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How Long Until Good Counts Good Links?
lovealbatross

5+ Year Member



 
Msg#: 3135898 posted 12:37 pm on Oct 26, 2006 (gmt 0)

Matt Cutts talks about 'everflux' and the continuous updating of Goggle's index - so my question is - How long does it take, on average, for a high quality link to take effect on actual rankings for a URL?

 

jakegotmail

10+ Year Member



 
Msg#: 3135898 posted 1:38 pm on Oct 26, 2006 (gmt 0)

it really depends. I have seen rankings jump as quick as a week after, and I have seen it take up to a year.

on avg. ide say it takes 1-2 months to really start effecting the term.

overall competitiveness of the term greatly impacts this.

PrattTA1

5+ Year Member



 
Msg#: 3135898 posted 3:58 pm on Oct 26, 2006 (gmt 0)

Is it quicker if you have a Google sitemap in place (and have verified your site with Google Webmaster Tools).

jakegotmail

10+ Year Member



 
Msg#: 3135898 posted 4:08 pm on Oct 26, 2006 (gmt 0)

dont have exp with that. sorry cant comment on that. anyone else?

my guess would be no.

Justilien

5+ Year Member



 
Msg#: 3135898 posted 6:35 pm on Oct 26, 2006 (gmt 0)

For a high-quality link from a site with "a lot of trust" I have seen it affect rankings in as little as a week. As Jakegotmail said it really depends on what vertical you are working in.

lovealbatross

5+ Year Member



 
Msg#: 3135898 posted 7:44 am on Oct 27, 2006 (gmt 0)

Site-maps would only help with indexing the pages on your site wouldn't it?

For inbound links to be effective, it's as quick as it takes for G to index the site they come from and register those links to your site. Effectiveness then measured by the quality of that link.

So most people are seeing the effect of good links pretty much as soon as G has registered their existence and factored them into your ranking score for a given term? Does that sound reasonable?

cleanup

10+ Year Member



 
Msg#: 3135898 posted 12:06 pm on Oct 27, 2006 (gmt 0)

"as soon as G has registered their existence and factored them into your ranking score for a given term? Does that sound reasonable?"

Reasonable? yes.

I think the question was though - how long does this usually take?

I would be interested to know this too.

Master Reader

5+ Year Member



 
Msg#: 3135898 posted 1:03 pm on Oct 27, 2006 (gmt 0)

As soon as G found that link, G follows it and after it follows it in a bunch days it will become effective.

jakegotmail

10+ Year Member



 
Msg#: 3135898 posted 1:17 pm on Oct 27, 2006 (gmt 0)

Keep in mind one huge proponent to all of this is the "age" of the link.

Thus the older the link the more weight.

UK_Web_Guy

10+ Year Member



 
Msg#: 3135898 posted 7:35 pm on Oct 27, 2006 (gmt 0)

jakegotmail got it spot on I think.

a link will be worth more in month 6 than it was in month 1, but not as much as it will be worth in month 12.

age = more trust = better ranking

Abhilash

5+ Year Member



 
Msg#: 3135898 posted 12:07 am on Oct 31, 2006 (gmt 0)

It's absolutely true that link age matters, but that's why we want Google to know about the links we build as soon as we build them.

That said, there are a few ways by which we can ensure (or at least do our best to ensure) that Google is made aware of these "trustworthy" links:

    1. Submit that particular page to Google.

    2. Look at the most recent cache date. Was it several days ago? Perhaps you can even time the link placement to go live when the page is due for another caching.

    3. I may get some heat for saying this, but Bruce Clay's LinkMaps tool actually serves its purpose pretty well. If you've been using the LinkMaps pages for a while and all the initial spidering has been done, you might find that you've done a fairly good job of showing Google some links that they may or may not have already known about.


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