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Something Big Coming? Rankings and PR, some crazy stuff going on
appears to be more than everflux

 3:52 am on Feb 14, 2007 (gmt 0)

I'm seeing some very strange behavior with Google tonight with rankings and PR.

TBPR seems to have reverted back to the Sept. export. I have checked several sites and all have the Sept. TBPR. The TBPR change is not a settling or promulgation of TBPR through datacenters from the last TBPR export.

Rankings for several terms I monitor are fluctuating widely, in fact some of the rankings look very similar to the Sept. rankings.

The results returned for a given query are dramatically lower than normal.

Seeing some sites with heavy reciprocal linking getting hit, not being removed from the index or pushed down to the bottom of the index, rather loosing top positions that they have held for a year or more.

I think there is something more to this than the daily everflux we have seen recently.

Could Google be cleaning house before they roll out a shiny new index based on all the "stuff" we have been seeing going on with Google recently?



 8:46 am on Feb 14, 2007 (gmt 0)

I saw that yesterday (13 Feb).But it was for an hour or two.Now everything's back to normal. And yes TBPR was back to something like October-November numbers.


 9:12 am on Feb 14, 2007 (gmt 0)

Even i saw the same thing happening this morning!

Its back to normal in few hours

whats happenening?

Tropical Island

 10:15 am on Feb 14, 2007 (gmt 0)

A well known rank tracking service is showing a huge spike of changes for yesterday.


 10:36 am on Feb 14, 2007 (gmt 0)

If they have any sense they will roll back the entire serps to September - back when the serps were 100% relevent!

I just cant believe how poor the serps are currently, they are so off the mark in so many search areas someone at Google must notice the current lack of search relevancy?

Perhaps they have decided to do something about it and this recent tweak we are seeing is part of it - we can but hope!



 11:26 am on Feb 14, 2007 (gmt 0)

Perhaps they have decided to do something about it and this recent tweak we are seeing is part of it - we can but hope!

Well one of my sites dropped, the other one is doing well, so it's all relative.

What Google could really do is stop fiddling like a three year old on speed every three seconds. It's getting ridicolous.

You can't plan hence it's meaningless doing anything.

Maybe Google got it right. Wikipedia is always on top, so go to Wikipedia and forget search engines. ;)

This all looks increasingly like corporate suicide ...


 11:31 am on Feb 14, 2007 (gmt 0)

matt - agreed - would be nice if they take care of those .edu hacks that have been cluttering the index for a while - its a shame that the college servers are geting pounded - but at least most of the SERPs go to 404s since the server admins are catching the problem faster than Google


 11:52 am on Feb 14, 2007 (gmt 0)

I agree with RichTC they should do a roll back to Sept as the results for the past three months have benn terrible.

I have noticed some changes in the SERPs in the UK for certain keywords now showing decent results, but overall they are still pretty bad compared to the results i am getting on yahooo and ask.

Fingers crossed that some one at google actually uses the search engine for themselves and sees that they cant find any relevant info.


 11:56 am on Feb 14, 2007 (gmt 0)

I very much agree with RichTC (again dude),

I did not mine the current SERP's but I have 1 thing to say:

- Our most beautiful, relevant, unique, quality sites are in trouble.
- while the sites we did not take care of forever, with the most stupid and irrelevant backlinks (not so much on purpose tho ) are doing great throughout the place.

I am not sure what I should say, my boss is actually starting to wonder why so much money spent on clean websites while all but this is working better.

Overall not sure if I should cry or laught but I am close to getting fired for sure since I spent time talking about quality content, clean link popularity, don't buy text links, choose your partners...well Google shows that it doesn't work.

If all of this was made for removing Google bombs then forget it!
I prefer a few Google bombers to this.

Agreed on sept. rankings.



