Msg#: 4401819 posted 10:58 pm on Dec 27, 2011 (gmt 0)
I work with a couple large sites and twice last week, for only a couple hours each time the hosting company 301ed one entire site to the other through a caching error. Both time it was fixed within a couple hours and both times it was the same site being 301d but it still was redirecting a decent amount of traffic and a large amount of pages (100,000).
Traffic dropped a lot towards the end of last week but I assumed it was cause of Christmas. Here we are on tuesday and we have not regained any of this traffic. No weird errors or messages in webmasters world but i did notice when I run a site: search the homepage is not on the first page.
Could there be a penalty for this? Is my best bet to do a reconsideration request with Google?
Msg#: 4401819 posted 4:54 pm on Dec 28, 2011 (gmt 0)
Starting on thursday it was a 75% drop from only the google organic channel, everything else stayed the same and on the year over year comparison this is a significant drop for christmas even though we are an ecommerce site. As of today we are still at 75% drop when we should be back up to where we normally were at after Christmas. We don't buy any links or do anything black hat so i would assume the penalty would only come from the 301 problem. Let me know what you guys would recommend in proceeding, other then a new hosting company. Thanks for your help!
Msg#: 4401819 posted 6:28 pm on Dec 28, 2011 (gmt 0)
Assuming that it was the two unintentional 301 redirects that triggered your ranking/traffic losses, I'd say the main thing you need now is patience. Google is very cautious about 301 "games" because redirects have historically been a spammers' playground. So their automated routines will take some time before your rankings are trusted again.
A Reconsideration Request through WebmasterTools might be of some help - explaining the error and its fix, especially if you can describe any steps taken to guard against a future problem.
Msg#: 4401819 posted 12:53 am on Jan 12, 2012 (gmt 0)
Just wanted to update this post to say that traffic is still down about 80% from Google organic after the 301 problem. I filled out a reconsideration request explaining the problem and Google said that there was no manual action being taken against the site. I will continue to wait as I am sure that is what is needed and will update the post if something changes.