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Question About "ig-opensocial.googleusercontent"

5+ Year Member

Msg#: 4528785 posted 11:46 pm on Dec 16, 2012 (gmt 0)

I have a Google news website and recently a couple stories get a ton of traffic from URL's structured like www-ig-opensocial.googleusercontent.com. The same article will get even more traffic with no referrer at all which I assume has something to do with the link above.

Not sure if this will be allowed but here is the exact URL as an example:


Does anyone know what this is? I'm trying to figure out the source of the traffic. It doesn't appear to come directly from Google News. I almost think it's a feed that syndicates content from Google news to other websites or some type of social media thing.


[edited by: tedster at 12:10 am (utc) on Dec 17, 2012]
[edit reason] make full URL visible [/edit]



WebmasterWorld Senior Member tedster us a WebmasterWorld Top Contributor of All Time 10+ Year Member

Msg#: 4528785 posted 12:16 am on Dec 17, 2012 (gmt 0)

We normally don't allow very specific URLs like this, but we'll make an exception in this case. It's interesting, valuable information and does not reveal any personal information as far as I can see.

Here's what I've been able to learn so far:

googleusercontent.com is a domain owned by Google, Inc. It is used for content storage by Google Plus and other similar Google Services. It is a content delivery network.



5+ Year Member

Msg#: 4528785 posted 1:08 am on Dec 17, 2012 (gmt 0)

I noticed "abnews" in the URL but couldn't extract any information from that. I should mention I get a lot of referals from Goolge News as [secure search] once the www-ig-opensocial.googleusercontent.com pops up.

First sign of traffic:

1. opensocial.googleusercontent.com accounts for 30% as referral
2. no referral at all accounts for 50%
3. Google News [secure search] 20%

I do see the article getting picked up by other websites as well. It appears to be a syndication feed from Google News with the title and a short blurb from the article.

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