Msg#: 4126258 posted 6:12 pm on May 3, 2010 (gmt 0)
A competitor recently took my #2 spot for a great 2-keyword term. A couple weeks later, they dropped to #3 behind me, but now they're back to #2. The 2-keyword term doesn't appear anywhere on their home page which is the page they're ranking with. I'm thinking they must have acquired some links with the keywords in the anchor text. Is there a way to find out if that's the case?
Msg#: 4126258 posted 1:35 am on May 5, 2010 (gmt 0)
yep, that means they are doing some link building or someone has naturally linked to that page with that keyword. I wouldnt worry about it that much right now since google has been doing that to millions of sites for the last month. Write some quality posts and try to do some link building.
Msg#: 4126258 posted 2:42 am on May 5, 2010 (gmt 0)
There are loads of backlink checking services - many free and a few paid. We don't discuss specific SEO tools here, but backlink checkers are easy to find.
The paid services that do their own web crawls tend to be more thorough than those that depend on link: operator reports - and they also find internal links more often and are more able to give you the time frame so you can sort recent links form long-time links.
Of the search engine services available, Yahoo Site Explorer tends to be the one webmasters go to.
There is no backlinks message on the cached page
Makes me think that they bought a relevant domain/business and redirected it to their site. And that is a lot harder to discover through free public tools, although again, some of the paid services do give it a go.