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Google penalizes google.co.jp

 6:06 am on Feb 12, 2009 (gmt 0)

Matt Cutts says in twitter.

Google.co.jp PageRank is now ~5 instead of ~9. I expect that to remain for a while.


[edited by: Brett_Tabke at 3:20 pm (utc) on Feb. 12, 2009]
[edit reason] removed brand name [/edit]



 8:01 am on Feb 12, 2009 (gmt 0)

Rather public statement. I like that. Too bad we can't get equally pithy remarks on other things we'd like to know!


 8:35 am on Feb 12, 2009 (gmt 0)

Is the indication here that there are some things on the web that are fictitious? That perhaps the people that write reviews for products, hotels or holidays might not be people that have ever experienced the product? Or, could even be a competitor?

That, heaven forbid, and I'm going out on limb here....blog writing is used not to share a meaninful dialogue but to try and get better placement in the search engines.

Nah, don't believe a word of it!


 1:09 pm on Feb 12, 2009 (gmt 0)

Is this a PR event or a pagerank event?

Is this only impacting the toolbar pagerank and done as a charade to make the public think Google is fair or this actually going to impact rankings?


 1:32 pm on Feb 12, 2009 (gmt 0)

Is this a PR event or a pagerank event?

Very clever :)

Follow-up question:
Does this mean that G makes a habit of MANUALLY DECREASING PR FOR INFRINGING SITES? I mean, actual PR? You know, that thing derived from link graphs and 'votes', the bit thats mathematically determinate? Not some trust rank, or authority rank or whatever. Actual PageRank?


 3:23 pm on Feb 12, 2009 (gmt 0)

Lets be carefull throwing around accusations about what services were involved. The only thing we have is 3rd party speculation. G has not said what service was used on the .co.jp blog.


 5:01 pm on Feb 12, 2009 (gmt 0)

I like the fact I can now buy links for my competitor, report them as a buyer and get them penalized.


 5:44 pm on Feb 12, 2009 (gmt 0)

I like the fact I can now buy links for my competitor, report them as a buyer and get them penalized.

I think you're taking too big a step here. Google 'penalized' themselves. They supposedly made a mistake, but they are also the ones who push the buttons, and they knew for a fact that it wasn't done by anyone else but their colleagues. I don't think you can easily get your (or someone else's) site penalized by buying links, at least not as easily as by selling links.


 5:54 pm on Feb 12, 2009 (gmt 0)

Yes, but what are the implications of them dropping PR of a site?
Are they saying they dropped TBPR? Does this imply TBPR is actually a compound measurement incorporating other factors other than PR?

Or are they saying they have dropped actual PR? Do they mean they have ignored reality and just set a nominal amount, or devalued IBLs? How was this new amount calculated? Who decided it? Can it be overcome by adding links or is it a hard ceiling?


 6:24 pm on Feb 12, 2009 (gmt 0)

Shaddows, those are questions thave been haunting us for ages. It's unlikely we'll get the answers now.


 9:30 pm on Feb 12, 2009 (gmt 0)

I like the fact I can now buy links for my competitor, report them as a buyer and get them penalized.

Never thought of that one before.
How would Google protect website owners against that?


 11:48 pm on Feb 12, 2009 (gmt 0)

in my experience most of the time when someone starts buying links for their competition they either help the competition or it has no impact and wastes time & money.

imho it is much better to just spend the time and money working on your own link dev. having a strong link profile helps you to weather a storm when a renegade employee or your competition does something that might harm you.

this is also a good lesson in reputation management. watch and learn from google as they dealt with this before the mainstream media really got on board.


 9:07 am on Feb 13, 2009 (gmt 0)


We've asked these questions about PENALTIES. But I've never seen G say its PR that they are dropping during a penalty process.

In fact, I just don't believe them. Ok, they've changed the toolbar, but PR is a calculation, not an awarded value. So the question becomes, is the TBPR completely fictitious or is it a compounded score that can give interesting info about factors such as Trust?

Which then leads on to questions about what happens when TBPR drops- is it REALLY google frowning on you somehow, in a way that has nothing to do with your links.


 9:26 am on Feb 13, 2009 (gmt 0)


Google definitely penalizes sites for buying links.
I just made a pay per post campaign for one of my sites and it has been penalized in google in less than 10 days from the start.
Now the posts from the blogs that were SELLING links rank above my site for [mywebsitename].
I thought sellers were to be penalized too ;-)

Of course it is much better to concentrate on your own work as you know it will deliver more. But not everyone in the world is as smart as you. Guess google would have some checks before they penalize, e.g. how long the links were there, etc.


 2:38 am on Feb 17, 2009 (gmt 0)

This is an explanation of Matt Cutts at the twitter:
Still want to hear more about Google Japan and paid posts? I talked about it with WebProNews here: http://***


Mod note...
WebProNews article and video interview [videos.webpronews.com] with Matt Cutts.

[edited by: Robert_Charlton at 8:01 am (utc) on Feb. 18, 2009]

Robert Charlton

 8:15 am on Feb 18, 2009 (gmt 0)

The WebProNews article quotes this Asiajin translation [asiajin.com] of Google Japan's apology for the incident...

Google Japan Apologizes For Inappropriate Pay Per Post Use

"Google Japan is running several promotional activities to let people know more about our products.

It turns out that using blogs on the part of the promotional activities violates Google’s search guidelines, so we have ended the promotion. We would like to apologize to the people concerned and to our users, and are making an effort to make our communications more transparent in order to prevent the recurrence of such an incident."

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