42 am on May 28, 2007 (gmt 0)

+ Memorial Day (long) weekend
+ Schoold ending around the world
+ Holidays starting for some lucky ones
+ First warm days: people run outside

So this is pretty shaky time of year.

potentialgeek




msg:3351606
 9:20 am on May 28, 2007 (gmt 0)

Sorry, I would have clicked on all your ads, but I was watching Dario win the Indy 500! :-}

p/g

ronin




msg:3351793
 3:49 pm on May 28, 2007 (gmt 0)

Through the years AS, (revenue wise) has only gotten worse for most publishers

Well. This weekend has been a bit slow, but I was expecting that, given that it's Spring Bank Holiday weekend in the UK.

But overall this is my best Adsense month in nearly four years of deploying AdSense across my site.

Each month my CTR and eCPM stay about the same but my topic coverage expands, my visitor numbers increase. This results in higher earnings month on month.

europeforvisitors




msg:3352122
 2:08 am on May 29, 2007 (gmt 0)

For my site, this has been a decent weekend overall, and today (U.S. Memorial Day) should finish close to the other Mondays this month--which just goes to show the benefits of international traffic and an international, geotargeted advertising network.

G_Smitty




msg:3352850
 8:12 pm on May 29, 2007 (gmt 0)

For once I can actually say the holiday slump did not affect my site. My traffic and earnings for the holiday weekend were actually up higher than they have been in months. My SE rankings have not changed. My site is not holiday related and I expected a weekend slump. I was surprised by the High amount of USA traffic on Memorial day.

netmeg




msg:3352854
 8:16 pm on May 29, 2007 (gmt 0)

Everything's way up over last year, which is good, but my top two pages got 950'd on Friday, and I can't help wondering how much *better* I'd be doing if they were still #2 and #3 in the SERPS. Bleah.

Atomic




msg:3353015
 1:14 am on May 30, 2007 (gmt 0)

I went on vacation and expected income to tank during my absence. I returned to normal income during the holiday weekend and a record month with two days to go. I can't explain it but I'm not complaining.

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