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co.uk /com

 4:21 pm on Sep 17, 2007 (gmt 0)

i am slightly confused, my sites rank well on uk g but no where to be seen on .com. Got any ideas why?



 5:37 pm on Sep 17, 2007 (gmt 0)

It's probably down to geolocation. Google tries to serve results based on where the searcher is located. I am no expert on this but I understand that it uses factors like the TLD, the server location and the content to determine where the site is based. If it decides that your site is UK based then it may also decide that it should not feature on the .com servers.

I have a .co.uk website that for five years has featured in the number one position for a search term. A few months ago it started to drop on Google.com and it has not recovered. It is still number one on Google UK but it has cost me about half of my traffic.

This is quite a concern as my site is designed to reach a global audience and Google has arbitrarily decided otherwise.


 7:07 pm on Sep 17, 2007 (gmt 0)

All of the major search engines give a great deal of weight to geo-location, even when the user does not request a country-specific search. This is the main reason why the results from the various country-specific incarnations of Google, Yahoo!, and MSN vary so much from the .com version. Each is producing geo-biased results.

The major search engines use two common criteria to determine the geo-location of a site: (1) the presence of a Country Code Top Level Domain name (ie. 'somesite.co.uk'), or (2) for generic TLDs like .com, .net, .org, .info, etc. the physical location of the server that hosts the site based on its IP address. Google used to say they would consider the domain registration data, but they no longer refer to this. No other factors are used for geo-location by any of the major search engines.

This is why .co.uk domains tend to rank poorer in Google.com than in Google.co.uk, and is also why .com domains hosted outside the UK will not appear in the results on Google.co.uk when the user requests "pages from the UK" no matter how many links from other UK-based sites point to it. To rank well in a specific country's version of the search engines, you need to either have the corresponding Country Code Top Level Domain Name or have your site hosted on a server that is physically located in that country.


 7:16 pm on Sep 17, 2007 (gmt 0)

More related discussion here: [webmasterworld.com...]

It's available in Hot Topics [webmasterworld.com], which is always pinned to the top of this forum's index page.


 10:26 pm on Sep 17, 2007 (gmt 0)

This is quite a concern as my site is designed to reach a global audience and Google has arbitrarily decided otherwise

This is certainly one of the strangest decisions Google have ever made IMO.

If their thinking is that you should own the local extension for each market, leaving aside the fact that most are probably squatted and only available at extortionate prices, then is it not logical that duplicate content issues on different ccTLDs would be discounted (in same-language markets at least)?

If that's the case, then it opens up a whole new spider's web (sic) of blackhat and scraping opportunities. If it's not the case, then where is the logic in Google deciding on behalf of the user where their target market should be? I find it baffling.

[edited by: Simsi at 10:29 pm (utc) on Sep. 17, 2007]


 8:34 am on Sep 18, 2007 (gmt 0)


I have a site which is ranking on .co.in but not on .com .

My domain is a .com and address is of India as the contact address on the site.

But I have the site hosted in

Texas - Houston - Jaguar Technologies Llc .

But even then it is not showing in .com . I think its important for me to get rankked in .com as I have USA only as the target market.

Please advise.


 9:01 am on Sep 18, 2007 (gmt 0)

"Please advise."

Could be down to local competition, try some of the other English language Gs and see if your site turns up....


 9:50 am on Sep 18, 2007 (gmt 0)

The IP address of the searcher matters, or seems to.

I'm in the UK and have a UK IP address I use to access the web. If I go to .com and perform a search for 'software widgets' then I can see our company on page 1.

If I then use a proxy server hosted in the US to access .com and perform the same search (in other words, G will see the proxy's IP address) for 'software widgets' we are at the foot of page 2.

All of the things mentioned above seem to be factors, but I believe that where your links come from matter as well.

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