 12:27 pm on Feb 14, 2007 (gmt 0)

I am not sure what I should say, my boss is actually starting to wonder why so much money spent on clean websites while all but this is working better. Our most beautiful, relevant, unique, quality sites are in trouble

I'd thing ebay, myspace, youtube et. al. would conclusivly proof that design and clean and quality of content are irrelevant for most users.

Unless you actually want to achieve quality, quality is meaningless ... and indistinguishable for the average populus. Since by definition most people are average, the most popular content will be average to mediocre at best. Popular makes more money than quality unless you have a highly educated audience..

Ergo if you want to reconfigure your squid nice SERPS are relevant. But not if you are some school kid saying hello to his/her mates on myspace.

I think the fallacy in thinking is that most people want quality.. school kid A doesn't give a shoot if they copy their homework from Wikipedia or answer.com ... irrelevant. Ideal for them is an outdated wikifork that doesn't pop up on page one, so the teacher doesn't get where they copied it from.

If Google wanted to achieve quality they would 301 to scholar and sent all employees back to their Stanford dorms...

There are also millions of librarians on this planet that have been cataloging the worlds informations since centuries .. more successfully I would say ..

No they need to make money like the rest of us .. ;)


 1:57 pm on Feb 14, 2007 (gmt 0)

A whole lot of garbage in top spots for many terms in my sector. Common factor - the're all old and most have two or more listings in that iniquitious fraternity called dmoz. Most are PR4, some are stuffed with hidden text, half of them have fewer than 60 pages and some have less than 10 IBL's. These are google's trusted sites?


 3:24 pm on Feb 14, 2007 (gmt 0)

Looking at various datacenters it looks like Google is "testing or comparing" different series of SERPS, at least for the keywords I'm tracking: September set of results, late october, Christmas time and January's SERPS. Perhaps Google is comparing the filter/penalty/alogo changes we have been seeing against its results from pre-September.


 3:33 pm on Feb 14, 2007 (gmt 0)

I wonder when the last time google downloaded the dmoz directory? It was down for quite some time but now its up again.


 4:49 pm on Feb 14, 2007 (gmt 0)

I havent a clue what Google are doing but i havent seen serps this bad in ages - they are not far off the junk that msn are churning out!.

Currently Yahoo are for the first time in history displaying more relevent and targeted serps results than google by a mile - i just never thought i would post a comment like that in WebmasterWorld, im lost for words.

Just proves that a market leading search engine can lose confidence with its loyal users and can lose massive market share by losing sight of what the end user wants - relevent serps!

What a mess - they need to roll the lot back to September and re-think this out PDQ


 4:55 pm on Feb 14, 2007 (gmt 0)

... would be nice if they take care of those .edu hacks that have been cluttering the index for a while

Yes, and isn't it a wonderful illustration of just how much "trusted" domains can get away with? The hacks are pure keyword spam and yet go right to the top. Where's all the filters that should easily spot this massive over-optimization? Do they just run and hide when the domain is .edu? Apparently, worse than that - they push it right to the top of the SERPs.

I guess their algo mirrors society more and more every day!


 5:19 pm on Feb 14, 2007 (gmt 0)

The topic for this thread is yesterday's unusual changes, and what they might mean. Let's not wander all over the place.

I don't expect to see "something big" -- Google these days tends toward the ongoing, daily changes rather than the major all-at-once drama. What that blip on the screen yesterday might mean is a moot point. I think we'll never know, now that they've reverted.


 7:18 pm on Feb 14, 2007 (gmt 0)

Oh come on Tedster. Logic? Don't be so boring. Doom and gloom can be so much fun; at least it gives you something to do while the world is ending. You do have your 'The end is Nigh' sign ready and waiting, don't you?

What's a nigh? Can you eat it? Does it taste good?

But seriously folks, are there still any data centers weirding out or not matching the rest of the ant farm? What IPs?


 8:23 pm on Feb 14, 2007 (gmt 0)

IMO there is something more going on than just daily everflux. The SERPS in the US are showing UK and AU results mixed in the top positions. Normally these sites are filtered out, or moved further down in the index.

