|Google To Mash Up Social Networking, Video And Search?|
New patent filed today indicates so....
|Another social and interactive television application that is lacking with conventional interactive television systems is the ability to dynamically link a viewer with an ad hoc social peer community (e.g., a discussion group, chat room, etc.) in real-time. Imagine that you are watching the latest episode of “Friends” on television and discover that the character “Monica” is pregnant. |
You want to chat, comment or read other viewers’ responses to the scene in real-time. One option would be to log on your computer, type in the name of “Friends” or other related terms into a search engine, and perform a search to find a discussion group on “Friends.”
Such required action by the viewer, however, would diminish the passive experience offered by mass media and would not enable the viewer to dynamically interact (e.g., comment, chat, etc.) with other viewers who are watching the program at the same time.
Via the US patent office [appft1.uspto.gov]
Not just web video but all broadcast media, including television - interesting. The old buzz word was "convergence".
Here is another patent from Google, the company which gain its popularity exploiting in part the "Amiga Syndrome".
Why is it the open source advocates suddenly become overwhelmed by the "Amiga Syndrome" whenever Microsoft whispers about its patents?
And, what is Google going to do with all of its patents? Do no evil?
What is with all the software patenting of obvious things. As Google grows it is becoming more and more like all other corporations: concerned with only one thing...
Making As Much Money as Legally Possible.
This idea has already been done with G4TV and their chat snippets during Star Trek episodes.
There are largely no new ideas yet there is a never ending attempt to patent them and demand license money from anyone with a similar product.
You need a patent for that? Maybe Google is getting advice from Amazon, impressed with their 1-click shopping patent.
"..I have long pictured the day when you are sitting watching a post-media-convergence football game:
The televised live game plays in the center viewport. On the upper left and right corners of the screen are football helmets, (the appropriate ones for the teams playing). You click a helmet and pulldown menus allow you to retrieve stats neatly organized with six degrees of separation to any way you want to analyze a game, a date, a player, his past teams, games, teammates, etc.
Other controls on screen let you investigate league standings, replay by quarter, possesion, down, minute or second.
Oh, yeah --- and an optional onscreen programmable robot that lets you pull a beverage from the bluetooth connected 'fridge, or pop some popcorn in the integrated microwave popper.
Now, how to technologically advance the bathroom break issue..."
I guess me and the other million people that already thought of this should have taken out a patent.
I would call it "Patent for Obvious Media Integration"
Mash up nothing, Google to try and roll out the system of choice and have it copyright before they do. Good business I suppose but hardly good for internet imo.
It makes an old statement of "we will provide what people want before they know they want it" even more creepy.
I read the patent application, if it was for housepaint its essentially a new color that only google can provide rolled into a plan to make everyone want only that color. But if you look close its all other colors mashed into one.
Whats that? all I need these days is about 10,000 in server hardware, crawler and data processing scripts, and some knowhow to create my own search engine/data center? hmmm... ugh, i'd need to own the top sites in every networking type category to have people know it exists, ahh well. I have no 300 million to buy photobucket type sites even though it too could be built for free.
Whats with all this use of "mash up"? Its so silly trying to use it in a technological parlance when the word originates from the music world (the merging of spliced sound bites). Attempting to "hip hop" or "urbanize" technology for the sake of making it sound cool is simply trying too hard. Not only that but it is so weak when engineers are trying to be DJs.
I ran the patent through my discombobulate filter. It came back with the reply "pointers stored in a database that reference media objects".
Well Joost has a lot of this built in, or perhaps more correctly Joost has open stubs for most of it to connect in at some point in the future.
Yet, another stupid software patent ... bah!
I think a lot of technologists miss the point of t.v.
Like computers, the human brain can not truly multi-task -- it can simulate it well, (pat your head, rub your belly...), but time slicing and multi-tasking are two different things.
In front of a t.v. you are free to think about and process the information being presented. The simple thought of "I should IM my BFF the 411 that M's preg" would be such a disparate task, that you would need to take your attention from the t.v. and could miss some other "important" fact from the broadcast.
In the same way people predicted the web would put an end to printed newspaper and bound books, the integration of t.v. and other media --- especially interactive media may not be "t.v."
In these "totally connected" days, I think we look to t.v. as a relaxation period for the mind... no reply needed, no file names or passwords to remember, just sit back (or lay down, or stand on your head, or wash the dishes), and relax and become one with the media.
We pay extra to go to a movie theater and have this alternate reality effect in jumbo size with no phones or doors to answer -- no emails waiting for replies.
Will we lose t.v. into the "mash up"?
I pay my monthly fee to watch television without ads on pay tv. If I watch television, I do not want to be pestered by any mesh ups! I want to consume, get dumb, lazy and totally un-active...