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Adding Movies to your Site
MrFewkes




msg:4334287
 10:44 pm on Jul 2, 2011 (gmt 0)

I thought I would do an experiment and add some AVI movies to two sites of mine (movies are relevant to these two sites - or rather useful - to these two sites).

I called the AVI's word1_word2.ava where my domain is word1_word2_anotherword.com and I am clearly targeting word1 word2

There has been no improvement in my positions for either site.

Therefore adding video content to your site is not a ranking factor.

(For anyone thinking of doing the same).

 

Planet13




msg:4334359
 6:09 am on Jul 3, 2011 (gmt 0)

Therefore adding video content to your site is not a ranking factor.


Are you tracking other metrics, like time on site and pages per visit and conversion rate? Any increases there? If google is supposedly measuring social interaction, and those metrics improve, then maybe having the videos will eventually help?

Have you tried posting a transcription / narrative of the video as well?

Can people comment about the videos the way they can on youtube?

MrFewkes




msg:4334378
 10:57 am on Jul 3, 2011 (gmt 0)

Planet its too early to say about the metrics.

Regarding the rest - I cant be bothered anymore - ive lost the will to live. Nothing helps.

mrmobility




msg:4334395
 11:58 am on Jul 3, 2011 (gmt 0)

Lack of movement doesn't mean it isn't a ranking factor (and I'm not saying it IS a ranking factor); it could be that the gap between your site and the site above is greater than any improvement gained from the videos.

tedster




msg:4334436
 4:40 pm on Jul 3, 2011 (gmt 0)

There has been no improvement in my positions for either site. Therefore adding video content to your site is not a ranking factor.


Your test has not established that conjecture. However, I wouldn't have ever dreamed that "Has video?" was a direct ranking factor at any rate, even if the video file uses keywords in the filename.

It seems to me that you're thinking about the Google ranking algorithm in a way that's quite a few years out of touch with today's very real complexities.

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