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Google Reports Q1 Revenues Up 24pct Year on Year
engine




msg:4440218
 9:14 pm on Apr 12, 2012 (gmt 0)

Google Reports Q1 Revenues Up 24pct Year on Year [investor.google.com]
Google had another great quarter with revenues up 24% year on year,” said Larry Page, CEO of Google. “We also saw tremendous momentum from the big bets we’ve made in products like Android, Chrome and YouTube. We are still at the very early stages of what technology can do to improve people's lives and we have enormous opportunities ahead. It is a very exciting time to be at Google.”

 

Aoe2913




msg:4440263
 11:58 pm on Apr 12, 2012 (gmt 0)

Please see this. This is what Google wants and is doing everyday. Panda is working to squeeze publishers out. They can only take out so much from their core product (97%). Hence these revenue increases are unsustainable in the long run.

[edited by: goodroi at 12:23 pm (utc) on Apr 13, 2012]

garyr_h




msg:4440276
 12:48 am on Apr 13, 2012 (gmt 0)

@Aoe2913 that was my first thought and I laughed a bit when I read the headline. Who didn't expect this?

You don't even have to look as far as Panda to see how they are squeezing publishers. By adding the images, Youtube results, and G News higher in the SERPS they are guaranteed to keep people on their website longer for ad views.

Then when you look at what they are testing with .co.kr (all the different types of results on the first page of the results), you can easily see what they are trying to eventually accomplish.

G has went down hill ever since they opened up their shares to the public.

Aoe2913




msg:4440288
 1:16 am on Apr 13, 2012 (gmt 0)

Same. Honestly, what a surprise. I found this great parody twitter account. @GsAFraud

Sgt_Kickaxe




msg:4440344
 5:55 am on Apr 13, 2012 (gmt 0)

One thing that’s important to us is the distinction between advertising and pure search results. We make it clear when something is paid for. Our advertising is off to the side and in a couple of slots across the top. ~ Larry Page

And yet there is an algorithm that punishes publishers who show similar excess ads or 'ads across the top'.

At Google, the search results cannot be bought or paid for. ~ Larry Page

That's misleading given that the ad positions Google DOES sell are more prominent than natural results.

Google revenues seem to have matched big brand traffic trends this year(ebay's keyword stuffed user generated content is up a similar percentage in traffic for example) and that doesn't bode well for small and medium publishers, or for Google who's product becomes more like the yellow pages, imo.

Remember the days when you went to Google to find cool new sites? Now when you go you find the sites you already know about so you actually save time by going directly to them. If Google doesn't change soon I hope another search company starts out and refuses to show big brand sites at all, you can always pick up the yellow pages to find those, now that would be seriously cool.

BeeDeeDubbleU




msg:4440376
 9:21 am on Apr 13, 2012 (gmt 0)

One thing that’s important to us is the distinction between advertising and pure search results. We make it clear when something is paid for.

I have a site that carries Adsense. It offers a free spreadsheet. Yesterday, on my page where the link to the spreadsheet is displayed, one of the Google Ads was displaying a large "download" button that led to another website. It looked very much like this was the button to be used to access the spreadsheet. Hardly "making it clear" that something was paid for.

.

mhansen




msg:4440458
 1:12 pm on Apr 13, 2012 (gmt 0)

One thing that’s important to us is the distinction between advertising and pure search results. We make it clear when something is paid for.


Even moreso on mobile devices. On my tablet, links in the adsense blocks have huge blue arrows directly to the left of each link, inviting a click.

MH

StoutFiles




msg:4440494
 2:23 pm on Apr 13, 2012 (gmt 0)

Please see this. This is what Google wants and is doing everyday. Panda is working to squeeze publishers out.


Every algorithm change pushes more and more publishers out of the loop. If you've got all your eggs in the Google basket, start planning on alternatives.

Panthro




msg:4440505
 2:48 pm on Apr 13, 2012 (gmt 0)

Wow, incredible. Their revenues just keep going up, up, up.

Aoe2913




msg:4440598
 6:29 pm on Apr 13, 2012 (gmt 0)

<snip> What it shows is a doorway page being run by Google itself after an ad is clicked. And its a double standard because publishers are forbid from running such a site according to TOS. I wouldn't be surprised if you start seeing more of these types of pages like this <snip> another violation of TOS by Google itself with scraped content.

Again less and less need to send you ad clicks and share any revenue with you. Hence most likely the motivation of Panda. And most of all, dishonest.

[edited by: goodroi at 8:31 pm (utc) on Apr 13, 2012]
[edit reason] Please no specific keywords or screen captures of specific keywords [/edit]

Aoe2913




msg:4440615
 7:32 pm on Apr 13, 2012 (gmt 0)

If I may, two other things. Google is just an ad search engine now. If you check out p://i43.tinypic.com/ftdnb6.jpg and [i43.tinypic.com...] you can see that in both the US and the world vertical pixel resolutions ~700 to ~900 still make up over 50% of the internet. And I did a search recently, on a 1024 X 768 screen (still the most popular in the US, Google's biggest market). There was 1 (one) organic result displayed upon first doing a search (in firefox). Now throw in a few toolbars (i.e. Google Toolbar) etc. And your looking at no organic results on the average persons computer with the new vertical ad format. Now factor in a Panda penalty pushing your site to page five (which is no mistake).

As far as alternatives to Adsense, consider if your getting the majority of your traffic from an ad search engine and your not returning any money to the system. All I can say is hope that you don't eventually get caught by a manual reviewer (I think it would be interesting to see if there is any funny business going on there). I guess I'll assume the best from a company that vows to play by the rules and does no evil...

Again as history shows, ad search engines don't last long.

Web_speed




msg:4440668
 10:24 pm on Apr 13, 2012 (gmt 0)


Again as history shows, ad search engines don't last long.


I wouldn't bet on that. They have enough spying devices in pepole's pockets (named androieds) and that will keep them going and continue to grip the world tighter and tighter and for a loooong time to come.

Only major government intervention can stop this monster at this stage.

nomis5




msg:4441122
 8:37 pm on Apr 15, 2012 (gmt 0)

Up 24% year on year, and this is a regular thing with Google.

What company can sustain this level of growth in the long term? As far as I know no company has sustained that growth level over 15 to 20 years.

Is that true? If so, what will be the consequences for us when Google goes the way of all companies with that current growth rate?

idolw




msg:4442445
 12:43 pm on Apr 18, 2012 (gmt 0)

Who said they need to grow 20%+ year on year?
In fact, I think they just started monetizing their properties.
Wait until they have more content from their users and we will see organic on page 2.

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