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Google.com SERP Changes - June 2008
annej




msg:3663831
 8:24 pm on May 31, 2008 (gmt 0)

< continued from [webmasterworld.com...] >

I've wondered too as to why some search terms are affected more than others and some result pages are changing around while other barely move.

Has anyone seen any relationship between how popular a search the term is and how much movement is going on?

As to when it will end I don't think we can predict as nothing quite like this has gone on before.

[edited by: tedster at 2:48 am (utc) on June 1, 2008]

 

outland88




msg:3663887
 10:45 pm on May 31, 2008 (gmt 0)

I donít know if anybody has reported this or they could be doing some major testing in my areas.

Iím seeing some dramatic across the board cuts for returned results for many keywords in my areas. Many keywords that once returned 850-950 results are now showing only 600-725 returned results. First page though is showing about the same amount of returned results as before which is somewhat deceptive. I had a feeling this was right around the corner. Theyíre applying more and more of the quality control features of Adwords to the natural results.

tedster




msg:3663897
 11:15 pm on May 31, 2008 (gmt 0)

I see this pattern too. It might be the result of the "human editorial army" as well as the automated quality measures.

outland88




msg:3663939
 1:17 am on Jun 1, 2008 (gmt 0)

Appreciate the response.

Has anybody seen where cache dates may be 1-3 months old but the page showing in the cache is current? This is taking into account that the new cache date could show up shortly but doesn't.

Whitey




msg:3663981
 2:39 am on Jun 1, 2008 (gmt 0)

Just a quick backgrounder, I saw some geo filtering adjustments some time ago and reported it here :

[webmasterworld.com...]

and here :

Of much greater concern are results for "City-name" Traffic on global search on regional TLD's , probably effected by the users IP as discussed over here :

[webmasterworld.com...]

It's another one of those regional issues that is disruptive - so I'd take all the regional issues and put them into one pot of disruption for webmasters.

but now I'm seeing some real tough algorithimic and selective human editorial adjustments.

I suspect this is no glitch - it's a forerunner to a big attack on quality control. The rollercoaster part may just be the experiment required before a major rollout on US [ .com ] geo related sites [ my hunch ].

We have just seen one of our UK sites disappear competely in the last few days. This is a stable site of some 5 years old. But our friends in other positions have remained in the same position . So why us ?

We are concerned that stronger SEO practices used in the last few weeks, could have caused sites to be flagged for selective human review or an algo driven "trigger " . So they may have reached a tipping point. This concern is that with the use of geo filtering , "flagging" and human editorial intervention the ability for Google to QA sites has now been made more easy for G.

So things that may have been recently done, may also have pushed the boundaries of G's tolerance at a crtitical time of this new GEO related adjustment.

The BIG thing I do want to emphasise ..... and I haven't seen anyone react to it, and there should be a BIG reaction is, with GEO filtering Webmasters are not going to be easily able to see what a user is seeing in a different IP / locations so easily, making it harder to manage SEO.

I'll try to make it clearer. How do you know what result a user in New York is seeing versus a user in Stockholm on the different regions global result filter - you don't !

so how are you going to manage you regional global results deployment SEO ?

With Google's new GEO filtering tools for webmasters ?

You can't.

Google says it is introducing new tools for webmasters to help you manage it.

Where in the World is your site ? [googlewebmastercentral.blogspot.com]

But G's recently introduced GEO filtering management tools at Webmaster Tools are really too inadequate and premature to release ; they are too limiting to the regions you can deploy and manage in and therefore show signs of being severely disruptive to what is required to effectively manage GEO targetted results, by limiting the regions a site can be deployed in. I think this is a big G mistake.

My overall sense is that it will be some time before G gets GEO filtering right, and in the meantime there are going to be many disrupted webmasters and site owners.

My personal view is that G is about to severely mis handle the GEO location rollout adjustments i suspected that it would, and the the UK is just the experiment.

Hold onto your hats [ black and white ] everyone. This wind may run cold.

[edited by: Whitey at 2:50 am (utc) on June 1, 2008]

steveb




msg:3664426
 9:55 pm on Jun 1, 2008 (gmt 0)

It's unfortunately common now to be able to find pages that are cached that don't show up in the search results, including site: searches.

Hissingsid




msg:3664719
 10:46 am on Jun 2, 2008 (gmt 0)

I'm noticing the rapid rise of a few sites in the google.co.uk serps. On investigation using Yahoo site-explorer it looks like shear volume of backlinks of any quality trumps a lower number of quality links.

