goodroi
msg:4293218 | 4:18 pm on Apr 6, 2011 (gmt 0) |
Google personalizes search results. That means when you and I search for widgets it is we can see different websites ranking in the top ten spots. These personalized serps make it harder to track keyword rankings.
It is even possible your site is ranking #1 when I search for the keyword but it shows up #20 when you search it. Dramatic differences like that are a bit unusual.
Let's assume your keyword is actually ranking lower and traffic to your site has dropped. This could have been caused by over 100 different factors that influence the algo. Here are some things to look at
Changes to your on page content
-Changed the keyword mixture on your page
-Your unique content was duplicated on other sites
-Over optimized content tags
-Site has been hacked & hidden text was added
Changes to your backlinks
-Lost links from quality sites
-Gained links from spammy sites
-Bought paid links from a poisoned network
Changes to your competition
-They improved their backlinks
-They improved their on page content
-They improved their social presence
This is just the start of analyzing a change in SEO performance. Good luck!
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intravino
msg:4293559 | 4:59 am on Apr 7, 2011 (gmt 0) |
Thanks goodroi,
I used a keyword tracking tool from a D....point to check my results.
Maybe it's not good to use a tool like that?
Thanks,
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asabbia
msg:4294641 | 4:13 pm on Apr 9, 2011 (gmt 0) |
@intravino: google has expressly said that you shouldn't use such tool for checking ranks.
But I think in the era of NAT (where many people got the same IP) I think that's pretty hard for google to understand if it's an automated query or a real query (a part from captcha)
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mrguy
msg:4294687 | 5:15 pm on Apr 9, 2011 (gmt 0) |
A good way to get a better view is to first make sure you are signed out of anything Google.
Then, use a proxy service to search Google so Google can't geo target you to your real location.
The results you see are pretty interesting when using Google through a proxy.
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intravino
msg:4295643 | 7:33 pm on Apr 11, 2011 (gmt 0) |
Thanks for the Proxy Service tips Guys! I won't use anymore those tools.
I noticed something, I have 8 titles on 8 different pages that have the same first keyword in the the title. This is the same keyword that I do not rank for my index page.
Do you you think that makes a difference?
Thanks,
Intravino
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