|Should I abandon my topic?|
Is it too broad to get to $100 per day?
My site topic is very broad - I have written about 98% of the 250 pages of content myself. After picking the low fruit - I am finding enough ideas/motivation to write about 1 good article every 10 days. I do enjoy this site and take pride in it - however, I am doing it for the money and am barely making $1.50 per day with it.
After 2 years on the net; I am averaging only 35 uniques per day at 2.2 page views per visitor. I quit trying to do link exchanges a long time ago and instead try for natural linking or unique content exchanges. I have 12 incoming links from G and 475 from MSN. My site has a pr of 3 and has not been accepted into DMOZ. My goal is to make $100 per day with this site with Adsense.
I would appreciate some help from all of you to help me collect my thoughts and refocus. Should I:
- Abandon the site
- Redesign the site into some sort of diet niche
- Start using free articles and adding massive dupe content
- Keep going with my current plan and maybe have a thousand page site several years from now
- Purchase incoming links - if so, where?
- I could probably afford to purchase one good article per month - good idea or bad?
- Any other ideas?
I really appreciate any help and will clarify anything valuabe I may have left off.
[edited by: jatar_k at 5:12 pm (utc) on Oct. 7, 2006]
[edit reason] no specifics thanks [/edit]
Maybe you've already done it, but a sub-section on Weight Loss and Getting into shape for your Wedding could be a good idea - there are lots of mom & pop wedding websites out there that are always ready to exchange links.
Are you suffering from supplementle syndrome? Have you submitted a site-map so you've got access to Googles indexing and crawler stats?
Look again at your content, especially keywords and phrases, make lists of what you think people may type to find your site, and make sure they're included.
See who's linking to your competitors and get them to link to you.
Buy a Dummies book on SEO - they're great for other ideas.
Have you another good idea for a website? DO that as well, implementing what you've learned from the Diet Website.
Don't give up, just learn and keep going!
Now why would you throw away money?
|- Redesign the site into some sort of diet niche |
How about you make tha a seperate site.
|- Start using free articles and adding massive dupe content |
|- Keep going with my current plan and maybe have a thousand page site several years from now |
Sure keep adding but diversify your time to other sites.
|- Purchase incoming links - if so, where? |
|- I could probably afford to purchase one good article per month - good idea or bad? |
I wouldn't do that either.
It seems that you only have one problem - lack of traffic. You can have the best diet website in the world, but if nobody visits it you can't earn much money via Adsense.
With 1,000 uniques a month $45 a month isn't bad. 10,000 uniques would pull in $450 (to keep things simple), 30,000 over $1,000. And of course testing ad placements, etc., could increase that sum considerably.
But traffic is key.
Do you have good quality Ads on your pages - well suited to your expected visitors interests and offering genuine sales or services?
If so, then increasing your traffic should be worth some expenditure - have you considered giving AdWords a try - If you base your bids per keyword on what your achive from your current site's performance - you should be able to increase your traffic profitably.
For instance - if your current eCPM is, say, USD100 you should be able to make a good profit if you bid at 5c a word. In practice, I would expect your eCPM to increase as you add traffic from AdWords (since visitors from AdWords will be those who click on Ads)
It's a small cost to start - keep a close eye on performance and pause your ads if its making a big loss - but I would recommend giving it a few weeks.
I don't know if your site is just covering broad diet issues or one specific formula.
What I think you would need to do is to keep the content fresh and relevant to todays word on the street.
Here in the UK GI diet is the big thing. For about a year one leading sunday newspaper promoted it heavily. Then the tabloids started making a note of the 'new super diet'.
Even one of the leading supermarkets now labels food based on their GI content.
If your site has dozens of pages for some ancient diet, and more significantly if your home page just shows older diets then I doubt you'd get the visitors / stickyness.
Stick with it!
I think Joeking nailed it.
You need more traffic. That's where to concentrate for the moment. Keep writing the new content at 1 article evry 10 days or so to keep the site fresh, but really work at getting more traffic.
If you go looking for links as a source of traffic, remember that links come in different types.
Links for traffic
Links for ranking
Links for traffic and ranking.