Looking at the SERPS for one of the most searched for and highest bid keywords is showing "tragic" results if you are in the US searching for this keyword. 4 of the 10 results have nothing to do with this product for the US. 1 result is spam and the other is a .gov site that is useless.

Additionally, in the related search section, there are links that Google suggests you search for that are non-US specific. i.e. search for: widgets in India. Why would I want to search for widgets in India if I live in the US?

vikram lashkari

 9:26 pm on Feb 14, 2007 (gmt 0)

I very much agree with RichTC (again dude),
I did not mine the current SERP's but I have 1 thing to say:

- Our most beautiful, relevant, unique, quality sites are in trouble.
- while the sites we did not take care of forever, with the most stupid and irrelevant backlinks (not so much on purpose tho ) are doing great throughout the place

I agree with u guys. current results are not relavent and painful for the good webmaster who have not followed any tactics to deceive google.

hope by now google understand value of good webmaster and do needful to get their website back.



 10:02 pm on Feb 14, 2007 (gmt 0)

"I don't expect to see something big"

I agree with that. To me it would make more sense to do it on a constant basis for a couple of reasons. I think that serps have been relatively consistent for a while now and while i may not agree with all of them, they are consistent. This is the case for my niche.

i also suspect that having constant small changes in the index is much better than a major shift where everyone notices it and starts to get vocal about it. I know that it still happens, but nothing like years past, and it has actually made my stress levels go down since they started to do this. I can remember the rank and tank days and would much rather have that happen here and there than every other business quarter. meaning dialy changes instead of one change every 4 months and staying at the bottom until it comes again.


 11:40 pm on Feb 14, 2007 (gmt 0)

Google is incapable of simple tasks these days, so on the one hand the idea of "something big" is just silly. They can't even walk, let alone sprint.

On the other hand, their search engine is a horrible mess. It is possible, if improbable, that they could fix any one of of their current calamities (removal of the hack spam; correction of the misapplication of the 950 penalty; reduction of extreme favoring of blog links), which would be an immediate "something big".


 8:04 am on Feb 15, 2007 (gmt 0)

You guys will take the following for what it's worth.

I was talking earlier about some low quality sites we did not have time ot take care of and that were doing very well these days while quality sites were having trouble.

Here is one of our sites I did not even look at for at least 4 month.
Nothing is updated for over 1 year (no kidding...), almost 100% of backlinks are identical (some old partnership, not textlink ads) and there are not a lot of them trust me.
Well guess what: ranks N1 for every 3+ keyword combinaison either on the home page title or in backlinks.

In addition it is everything but w3c compliant or unique content. It has no authority whatsoever, no sign of quality whatsoever (I mean nothing, like a development site that is unfinished). Just one site we would be ashamed of compared to some of our other sites, project was stopped long time ago...sorry we just forgot about it more or less, it happens.

The only thing that the site mentioned above has and that other don't is google analytics. Not sure if it is related, but it should NOT, and I can't even remember why we did that...for a test probably.

I truly wonder what this is about, ok ok ok we will place adsense on this site...

But seriously I am amazed to see such low quality results from Google, I keep on reading the good words: quality, clean, content freshness and all I see is the less effort the better results. (for a few days, getting worst).

I was making fun of MSN, teasing Yahoo, but now I feel that there is a real opportunity for a real new search engine.

...to google guys if reading this: it was difficult for me to say that yeah some of the sites we have are not good, they had no popularity, we don't care nobody does so why a well formed algorithm would consider them relevant? Would rank them along with wiki cancer?

And why good sites, up to date, relevant, with visitors reading the info are getting in trouble?

No, I'm serious I would never have imaged that happening in 2007 with all these billions and Phd's and everything, it looks like back to square one on some search terms.

I never thought I would write anything like this about google, ever.


 8:21 am on Feb 15, 2007 (gmt 0)

We've wandered from the topic again, so it's time to lock it up.

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