So the Webmaster tools advice of:
How can I improve my site's ranking?
In general, webmasters can improve the rank of their sites by increasing the number of high-quality sites that link to their pages.

is clearly misleading for the UK. Whoever has been playing with the UK geo filter recently seems to have turned off the "high quality" bit of the algorithm. Thus creating a field day for webmasters who exploit the low pay rates of 3rd World SEOs.

Since it is generally agreed that being linked to (except in certain extreme situations) cannot harm your site should we all be paying someone $200 to get 400 links from dodgy directories?

Cheers

Sid

Hissingsid




msg:3665587
 9:00 am on Jun 3, 2008 (gmt 0)

Has everyone gone on holiday (vacation)?

Having spent a few hundred dollars on the so called quality directories and been lucky enough to persuade a few on topic sites to link to me from their home page coupled with a few tweaks to my main site and I've gone from shuffling in the #11 to #7 area to #1 on half the DCs and #2 on the rest for our most competitive target term.

So even in the new algo doing more whitehat stuff can get you above sites that have grubby caps. Not exactly black, some would say not even grey just grubby. I'm even spotting companies and organisation that have excellent and very ethical off-line reputations using very dodgy online tactics. What is the World coming to?

Cheers

Sid

night707




msg:3665879
 4:29 pm on Jun 3, 2008 (gmt 0)

Sid,

Google is too open for garbage sites with BH tactics and too rude with quality content that makes rthe Internet interesting. Simply wish, that there would be quality related directories for all important keywords ruling the market.

c41lum




msg:3666507
 10:16 am on Jun 4, 2008 (gmt 0)

.co.uk results have gone crazy again this morning. A lot of unrealated pages showing up on the first page.

Anybody else seeing this in there area.

Hissingsid




msg:3666519
 10:41 am on Jun 4, 2008 (gmt 0)

Hi Callum,

Looks just the same as yesterday here.

Cheers

Sid

moopy




msg:3666639
 1:09 pm on Jun 4, 2008 (gmt 0)

I also notice that

Tobyha




msg:3666659
 1:28 pm on Jun 4, 2008 (gmt 0)

The same for me, absolutely crazy serps

StaceyJ




msg:3666668
 1:46 pm on Jun 4, 2008 (gmt 0)

Iím seeing some dramatic across the board cuts for returned results for many keywords in my areas. Many keywords that once returned 850-950 results are now showing only 600-725 returned results. First page though is showing about the same amount of returned results as before which is somewhat deceptive. I had a feeling this was right around the corner. Theyíre applying more and more of the quality control features of Adwords to the natural results.

This is the second time in as many days I've seen mention of applying ... the quality control features of Adwords to the natural results. I did a search here and didn't find anything, can someone please elaborate on this...

topranker




msg:3666781
 3:22 pm on Jun 4, 2008 (gmt 0)

Not sure if its happening to anyone else but our serps have been jumping around all over the place, they are staying pretty much on the same page but positions on that page keep changing (at least 4 times in the past 24 hours)

c41lum




msg:3666836
 4:37 pm on Jun 4, 2008 (gmt 0)

I have gone from Top 2 Middle 2 Bottom in the last 10 hours. I have scapper search engine sites well above me.

g1smd




msg:3666844
 4:48 pm on Jun 4, 2008 (gmt 0)

scapper ?

Hissingsid




msg:3666885
 6:06 pm on Jun 4, 2008 (gmt 0)

Hi Callum,

What you are describing happened to me during the Florida faff. I had no outlinks only backlinks. So I guess Google saw my site as a destination at the edge of the Universe.

I'm not saying this is your problem but thought I'd mention it in case it triggers you to look at your site from this point of view.

Cheers

Sid

tedster




msg:3667003
 7:35 pm on Jun 4, 2008 (gmt 0)

quality control features of Adwords

Google's phrasing is "Quality Score" - often called "QS". Use either in a site search and you'll get lots of results.

kenpachi




msg:3667021
 7:51 pm on Jun 4, 2008 (gmt 0)

I have a fairly new site (1.5 months old) and around May 11 I started getting some nice targeted traffic from Google (20-30) visitors a day. On May 29, that exact day and from that time forward I have not received one visitor from a Google search.

