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Google + Wikipedia = Higher Adwords Profits

5+ Year Member

Msg#: 3225054 posted 4:48 pm on Jan 19, 2007 (gmt 0)

It seems like Wikipedia is finally starting to take over search results in commercial sectors now [e.g. "jewelry", "laptop", "cell phones", etc]. Check for yourself. I've seen continued forward movement for some of the terms I've been monitoring recently. I know that many people will disagree with me, but I am firmly convinced that Wikipedia is becoming a cornerstone in Google's strategy of keeping AdWords ctr rates on the increase. What percentage of search users typing in the keyword "jewelry", are searching for historical facts on the subject written by some juvenile, my guess is the percentage is very low. Aside from the Wikipedia takeover, the general search results look like crap these days. It's no phenomenon that the only innovation Google can come up with these days is another type of search ranking penalty, all in the name of "stopping search spam" of course. Go ahead and believe that people, just turn a blind eye each quarter they break profit records. Sheeeeesh, enough is enough!



Msg#: 3225054 posted 11:13 pm on Jan 22, 2007 (gmt 0)

Look ..it's the same nonsense as DMOZ.. we dont see DMOZ or Amazon dominating the serps anymore either do we..

DMOZ is a directory of annotated links.

Wikipedia is a vast collection of encyclopedia articles--in other words, of first-hand information, not just links to sites that offer such information.

Two different animals altogether.

Wikipedias entire purpose is for the world to search wikipedia .. rather short sighted of the SE"s to help wiki along.

No, Wikipedia's entire purpose is to supply readers with information on a vast array of topics, in the form of articles with citations. And what's Google's stated mission? "To organize the world's information and make it universally accessible." Given that mission statement, it would be startling if Wikipedia didn't do well in Google Search.


WebmasterWorld Senior Member jomaxx us a WebmasterWorld Top Contributor of All Time 10+ Year Member

Msg#: 3225054 posted 12:16 am on Jan 23, 2007 (gmt 0)

Um, I don't agree with that first part. The principle for listing DMOZ pages and Wikipedia pages should be exactly the same unless there's hand-editing going on somewhere.

In fact it's not hard to bring up DMOZ pages in Google's results if you try; one reason DMOZ is not as prevalent may be that its title tags are set up non-optimally (the title contains the entire path down to the page).


WebmasterWorld Senior Member steveb us a WebmasterWorld Top Contributor of All Time 10+ Year Member

Msg#: 3225054 posted 1:10 am on Jan 23, 2007 (gmt 0)

"If this isn't spam, then I'm not really sure what is."

That's your problem then.

A Wikipedia result may or may not be a good result for a term, but calling it spam is goofy.

It's no coincidence that complaints here have been from someone without an idea of what spam is, and another who didn't know the difference between two of Google's moneymaking enterprises.

Get out of the 20th century. Big, popular websites will rank well in search engines that are based on a PAGE rather than a domain. Wikipedia's one page on a topic surely can't compare with a niche domain with thousands of pages on knitting, but that isn't how engines rank things.

Either build a million page website recognized (rightly or wrongly) by tens of millions of people as an authority, or don't. But the future of the Internet belongs to big, powerful, dominant entities, just like the world does.


WebmasterWorld Senior Member tedster us a WebmasterWorld Top Contributor of All Time 10+ Year Member

Msg#: 3225054 posted 1:21 am on Jan 23, 2007 (gmt 0)

This entire thread seems pretty fruitless to me by now. The subject itself "Google + Wikipedia = Higher Adwords Profits" has proven to be untrue, so what else is there to discuss?

So I'm locking the thread now. If someone has more to contribute of a subtantial nature, let me know.

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