I have a question about a very important site of mine. It's got 165000 pages indexed in google. Mostly hand written content in a few languages.
Now I am wondering. I would like to auto generate some product descriptions based on features known about these products in the database to save on time/manpower. The descriptions would be readable in natural language but the sentence format would always be the same. For example.
"product is 80 units high with feature1, feature 2, located xkm from landmark55. It also boasts feature 3 feature 4 and feature 5. "
If my site gets peppered with these sentences is it likely to upset Google? I know google hates autogenerated sites. But what about sites where the autogenerated stuff is mixed in with natural content?
It's a lot more common than you might think. The need can be very real in large online offerings, and if it's done well enough, there's no way for a visitor to tell.
How about creating more than one variation of "boilerplate" template text, to fill in with the variable phrases. From what I've seen, in the area of five variations seems to work out nicely.
There's another plus, here. Human visitors, just like algos, are not pleased when the automated machinery behind a website is obvious. The perception that the site really cares about what it presents is important.
20 intro 3 word phrases 10-15 'connector' phrases 20 outro phrases.
and mix in the various features in small usable 'chunks' then you can develop something quite easily.
This works especially well in 'local' search installations where there are many countries, states / provinces and cities involved because then you can mix in the state unique text and related cities (and points of interest)