I use Google webmaster tools and everything seems fine in there, no problems whatsoever. I also use Google analytics which is how I noticed my traffic going to zero, it's like it fell off a cliff when viewing the chart.

It sucks so bad to lose that traffic because it had such a high conversion rate... Why Google... why!

SEOPTI




msg:3667058
 8:24 pm on Jun 4, 2008 (gmt 0)

-950 is kicking in hard today, big changes. They have moved all of my sites into -950 hell, all of them.

[edited by: SEOPTI at 8:33 pm (utc) on June 4, 2008]

idolw




msg:3667121
 9:25 pm on Jun 4, 2008 (gmt 0)

again, nothing changes in my niche. only links change positions. sites do not get filtered, etc. man with deeper pockets stay above.

Mark7144




msg:3667162
 10:15 pm on Jun 4, 2008 (gmt 0)

I'm from the UK and have been seeing some outrageous results this month.

I've now seen two occurrences where one website has taken the #1 and #2 SERPS with the EXACT same website. #2 was the same website as #1 but with a non-existent query at the end of the URL. The caches were taken at different times in the day so there is a tiny difference in that.

[edited by: tedster at 10:43 pm (utc) on June 4, 2008]

tedster




msg:3667182
 10:50 pm on Jun 4, 2008 (gmt 0)

Hello Mark, and welcome to the forums.

I've also seen some examples of that this week - as if the duplicate filter has gone missing. Maybe lots of people are trying to knock out the competition with spurious query string urls and Google's been flooded. In one case, the query string version wasn't even clustered - it appeared at #3 and the regular url was at #1

[edited by: tedster at 4:45 am (utc) on June 5, 2008]

SEOPTI




msg:3667259
 1:43 am on Jun 5, 2008 (gmt 0)

Something definitely has been chnaged with the -950 filter. I'm seeing a huge drop with my local sites (city, state).

Sites which have never been hit before have been moved at the end of results. I don't talk about URLs, but complete sites. This is really really strange ...

[edited by: SEOPTI at 1:44 am (utc) on June 5, 2008]

outland88




msg:3667308
 4:24 am on Jun 5, 2008 (gmt 0)

Maybe lots of people are trying to knock out the competition with spurious query string urls and Google's been flooded.

Yeah I'm definitely seeing these in my logs (just lately) and they're lengthy. Again I don't know quite what they're trying to accomplish unless its exactly what you mention.

Pico_Train




msg:3667346
 6:11 am on Jun 5, 2008 (gmt 0)

Same here, have seen the query strings appended to the end of a URL. You can deal with it in a scripting language to return a 404 if the string is not numeric if that's what you are looking for or your result set returns an empty array, you just 404 it but what about normal html pages? Haven't looked into that yet...

[edited by: Pico_Train at 6:12 am (utc) on June 5, 2008]

Hissingsid




msg:3667392
 8:13 am on Jun 5, 2008 (gmt 0)

It looks like Matt Cutts is causing more problems than he is solving with his strategy of applying penalties for grey practices. Penalties just open up new exploits.

Surely it would be better to just ignore anything bad and only weight sites on good factors.

Cheers

Sid

Mark7144




msg:3667402
 8:34 am on Jun 5, 2008 (gmt 0)

Tedster, thank you for the welcome and good to know I'm not the only one seeing this.

Two examples currently in the UK are the top-2 results for searchs of 'andy murray' and 'rafael nadal'. Both #1 and #2 go to the exact same page and it's been like that for a few days now which is frankly shocking.

Hissingsid




msg:3667463
 10:14 am on Jun 5, 2008 (gmt 0)

Hi Mark,

The forum doesn't allow specific searches but I was lucky enough to see yours before it got snipped. The reason you are seeing the same at #1 and #2 is because they gave Andy site links.

The Spanish tennis player search you suggested does not have #1 and #2 the same, at #2 is a Wiki page for Mr Nadal.

There is IMO something definitely wrong with the way that sitelinks are generated by the UK geo filter. I have a site at #1 for the generic (in our niche) 2 word term which has sitelinks. It is definitely not the authority site for the term, it is more like an arbitrage site.

I wish Google would make some efforts to sort out some of their UK geo filter bugs.

Cheers

Sid

[edited by: tedster at 1:52 am (utc) on Aug. 7, 2008]

This 212 message thread spans 8 pages: 212 ( [1] 2 3 4 5 6 7 8 > >
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