About a week or so ago I noticed one of my sites was back in the index again. It had been banned/deindexed from google for over two years. I never did a reinclusion.
Some of the techniques used for seo were a little spammy and I never cleaned it up. I never thought it was spammy enough to get a penalty, but then figured well maybe it was.
It now has about 5%-10% of the pages reindexed, but if I search for it by site name (e.g., www.site.com) it's not found until about page 6 of the results. All the other pages are sites linking to it and MFA sites linking or listing it.
It still has a lot of quality backlinks, is still in DMOZ , the Yahoo directory, and business.com.
Question is what should I do to help it along? Clean it up some, add new content, pages, get links, etc... Or leave it alone for now and see what happens?
It used to rank well for some fairly competitive terms, can it get back there again?
For you experts, what would you do?