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Does Google favour sites using "Google Pay"?

 3:41 pm on Feb 2, 2011 (gmt 0)

As the subject says... do you think they push sites using their own pay methods higher up the ranks?



 5:07 pm on Feb 2, 2011 (gmt 0)

No. According to Google, it does not matter if you use any other G services. Even Adwords.


 5:23 pm on Feb 2, 2011 (gmt 0)

The idea comes up a lot - that Google organic might favor sites that use this or that other Google service. There's never been any data analysis to support the idea. In addition, Google regular talks about their long term view - that it's critical to keep organic rankings free of that kind of influence. They tell us that their long term business health depends on that separation - and they're right.

I think we're so used to seeing "favored" treatment in many other areas of business in the world, and so it's natural to wonder about it in the rankings, too. But Google says no, and there's no evidence outside of small anecdotes that always evaporate into "coincidence" when looked at closely and statistically.


 5:35 pm on Feb 2, 2011 (gmt 0)

I think their organic rankings may give an extra boost to Youtube. They also may have tweaked their ranking algorithm to give an extra boost to big brands, and possibly certain sites like Wikipedia.


 5:39 pm on Feb 2, 2011 (gmt 0)

Probably not organically.

I think it indirectly it helps with AdWords, only because that Google checkout icon can help with CTR and that of course drives ad costs down and position up.

Google's got to walk the line on this because of their position in search, and I would imagine they're well aware of how far they can push and have decided not to push very far...

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