Is your title either...
- an exact long tail phrase?
- or does it include, perhaps, a list of keywords?
Since the introduction of the Caffeine infrastructure going back late 2009 and its official launch in June, 2010... with the MayDay update happening essentially May, 2010, Google has been increasingly looking at titles as concepts rather than as text strings to be automatically returned for exactly matching queries.
So, if the page doesn't match the concepts embodied in the quoted title, then Google is liable to show no results, perhaps because conceptually the title and the page didn't match. This was discussed at length in this thread...
Exact Long Tail Phrases in the Title are Not Ranking Well
Aug 28, 2010
Somewhat related to this, Google has more recently been rewriting some titles when it returns a page that fits the query but where it doesn't like the title. There's been an evolution in how Google has been treating this, and I've occasionally seen some odd examples along the way.
In general, the titles I've seen that have problems are too long or contain too many keywords, and most likely are getting rejected because they are, in effect, overly specific.
Please describe the pattern of your title, using examplified keywords. That might give us more clues.
Try searching for:
intitle:"place your title in these quotes"
It should show up then.
My title is not a list of keywords. My Italian title translated in English is:
Playing to the online widget with real money
If I use intitle:"my title" it does not return my page.
|So, if the page doesn't match the concepts embodied in the quoted title, then Google is liable to show no results, perhaps because conceptually the title and the page didn't match. |
Based on the search terms I find in logs, this one must only kick in with major* searches. They didn't really think a page called "of ebony and letter openers" was going to explain how to make a letter opener out of ebony, did they? What an odd idea.
* Where "major" = "bigger than mine", in the same way that "major credit cards" = "credit cards that we accept".
Today my title has been indexed.
Thanks for letting us know.
So it seems you're seeing evidence of the kind of data "sharding" or "granularizing" that Google does on their back end as they process crawl data. Some things are available for the live SERPs very quickly and others can still take a bit of time, at least in some situations.
perhaps as granular as the "titles as concepts" processing happening "offline" for some niches and quite separately from the indexing of on-page content.
you could end up with a weird situation where the keywords in your title get "hit" because they are also on-page while the concepts in your title don't get affected.
I have found that Google indexes USA websites much faster than 3rd world or smaller countries. It may be that they also prioritize English in their crawls.
My opinion is that it does not depend from the language, but from the website.
Consider that the page still does not rank for the keywords I optimizated it.