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Choosing the best domain according to keyword targeting
seo99



 
Msg#: 4197041 posted 5:38 am on Sep 6, 2010 (gmt 0)

Hi

Is it better to target a same GEO targeted TLD domain if my targeted search keywords contains the territory/geographic term but a different targeted territory/location. For example:

Targeted Location: Australia(Google.com.au)
Targeted Keyword: Web Design India

So, is it better to target .com.au domain (Australia hosted) or .co.in domain (India hosted) or vice-versa. Because the keyword contains india, so would google give advantage to a .co.in domain or .com.au domain because of the location target.

Also in the webmaster tool, would it be better to set targeted location "India" or "Australia"?

 

tedster

WebmasterWorld Senior Member tedster us a WebmasterWorld Top Contributor of All Time 10+ Year Member



 
Msg#: 4197041 posted 7:49 am on Sep 6, 2010 (gmt 0)

Let's take those in reverse order. If you have a country code TLD, then you do not have the option in Webmaster Tools to target a different country. So .com.au is stuck with Australia, and .co.in is stuck with India.

I think that answers your first question, too. Even if you have "location" in the page title and in all the usual spots, a .com.au domain will have a tough time ranking outside Australia.

seo99



 
Msg#: 4197041 posted 9:40 am on Sep 6, 2010 (gmt 0)

Thanks for your response tedster, so its better to use .com.au domain targeted Australia even if the targeted keywords contain "India".

But when I search "web design india" in google.com.au, I don't see any .com.au domain in TOP 40:

[google.com.au...]


Simsi

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 4197041 posted 10:43 pm on Sep 6, 2010 (gmt 0)

Sidenote if it's relevant, some local domain charters are very strict. For example, I think to own a .com.au you have to be an Aussie registered business and if it's a commercial website, you have to offer highly targetted content relevant to the domain. The example they use is shoes.com.au. It's not acceptable to sell clothes even if you have a shoes category on that domain.

I looked into this and decided a .com would be a better bet, hosted in Aus and geo-targetted in WMT.

seo99



 
Msg#: 4197041 posted 4:41 am on Sep 7, 2010 (gmt 0)

Did you mean it needs to be GEO targeted to Australia in WMT?

Simsi

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 4197041 posted 2:47 pm on Sep 7, 2010 (gmt 0)

Thats what I would do, yes.

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