As many have done, I set-up Google alerts for a few of my websites and every couple days I get an alert that mentions an article/page of my site. The Google alerts reads as follows:
PAGE/POST TITLE Body copy/text... mysite.com...
When I click on the link, the page it takes me to is one of those meaningless urls with lots of subdomains (http://one.meaningless.domainwords.com/my_page_title.html).
When I visit the page it is a scraper site with adwords ads and all the ads seem to be based on my POST TITLE as the query. However, there's no actual link to or mention of my site whatsoever. Could someone explain what this is, how it could affect me, and what I can do to defend against it.
Is the google alert is set up for the domain name, do this search domain name.com then title to the article I think you will find the scraper is using your domain name then doing a 302 to the adwords landing page.
The search results most likely will show your site domain name in the description of the url.
If the above is true then Report them google for Violation of policy be sure and show all necessary information to allow the Googler to see the exact path to the adwords page.
Get the domain name do a whois get all necessary information to locate the party and or hosting company of the offending domain and proceed to see if you can communicate with either party to get this stopped.