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What to do when google suggests a title?
tabish




msg:4623206
 10:33 am on Nov 14, 2013 (gmt 0)

Hi All,

I have noticed that on most of my pages, appearing in the search result, google is adding their own keywords?

For example if you search "Blue Widget City Name".. one of the page from my site will appear, in which there is change in title by google.. like

"Title of my page - Cheap Widget City Name"

This "- Cheap Widget City Name" is being added by google, which is no where in my title.

So now my question is.. Should I make changes in the keywords google is suggesting?

Should i make my title like "Title of my page - Cheap Widget City Name"?

Or just leave as it is?

If someone has any experience with this kind of issues, please .. i would love to here you inputs.

Regards

 

goodroi




msg:4623209
 11:31 am on Nov 14, 2013 (gmt 0)

Your title is so short that Google has enough room to add a keyword and geographic reference to it?

I would send a thank you note to Google for spotting the underoptimized title tag and proactively fixing it.

This is what I would do:
Step 1 - Look at the landing page traffic to the page. Has it improved or dropped?

Step 2 - Ask yourself if the changes that Google made will likely benefit most users or is it overly personalized so it doesn't apply to most users?

Step 3 - Regularly monitor your title tags so you don't end up with underoptimized 20 character title tags.

Step 4 - Is the existing page focused on that new title tag from Google or is this revised title tag a good idea for a new content page to be created?

Step 5 - Don't go crazy. If you start changing every title tag, every single day, Google might think you are trying to manipulate them instead of just honestly optimizing your content and that can be dangerous.

tabish




msg:4623210
 11:54 am on Nov 14, 2013 (gmt 0)

@goodroi - Thank you for your reply..

It actually isn't putting "keywords" on all the references of my search engine result.

For example.. like one of my page is coming in google with more than 10 keywords.. Like.. if you type "Blue Widget City Name" .. you get the result with the modified title.. but if you search "Cheap Blue Widget".. it will display my title as it is..

With some queries it modifies the title.. it cuts the actual title.. and ads it's own keyword with it.

The actual title is 40 char long.

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