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Keyword match domains for Google: Top Level TLDs and keyword reversal

 3:41 pm on Jan 23, 2011 (gmt 0)

Hello Friends,
I'm going to optimaze (for google)a website for a two word keyword for example "nice day". which domain should I get for it if niceday.com is taken?

which would be better?

what is your opinion? which of the domains will have the best positive impact on rankings of the website?



 5:23 pm on Jan 23, 2011 (gmt 0)

if you have some information from your experience would be best..


 7:47 pm on Jan 23, 2011 (gmt 0)

niceday.net - but don't count your search traffic too quick. After PubCon one of the things Matt Cutts mentioned was looking into exact match domains to see if they had an unfair advantage.


 7:57 pm on Jan 23, 2011 (gmt 0)

generly exact match domains don't have unfair advantage, because almost always on the mentioned domains is relative content also, without this exact match domains are useless.

and about niceday.net..
have you tested "keyword reversal" in practice or just it is your opinion ?

Robert Charlton

 7:58 pm on Jan 23, 2011 (gmt 0)


I was about to post the same suggestion... of those you posted, niceday.net is by far the best.

But quality and uniqueness of content and inbound link quality are going to count for a lot more than the domain name. I see many exact match domains way down in the serps because they've ignored these other factors.

Robert Charlton

 8:08 pm on Jan 23, 2011 (gmt 0)

Haven't tried keyword reversal in a domain name. Several years back, I did test it in a page title, and I ultimately decided it wasn't useful or desirable. In the phrase I was playing with, it simply wasn't a natural occurrence.

I have used .net TLDs when I haven't been able to get a .com and I've had very good results with them.


 8:17 pm on Jan 23, 2011 (gmt 0)

It's "just" my opinion. It's clear to me that keyword reversal would miss out on type-in traffic, and that alone would rule it out for me.

How would you test this question anyway, keeping all other factors the same except for the domain name? I don't think anyone can - there are too many other factors.


 12:02 am on Jan 24, 2011 (gmt 0)

Assuming you're targetting the US market then niceday.net is the only and obvious choice.

Today is Sunday or is it DaySun, I would like a beerglass, not a glassbeer, RollingStones or StonesRolling?

Very few people type-in stuff the other way round, yes, it does happen however proportionately at a very low level. What is more important is to get your titlebars using the .net and the description tag and the on-page stuff all to "marry together".


 2:06 pm on Jan 24, 2011 (gmt 0)

In my view exact domain match in most cases, especially the longer keywords versions, does have unfair advantage. Providing a relevant domain (keyword match) requires much less effort than providing relevant content, and very much depends on luck, earlier opportunity and in many cases the willingness to give up branding for the sake of ranking.


 3:22 pm on Jan 24, 2011 (gmt 0)

I guess it depends on what you're using it for, but I'd never take out a "niceday.net" when someone else has the niceday.com. Specially if the .com has been around a while. I don't care how many TLDs they spew out, people are always gonna assume .com when they hear an url, and you will end up sending niceday.com a lot of your traffic.


 4:01 pm on Jan 24, 2011 (gmt 0)

I 'll use th domain for google seo only..


 4:31 pm on Jan 24, 2011 (gmt 0)

<off topic>
I don't care how many TLDs they spew out, people are always gonna assume .com

Maybe in the US and Canada however outside those regions other extensions are being used extensively.

FWIW over Xmas I changed many of my contact pages and replaced the global .com with my direct .asia and .in addresses and the quality and quantity of enquiries has increased massively and especially so from very busy construction regions.

This may just be my industry but it is very siginificant.

</off topic>


 9:38 pm on Jan 24, 2011 (gmt 0)

Being pedantic, the .NET domains are for networks, not for commercials. In the UK Nominet will only allow you to use a .net.uk if you can prove it's for a significant network infrastructure.

I would find something different in the .COM or local variant (.US etc) if that were more relevant.

If .COM registrars acted more responsibly and prohibited bulk purchase of .COM by criminals then there would be a few more domains available for real use. :(


 2:58 pm on Jan 25, 2011 (gmt 0)

In these days domain name doesn't count like in past. All good domains are not available and very good sites are developed on another domain names (without keyword).

For a long perpective, i say to take a brandable domain name.Just for a SEO advantage i say niceday.net

btw, have a nice day! :)


 7:10 am on Jan 26, 2011 (gmt 0)

thank you friends for your comments and have a nice day! :)

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