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Things I'm seeing that changed, ...
In google sitemaps, it's saying many pages have low pagerank, or many pages have not been assigned pagerank yet, but the visible PR is very high across the site.
It has many high quality links, pr5 across the whole site.
The allinanchor searches used to show the site ranking high, now it is nowwhere for those searches.
the thing is WHY do they do it when the holliday shopping season as at its PEAK.
My opinion only of course, but I honestly think they don't realize all the ramifications. For example, if I were only looking at a subset of results based on 90% of my sites, I'd think nothing had been affected. It is only because I know what changes I've made in the recent past, and have watched the affect during each of these data refreshes over the last month, that lets me see when they are using old data and when they have the updated data. But if you're Google, and all you are looking at is a random sampling of results, you may not even realize that anything is off. So, to them, it could be a case of "why not do it during the peak of the holiday season...since it's not really affecting much". But of course, in some instances, it's affecting a great deal.
What bothers me most, is my gut feeling, that they don't even realize that old data gets pushed now and then. Gut feeling only of course, but one that I just can't shake.
Google has been doing data refreshes for at least 15 months, and they haven't ever done one that wasn't very poorly done, with large amounts of incomprensible errors. This time it seems lots of things have been randomly dropped.
Analyzing it beyond "Google continues to suck as a search engine" is probably fruitless.
Sorry for the rant :/
If this is in fact a data refresh and not some sort of penalty, will our places in the SERPs be restored before too long, or is this the way their search results will remain until Google's next data refresh?
Put another way, how can we get our rankings restored?
1.) there is no performance measure to work to. How can a basically unchanged site vary constantly?
2.) Given there is no stable preformance measure, there is no point in doing anything really.
3.) User experience is equally useless as one does not know how traffic variations are caused within this Google update noise.
One in particular is tagged with a?=gclidXYC_etc_etc URL extension and then has the friendly "Supplemental Result" tag.
Maybe this is progress - but still this doesn't look particularly good.
joined:Apr 26, 2015