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Mobile ranked results in Google. What if responsive doesn't work?
Whitey




msg:4655934
 7:41 am on Mar 21, 2014 (gmt 0)

With Google set to launch mobile friendly results versus desktop, in 2014, there seems to be a bit of a puzzle.

Matt Cutts ✔ @mattcutts

Follow @joshbachynski @rustybrick right, I tried to clarify that for the most part mobile should only affect mobile ranking. [twitter.com...]

Some verticals have just not coped at all with mobile responsive designs. They're there, but they look lousy - I'm talking very well resourced companies, but the vertical is just too hard to translate onto mobile.

Really, it's not as good as messing around with a desktop version which is well designed.

How do you suppose Google will handle this from a ranking viewpoint? Have you seen similar experiences in your vertical that you anticipate won't translate properly.

 

ColourOfSpring




msg:4655947
 10:12 am on Mar 21, 2014 (gmt 0)

Some verticals have just not coped at all with mobile responsive designs. They're there, but they look lousy - I'm talking very well resourced companies, but the vertical is just too hard to translate onto mobile.


I agree that a lot of responsive sites are absolutely awful from a usability perspective. Some developers seem to think responsive design = good usability, rather than responsive design with good usability = good usability. On many responsive designs, no more pinch and zoom is replaced with all the content being shoved far down the page.

netmeg




msg:4655972
 12:32 pm on Mar 21, 2014 (gmt 0)

On many responsive designs, no more pinch and zoom is replaced with all the content being shoved far down the page.


Well and that's part of the problem, because I for one (with my aging eyes) would much rather scroll down than pinch and zoom. I might not be the only one.

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