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Google Updates and SERP Changes - August 2014
webcentric

WebmasterWorld Senior Member Top Contributors Of The Month



 
Msg#: 4694139 posted 10:38 pm on Jul 31, 2014 (gmt 0)


Continued from July 2014 thread at: http://www.webmasterworld.com/google/4684131.htm [webmasterworld.com] by robert_charlton - 10:43 am on Aug 8, 2014 (PST -8)


i think to mention that traffic is down and some other WM agree to it will help webmasters see that it is Google changing the system again and not the a Problem with the site


My point was simply that changes do not impact all websites at the same time, generally, but instead appear to roll out in phases across topics, site-types and/or localities. As others have pointed out, if there are 500+ algorithm updates/tweaks/whatever every year, that's over one per day. Question is, is the current tweak rolling out in your neighborhood on the same day (or even the same month) it rolls out in mine.

All I'm saying is that if the changes were more carefully monitored here by location/niche/etc., it might be easier to see what is actually changing at any given time and the scope to which that change applies.

It's pretty apparent that not everyone experiences the same algorithm changes at the same time or in the same way. Maybe there's a regional aspect to some of this e.g. a change rolls out in America today so expect it in the UK a week from now or whatever. I think there needs to be an effort to differentiate what's happening in this niche or in this neck of the woods from other places and/or topics.

It takes time to rebuild indexes the size of Google's and it's expensive which should explain index shuffles that only impact small segments of the index. Test it here today, if it seems to be right, roll it out elsewhere tomorrow. What's happening in the US today may be completely irrelevant in the UK at the moment. What anyone sees at any given moment could be a pigeon in the coal mine (a warning of things to come) or a red herring (just an experiment that never gets fully implemented).

One can choose to track it in a scientific fashion or just site back and watch. Not sure one path is better than the other but if you want to make sense of it, then applying a little differentiation to the observation process seems like a sensible approach. Bird watchers can count birds 1,2,3... or they can identify them by type and then count them (birds of prey, songbirds, migratory birds, etc.) Simply counting them doesn't seem that useful to me but I'm no bird expert.
.

[edited by: Robert_Charlton at 6:56 pm (utc) on Aug 8, 2014]

 

Broadway

WebmasterWorld Senior Member 10+ Year Member



 
Msg#: 4694139 posted 1:00 pm on Aug 12, 2014 (gmt 0)

Since I mentioned the "Panda" word and don't want to cause false alarm to anyone:

My last hour has returned to normal traffic levels.
I did check with my host, and the erratic traffic doesn't seem related to my server.
From what I can tell, Analytics doesn't provide hourly data about organic traffic from Google, so I can't really diagnose what's going on that way.
I looked in WMT. That information lags by a few days but what shows didn't show any significant increase in crawler activity.

Whatever is going on, at least on a short-term basis, is out of my control so it's time to stop looking at hourly data (a bad habit) and get on with regular web work and hope for the best.

samwest



 
Msg#: 4694139 posted 1:15 pm on Aug 12, 2014 (gmt 0)

Broadway - you're exactly right - it's out of our hands. I admin many sites and most are seeing a similar dip, which coincides with Algoroo and Mozcast. You just gotta wait it out. This appears to be a pretty big update and or re-index.

Crawl is doing great and my new cms site is being indexed very quickly. Now above the page count of my old html site by 200%. Impressions have found the bottom and have started climbing again.

freshpaul



 
Msg#: 4694139 posted 1:27 pm on Aug 12, 2014 (gmt 0)


I'm seeing highly decreased traffic as well.

Hopefully this is temporary because I don't know how much more I can handle.

Been waiting for a penguin update, but some days it's difficult to even think about it.

Broadway

WebmasterWorld Senior Member 10+ Year Member



 
Msg#: 4694139 posted 7:18 pm on Aug 12, 2014 (gmt 0)

I've been back to normal levels for some hours now.
There's another thread here on WW about a worldwide net outage. I wonder if that is what had affected my stats?
[webmasterworld.com...]

Sand



 
Msg#: 4694139 posted 9:03 pm on Aug 12, 2014 (gmt 0)

I was unaffected until this morning (specifically, 10:00 AM EST). Most of the day, Google traffic at the hourly level was down 10%-25% compared to the same day last week. I wasn't able to figure out *why*, though, as all the rankings I checked seemed to be unaffected.

However, starting in the 3:00 PM EST hour, organic traffic has pretty much matched last week's performance.

So I have no idea what's going on.

netmeg

WebmasterWorld Senior Member netmeg us a WebmasterWorld Top Contributor of All Time 5+ Year Member Top Contributors Of The Month



 
Msg#: 4694139 posted 9:11 pm on Aug 12, 2014 (gmt 0)

A lot of the net was out today for various reasons. This is the first time I've been able to access WebmasterWorld all day, and traffic across many of my sites was down (and is now back close to normal)

superclown2

WebmasterWorld Senior Member 5+ Year Member Top Contributors Of The Month



 
Msg#: 4694139 posted 9:57 pm on Aug 12, 2014 (gmt 0)

This is the first time I've been able to access WebmasterWorld all day, and traffic across many of my sites was down (and is now back close to normal)


I can echo that, here in the UK. Affiliate links were not working, Lots of sites well down on traffic but no changes in SERPs positions. Everything seems OK now. Nothing to be too concerned about, just a hiccup IMO.

