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Footer/Sidebar links to other owned properties?
taberstruths



 
Msg#: 4595484 posted 8:48 pm on Jul 22, 2013 (gmt 0)

Hi All,

I have seen and heard a lot of discussion about whether or not to use footer/sidebar links to other properties you may own. Some say Google discourages footer or sidebar links however I see this practice often with mega-sites like Amazon, Ebay, and many news outlets.

So my question is not so much what does Google say, but what is actually working and is the fear of footer links overblown?

I have 5 sites, all in the same niche, all catering to a different need. 4 are info sites and one is a social network. Should I do a footer link to mygreatwebsite.com/myothergreatwebsites/ or should I just do footer links to each website like the big boys? What works better? 10,000 footer links with little page rank pointing at my 5 sites or 1 page with 10,000 links pointing at it with 5 different links to my other websites? Does anyone have any experience with results concerning this?

 

lucy24

WebmasterWorld Senior Member lucy24 us a WebmasterWorld Top Contributor of All Time Top Contributors Of The Month



 
Msg#: 4595484 posted 9:43 pm on Jul 22, 2013 (gmt 0)

however I see this practice often with mega-sites like Amazon, Ebay

Don't look at mega-sites. They're above the law*. Look at middle-sized sites.


* In this context, "Le loi, c'est Google."

netmeg

WebmasterWorld Senior Member netmeg us a WebmasterWorld Top Contributor of All Time 5+ Year Member Top Contributors Of The Month



 
Msg#: 4595484 posted 10:01 pm on Jul 22, 2013 (gmt 0)

I do it with sites in the same niche but different locations. Never suffered for it as far as I know.

EditorialGuy

WebmasterWorld Senior Member Top Contributors Of The Month



 
Msg#: 4595484 posted 10:12 pm on Jul 22, 2013 (gmt 0)

Maybe it depends?

If I were writing an algorithmic smell test, I'd look at a number of potentially questionable or shady factors, not just one. Joe might get a pass because he had one of them, but Bill--who had five--might be flagged for a manual review.

taberstruths



 
Msg#: 4595484 posted 12:11 am on Jul 23, 2013 (gmt 0)

Thanks for all the input guys and gals. :)

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