Obviously the last variety is going to help the most, and probably be the hardest to get. But right now you need traffic, keep that in mind.
While you need traffic, you don't need just any old traffic.
You need traffic that is very interested in your topic. So don't run out and grab a bunch of off topic links free or otherwise that are just going to send you a bunch of trash traffic.
Look for links that are going to send you treaffic that matches your site topic.
How to get links is pretty well covered in the Link Development [webmasterworld.com] forum here at WW.
try seo... this is what is missing majorly in your case i'd say. i have launched a dozen of sites and all made the 500 gap in a few weeks to a few months. 2 years is one hell of a time...
and are you sure all contents is well visible and accessible for visitors?
Six little thoughts
Personally, I'd not 'buy' in articles; if you already have many, then content qualtity is not the issue - and clone articles or dupe content will usually help the source much more thanyou (and could harm you). If you know your subject, and your articles are OK, then you do not need to spend in that way.
Have you thought about your target audience? Do you really know who they are, and what they want? Your site may have lots of great info, but if it is not presented in the way your visitors want, or is simply not user friendly, you'll not get the revisits and organic links that you need.
>> has not been accepted into DMOZ
Why not? I'm not trying to open an ODP debate here (this isn't the place) - but if you can think about why they declined your submission, you may be able to do something about it. You say your stuff is original - so why would ODP sniff at it?
There are many other quality directories; you would do well to investigate and submit to a bunch of free ones, and search for specialized directories in your niche.
Why would you abandon it? If it doesn't work out, just start a new site at a new domain, giving a few hours here and there to keep the old one maintained and up to date. If it perks up later, great. If it just ticks over, you lose nothing.
Find quality forums and /or newsgroups, and get into discussions where you can be helpful to others (as well as pick up ideas about content and your target audience) Use your profile and a signature (where allowed) to promote your site. Please note: I'm not suggesting link dropping, I'm suggesting getting involved; you'll pick up readers and links. Forum spammers, meanwhile, pick up hatred, abuse and serious enemies ;)
You may have already considered these issues; if not, now is a good time :)
[edited by: Quadrille at 9:02 pm (utc) on Oct. 6, 2006]
what is the "500 gap"?
I would not abandon the topic but I'd narrow the focus. Weight loss is a pretty compettive subject.
Check out Matt Cutt's blog post on seo advice - writing useful articles. There's good advice in there that applies directly to your question.
Thank you for all the great responses! Keep them coming!
|Maybe you've already done it, but a sub-section on Weight Loss and Getting into shape for your Wedding could be a good idea |
|Are you suffering from supplementle syndrome? Have you submitted a site-map so you've got access to Googles indexing and crawler stats? |
Yes I do have a sitemap I dont know what supplemental syndrome is
|Do you have good quality Ads on your pages - well suited to your expected visitors interests and offering genuine sales or services? |
On most of them I do many of my articles were very broad based weight loss articles I have since learned to focus them to show ads of products people are buying. This has helped some.
|I don't know if your site is just covering broad diet issues or one specific formula. What I think you would need to do is to keep the content fresh and relevant to todays word on the street. |
I am using g-notifications to get the latest fads and news. I am also keeping as current as possible. Some articles are broad based and kind of evergreen I just dont think they are very keyword focused. For example how do you get good ads for an article on eating healthy and exercising? This is one reason why my article writing has slowed quite a bit.
|Have you thought about your target audience? Do you really know who they are, and what they want? |
Men and women wanting to lose weight. But the key is what exactly do they want I am not sure. I will start submitting to directories.
Thanks again to all of you and please keep the suggestions coming!
I believe I found your site. (all text, no images?)
Very competitive market you are targeting, Probably just too competitive.
I, personally would set up another site and focus just on that one.
First, go to TDNAM and look under the "high value expiring domains" section. Use the whois and archive.org to find older ones with the more backlinks the better, bid on it, then build an article site around it. Should be able to get one under a 100$. I did.
Put a few original articles on the site and see how they rank after they are picked up by the search engines, in a week or so. This will tell you how the site is viewed by the search engines. If good, then start filling up the site with original content sprinkled with a few quality ezine articles.
Purchase or write articles. I do both, but tend to purchase more than write. Lot of writers out there.