RedBar

WebmasterWorld Senior Member Top Contributors Of The Month



 
Msg#: 4694139 posted 11:44 pm on Aug 12, 2014 (gmt 0)

I can echo that, here in the UK.


Bizarre, I can't, everything looking unbelievably normal across every metric ... obviously this means I have no freakin' clue as to what's going on in the world:-)

IamnotMattCutts



 
Msg#: 4694139 posted 10:22 am on Aug 13, 2014 (gmt 0)

I'm in the UK and have seen the same since the start of the week. No decrease in rank, but low traffic. Everything seems back to normal on the traffic front today. The exact same thing happened on the last Panda update over a period of about a week, I even moaned about it on here somewhere.

samwest



 
Msg#: 4694139 posted 4:33 pm on Aug 13, 2014 (gmt 0)

I just ran a rank report and found dozens of new keywords, maybe even hundreds +. Oddly though, traffic is flat as a pancake. It's also quite "zombie" in nature - doesn't convert at all. Deja Vu all over again.

My switchover to CMS last week was quite opportune since G is deep crawling the site and finding many new pages. About 900 compared with my old 70 pages of html (which rocked sales regardless). I'm hoping for a positive outcome...for once.

Wilburforce

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 4694139 posted 6:31 am on Aug 14, 2014 (gmt 0)

Something clearly happened here yesterday (UK niche service).

There has bee quite a lot of shifting about on pages 1 & 2 for my main key term: my own site has dropped from #4 to #19, and has been joined by another page from my site at #20. Nearest competitior has fallen from #7 to #13. Top two positions are unchanged, with newcomers at #5, #6, #9 and #10 (#6 is an EMD, and #10 is a directory).

Coupled with a fairly hot Tuesday according to Mozcast, I suspect something - probably substantial - is rolling through.

Paradoxically, traffic and referrals were up on Tuesday, and yesterday was a 2014 high, but referral information is still very patchy in my server logs, so it isn't completely clear what other terms have been affected (my assumption is that the key term loss has been offset by gains elsewhere).

samwest



 
Msg#: 4694139 posted 1:11 pm on Aug 14, 2014 (gmt 0)

WF- how does domain crowding look in the UK? It's back to terrible again here in the states. Pinterest is showing 3 to 5 consecutive results in a niche I used to dominate. I've been pushed back to page 2 or worse.

Funny how most of page #1 has become populated with G's ad network pals. It's all about $$$ these days.

Wilburforce

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 4694139 posted 1:49 pm on Aug 14, 2014 (gmt 0)

how does domain crowding look in the UK?


Oddly, my own site - with pages at #18 and #19 - is the only offender for main key term.

However, in a couple of searches yesterday - I can't now remember the search terms - I did notice it (one in particular had four results from the same site on page 1), and there have been several instances today - like my own, above - where a couple of results from the same site have shown up on the same page. That is possibly one indicator that something is going on, as Google are generally much better at filtering that effect than Bing/Yahoo.

I'm looking more closely at geolocation effects now, as a couple of times I have noticed what might be Pigeon droppings.

Mozcast is showing another warm day yesterday.

kenroar

5+ Year Member



 
Msg#: 4694139 posted 4:22 am on Aug 15, 2014 (gmt 0)

I saw a big increase in traffic beginning at 6:00 am eastern time on Saturday, August 9. Previously I had suffered a 40-45% hit on March 14 and had a slight recovery to a 33% hit two months later. However, since August 9, the site had another recovery and yesterday it was 17% below pre-March 14. I don't know if that is a trend, but it looks like I was favored by whatever happened this past Saturday.

Martin Ice Web

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 4694139 posted 11:46 am on Aug 15, 2014 (gmt 0)

Domain crowding is at high rate. in most cases it is amazon on #1-#4 or a prise compare engine (idealo) at #2-#5

samwest



 
Msg#: 4694139 posted 12:35 pm on Aug 15, 2014 (gmt 0)

For the amount of churn out there, it's sure pretty quiet in here. I assume everyone is happy? or maybe just gave up.

mrengine



 
Msg#: 4694139 posted 1:17 pm on Aug 15, 2014 (gmt 0)

For the amount of churn out there, it's sure pretty quiet in here. I assume everyone is happy? or maybe just gave up.

A lot of people don't feel Google's updates anymore because small businesses are sitting on page 2+. Whether you rank 24 or 104 does not result in much difference in total net traffic from Google. As Martin Ice Web eluded to, the domain crowding exacerbates the problem to be seen in a search engine that clearly favors large corporations.

