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Google Manual Action - How long does it take to affect the site?

 7:00 am on Aug 30, 2013 (gmt 0)

Well, I recieved a "manual action" notification yesterday of the following type:


(Unnatural Links to your site - impacts links)

However, we haven't noticed any significant drop in the rankings. In fact, it doesn't look like there's been any drop at all.

Our traffic decreased by about 15% some month ago, so I wonder if it is possible that the action was taken at that time and that only now that I received that notification.

What I also want to know is how long does it take for a penalty or manual action to get into effect and actually start influence traffic/rankings - immediately, a day, two days, week, month?

I can only surmise that I received the notification long after it was taken (a months ago).



 11:51 am on Aug 30, 2013 (gmt 0)

In two instances I know, it took about 4 weeks since the message in WMT for the site to drop in rankings. However this was for the "Unatural links" message for the whole site, not for a particular page(s).

If this message results in a particular page drop in SERPs, you may or may not feel the traffic loss - it really depends how much % traffic that page was bringing to the site.

I am wondering if anyone else who got this particular message in WMT has seen changes in traffic or ranking before or after the message, and in what respect.


 4:16 pm on Aug 30, 2013 (gmt 0)

Be sure to view Matt Cutts' video [youtube.com] and related blog post [googlewebmastercentral.blogspot.com].


 10:34 pm on Aug 30, 2013 (gmt 0)

Day by day traffic started falling progressively and within one week my traffic had decreased by more than 90%...


 2:14 pm on Aug 31, 2013 (gmt 0)

@ asusplay

Day by day traffic started falling progressively and within one week my traffic had decreased by more than 90%...

Can you confirm that your situation was similar to the original poster's in that you were hit for Partial Matches (not side-wide matches)?

Also, is your site predominately related to just ONE or two keywords? Or does your site derive traffic from a diverse set of keywords?


 9:13 pm on Sep 1, 2013 (gmt 0)

Yes, what my site has is a partial match

"Partial matches Some manual actions apply to specific pages, sections, or links
Unnatural links to your site—impacts links
Google has detected a pattern of unnatural artificial, deceptive, or manipulative links pointing to pages on this site. Some links may be outside of the webmaster’s control, so for this incident we are taking targeted action on the unnatural links instead of on the site’s ranking as a whole"

Used to get traffic from a wide range of keywords, especially long tail, mostly related to what the site is about.

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