I've done this with 3 sites. 2 are ranking and one cooking site with a pr6, I can't get anywhere with, so I'm just letting it dry up and blow away. No wasting time on that one.
I cover health issues and this is what worked for me:
Drill down to very small niches. You say you're about diet and weight loss, than I'd look at specialized diet plans. Then go even smaller.
To illustrate: diets/weight loss>>>>>>>apricot diet>>>>apricot diet for diabetics.
My examples are silly, but I think you'll get the idea.
You should be able to rank well for "apricot diets diabetics" within a month or two.
Then you reverse the process: build on the audience you've got, and expand the process (apricot diets for men, apricot diets for dogs, etc,etc.) Within a year or so, you'll own the apricot diet niche, and I think you'll see earnings grow every month. Then you can expand again.
One other thought: don't put much time into worrying about links. You can build your own network of links.
I looked for a site through an article written by someone with your name. If the site concerned has a bgColor of #26738C, then I'm probably looking at the correct site and so the following points would be my opinion :
- first impression is your ads and text look a bit cramped. more padding around your ads may be a good move.
- ad placement could be better. If I am correct, skyscrapers AREN'T the best performing format, more so when your page is filled with content and your skyscraper is wrestling for space.
- your single ads might be better off removed and the banner ads placed at the top OR after one or two paras. what this achieves is that when your visitor reads the article, his eyeballs will follow a pattern of left to right (top to bottom) and he WILL read your banner ad.
- your ads don't stand out. make your ad headings and links blue. I also had ads that looked like yours. They sucked. Changing the title to blue did WONDERS!
- this might be hard to swallow, but you have a LOT of content and glancing through, they seem like well-written, quality articles. If I land on a site like this, chances are I will find all that I'm looking for in your articles and won't need to click on any ads.
hope this helps.
You might consider something more direct than adsense.
An associate does dietary supplements. Has almost no content, probably buys ads targetted at your site, and rakes in 5 figures per day. All based on buying adwords on sites like yours.
If it is the site I found nearly all of the pages read like infomercials - is this copy taken from other sources?
Another problem. You are giving your articles away to more established sites. So your unique content is duplicated everywhere for obviously little return in terms of traffic.
Lots could be done in terms of ad placement, stickiness, design, etc., but it still comes back to lack of traffic. I have one awful looking site that I am scared to change because it makes good money - because of traffic.
@ solobrian: I meant the 500 visitors per day gap :)
Thanks for even more responses!
|I believe I found your site. (all text, no images? |
Yes I believe you found it.
|Drill down to very small niches. You say you're about diet and weight loss, than I'd look at specialized diet plans. Then go even smaller. |
Is this what you mean? I have home page -> Diet page -> then all kinds of diet articles
Are you saying to do? Home page -> abc diet page -> all kinds of abc diet articles
I have started to do this with what I think are some higher demand subjects but I must admit most of my content is more scattered. For example my diet page probably has articles on over 50 different diets. Am I understanding you here or getting off track?
|One other thought: don't put much time into worrying about links. You can build your own network of links |
Do you mean by doing link exchanges or networking?
Andrewshim You found me How did you do that? Also well noted about the ad suggestions. Thank you. I am in the process of migrating to using includes to make it easier to make sitewide ad changes.
Plumsauce Good idea thanks
|If it is the site I found nearly all of the pages read like infomercials - is this copy taken from other sources? |
Another problem. You are giving your articles away to more established sites. So your unique content is duplicated everywhere for obviously little return in terms of traffic
Probably not me. I sent out a few articles in the beginning to article sites after that I only sent unique articles to article sites. They are not found on my site. However - I do sometimes tend to sound like an infomercial - can you sticky me the site you found? I would like to know if that is me and that is the perception my writing is giving.
Again - thanks to all of you for your suggestions.
Any more are appreciated!
I build my site in August 2006 and now i get 70-80 unique visitors per day.
Site PR = 4.
I suggest u to use overture tool, to find a good keyword phrase, get a new domain with that keyword phrase.
Use different meta tags on different pages, link to high quality relavent sites.
Don't use copied content.
Make sure to check ur competetors for your target keyword phrase.