Wilburforce

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 4694139 posted 1:18 pm on Aug 15, 2014 (gmt 0)

For the amount of churn out there, it's sure pretty quiet in here.


I was thinking that myself.

dethfire

5+ Year Member



 
Msg#: 4694139 posted 1:33 pm on Aug 15, 2014 (gmt 0)

@samwest i've pretty much resigned to the fact there is nothing I can do. I worked my ass off for two years with no results. I'm done obsessing over this stuff. I'm a much more relaxed person now :)

engine

WebmasterWorld Administrator engine us a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month Best Post Of The Month



 
Msg#: 4694139 posted 1:57 pm on Aug 15, 2014 (gmt 0)

There's certainly movement, and I haven't had the opportunity to fully understand what's changing.
There's talk of a Penguin update, which we've all been waiting many months.

Shepherd



 
Msg#: 4694139 posted 2:06 pm on Aug 15, 2014 (gmt 0)

There's talk of a Penguin update


happening? or just talk that we need one?

engine

WebmasterWorld Administrator engine us a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month Best Post Of The Month



 
Msg#: 4694139 posted 2:49 pm on Aug 15, 2014 (gmt 0)

According to the latest information from Google's John Mueller, Panda updates relatively regularly, and Penguin is the one that has not been updated for many months. He indicated the engineers are working on Penguin and he imagines the update is not that far away.

There's certainly talk that we need one, especially for all those that have worked on their sites and made improvements to better match the demands of the algo. Without the update those site don't appear to be getting back in.

Added

What we need to look out for is a complete reindex, preceded by heavy spidering.

[edited by: engine at 2:52 pm (utc) on Aug 15, 2014]

Martin Ice Web

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 4694139 posted 3:27 pm on Aug 15, 2014 (gmt 0)

@samwest, i somewhere read that about 45% of poeple with buying intention are going right away to amazon and don't use SEs for their research anymore. This is a move from 10% to 45% in 4 years. So google lost a hughe amount of users to amazon. I guess that the lack of choices for commercial searches in googles serps will continue to grow this number. so google updates will for ecoms become less important as this SE will become less importsnt for users with buying intention.

mrengine



 
Msg#: 4694139 posted 4:42 pm on Aug 15, 2014 (gmt 0)

I guess that the lack of choices for commercial searches in googles serps will continue to grow this number. so google updates will for ecoms become less important as this SE will become less importsnt for users with buying intention.

I'm with you on this point. It will also have a profound impact on other online retailers who will find it even more difficult to be found unless they are in Adwords. Even then, they will see less traffic as Google's role in helping match people to product becomes less significant.

Martin Ice Web

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 4694139 posted 6:36 pm on Aug 15, 2014 (gmt 0)

Mrengine, yes but adsense is just like google facing the fact of loosing relevance for users with shopping intentions. Look at amazons new apps for shopping they all cut out the middleman and this is google and then it is us. I read a lot in comments why poeple use amazon and it is all about cheap and u get anything there . Imo the only alternative for this is to show a broadband of good other shopping alternatives, relevant once not paid once. But like google heads behind facebook and tries to be like facebook they now heading behind amazon. Imo a big failure. Like loosing the plot. They don't learn from their google plus failure that is like a desert and now they make the same mistake with amazon. In last years google is not inventing they are just copying.

andreiut



 
Msg#: 4694139 posted 6:47 pm on Aug 15, 2014 (gmt 0)

my website got back on first page for different keywords yesterday on 14'th and now on 15'th disappeared again...anynone knows what's happening ?

Wilburforce

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 4694139 posted 6:57 pm on Aug 15, 2014 (gmt 0)

anynone knows what's happening?


No, but it does look like some kind of update is in progress.

I wouldn't start worrying or changing anything until it settles and we get some idea of what it invloves.

andreiut



 
Msg#: 4694139 posted 8:39 pm on Aug 15, 2014 (gmt 0)

well.. my website disappeared from first page on 28'th June, and came back now on 14'th for my main keywords...and now disappeared again on 15'th aug. so it seems they implemented something and then reverted back :|

samwest



 
Msg#: 4694139 posted 9:02 pm on Aug 15, 2014 (gmt 0)

@MIW -
@samwest, i somewhere read that about 45% of poeple with buying intention are going right away to amazon and don't use SEs for their research anymore.


yes, that would just about fit the curve of our losses. Since I sell digital content, I am working on getting my stuff up on Amazon too. Should have done that years ago!

photojack

5+ Year Member



 
Msg#: 4694139 posted 9:14 pm on Aug 15, 2014 (gmt 0)

@andreiut

about the same here, drastic drop in traffic on June 28th, then recovered exactly one month later, and now disappeared again yesterday (same way as on June 28th) so strange!

Martin Ice Web

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 4694139 posted 7:45 am on Aug 16, 2014 (gmt 0)

@samwest, and then finally you will rank on #1 again through amazon.

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