homepage Welcome to WebmasterWorld Guest from 54.226.136.179
register, free tools, login, search, pro membership, help, library, announcements, recent posts, open posts,
Become a Pro Member
Home / Forums Index / Google / Google SEO News and Discussion
Forum Library, Charter, Moderators: Robert Charlton & aakk9999 & brotherhood of lan & goodroi

Google SEO News and Discussion Forum

    
"One change at a time" - how long between?
Tonearm

WebmasterWorld Senior Member 10+ Year Member



 
Msg#: 4468628 posted 4:35 am on Jun 23, 2012 (gmt 0)

I've always read that SEO should be done slowly and "one thing at a time". How long should I wait between changes?

For example, a few days ago I de-optimized my on-page anchor text and regular text to see if it helps (no change yet) and now I'd like to add new keywords to all of my h1 tags.

 

tedster

WebmasterWorld Senior Member tedster us a WebmasterWorld Top Contributor of All Time 10+ Year Member



 
Msg#: 4468628 posted 4:47 am on Jun 23, 2012 (gmt 0)

I really don't think that advice applies any more. It used to be that you could see ranking changes pretty quickly, and by making one change at a time you learned about what change had what effect. But Google today is a lot more complex - with ranking changes bubbling up and down over time, even though the actual cause may have occurred at one specific time.

I know that I personally dropped that one change at a time approach a while ago. If you're making basic, on-page changes, then there still might be something to say in favor of one at a time. But most of the sites I work with are making all kinds of changes all the time anyway - there's just no time built into that process to wait around!

That said, if I need to change the URL structure, the entire main menu, or something really major like that, then I would definitely carve out a period of say 2 weeks or so to launch the change and watch at least the first layer of effects.

Tonearm

WebmasterWorld Senior Member 10+ Year Member



 
Msg#: 4468628 posted 6:14 am on Jun 23, 2012 (gmt 0)

Thanks tedster. Out with the old knowledge and in with the new! :)

I read pretty recently that Google was temporarily dropping the rank of pages that had their title tag changed. Is that still happening?

lucy24

WebmasterWorld Senior Member lucy24 us a WebmasterWorld Top Contributor of All Time Top Contributors Of The Month



 
Msg#: 4468628 posted 7:17 am on Jun 23, 2012 (gmt 0)

It ### well better not be happening! I just changed one of mine because Bing said it was too short ;)

Simsi

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 4468628 posted 8:31 am on Jun 23, 2012 (gmt 0)

I read pretty recently that Google was temporarily dropping the rank of pages that had their title tag changed. Is that still happening


Whenever I want to do that, then if it's a site that doesn't get much updating normally I usually make a small change to the on-page text to try and give some back-up to the Tag change. If it's a regularly updated site, then I don't always do the back-up change.

tedster

WebmasterWorld Senior Member tedster us a WebmasterWorld Top Contributor of All Time 10+ Year Member



 
Msg#: 4468628 posted 9:59 am on Jun 23, 2012 (gmt 0)

Yes - it's not happening always in every case. But it does happen often enough to be aware of the possibility. I'm assuming it's a kind of protection against title changes made only for SEO purposes or to try to reverse engineer part of the algorithm.

menntarra 34



 
Msg#: 4468628 posted 11:04 am on Jun 23, 2012 (gmt 0)

Well i changed all my titles on all pages of ons site(because i thought these titles might look spammy in the eye of google animals) a month ago, and now you tell me it wasn't wise? Now in this situation: change it back or leave it as it is?

Tonearm

WebmasterWorld Senior Member 10+ Year Member



 
Msg#: 4468628 posted 11:24 am on Jun 23, 2012 (gmt 0)

I could be wrong, but I was under the impression that if there were a ranking drop it would be right away and then slowly come up to the appropriate spot. If you made your changes a month ago, I think you've already ridden out any potential trouble.

Global Options:
 top home search open messages active posts  
 

Home / Forums Index / Google / Google SEO News and Discussion
rss feed

All trademarks and copyrights held by respective owners. Member comments are owned by the poster.
Home ¦ Free Tools ¦ Terms of Service ¦ Privacy Policy ¦ Report Problem ¦ About ¦ Library ¦ Newsletter
WebmasterWorld is a Developer Shed Community owned by Jim Boykin.
© Webmaster World 1996-2014 all rights reserved