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Unexpected SERP Differences Between Blogger and Wordpress

 11:52 am on Aug 13, 2014 (gmt 0)

I was planning on using Wordpress.com to host some articles that don't fit the themes of my websites, and set up an account to experiment. After testing I was unhappy with the options for the free account, and decided to check out Blogger, figuring that overall, I'd probably get better rankings on one of Google's own properties.

Both "sites" have the same prefix in the url [myname].

What surprised me was that within a few hours of doing the Wordpress test, the pages appeared in the SERPS, and several people started following it, while the Blogger site hasn't yet appeared in the SERPS or received any traffic.

It's early, but I was surprised at how fast the wordpress site was picked up by Google, while the blogger site was not. (It's only been a day)

Now I need to decide whether I should use Wordpress, since if it's going to be better in search results, that may overcome my preference for some aspects of blogger.

Anyone have any insights on this? Or explanation? My brain says it's just a fluke and will smooth out.


Robert Charlton

 8:24 am on Aug 14, 2014 (gmt 0)

My brain says it's just a fluke and will smooth out.

That's what my brain says too.

Haven't much else to say about them. If you run some side by side tests, I'd be interested in feature comparisons, etc.


 10:14 am on Aug 14, 2014 (gmt 0)

I don't know how relevant this still is however a couple of years ago I did a back to back test Blogger v Wordpress and Blogger won out convincingly with SERPs rankings therefore I concluded that there was definitely an in-built bias towards their own property. I've also seen other Blogger sites rank extremely well when, in all honesty, they had no right to since they were simply scrapers.


 3:22 pm on Aug 14, 2014 (gmt 0)

So the Wordpress site was established in the SERPS before the Blogger site was set up?

Perhaps the Blogger site has been flagged as duplicate content.

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