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How badly can spring fever bring down your traffic?

 12:17 am on Apr 24, 2007 (gmt 0)

Ok, it was chilly a week ago and sales were equally brisk.
Now, on Friday April 20th a warm front pushed through and I'd have to say they dropped the "big one" on all US cities. My site logs show noon traffic at rates equal to those at 3am.
No changes to my site, and I have not dropped in any of the serps...#1 across a large number of keywords.
Usually 1500 to 2500 unique visitors per day...Now its a considerably lower per day, and sales are WAY down.
This happened a few weeks ago, but everything rebounded once the weather cooled.

I am posting here because Google makes up the vast majority of our traffic.

How does the weather affect YOUR web traffic and sales?



 2:16 pm on Apr 24, 2007 (gmt 0)

Check last year at this time. I think you will probably find the same traffic pattern


 3:49 pm on Apr 24, 2007 (gmt 0)

Yes, it's the same for the past two years...
I am wondering what exactly cuases this, spring fever, post tax trauma or a combination. I am also curous how many others notice this ame slow down, or if anyone sees an increase.


 4:19 pm on Apr 24, 2007 (gmt 0)

Spring fever?

What's the likelyhood that it's "Valley" Fever?



 4:21 pm on Apr 24, 2007 (gmt 0)

That's a good point about "tax trauma." In the U.S., a lot of people are either distracted by having to file their taxes or spooked by having had to write checks. Of course, those who get refunds may go on spending sprees when their money comes through. -)

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