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Google Third Quarter Results: Revenues Of $9.72 Billion

 8:09 pm on Oct 13, 2011 (gmt 0)

Google Third Quarter Results: Revenues Of $9.72 Billion [investor.google.com]
October 13, 2011 - Google Inc. (NASDAQ: GOOG) today announced financial results for the quarter ended September 30, 2011.

"We had a great quarter,” said Larry Page, CEO of Google. “Revenue was up 33% year on year and our quarterly revenue was just short of $10 billion. Google+ is now open to everyone and we just passed the 40 million user mark. People are flocking into Google+ at an incredible rate and we are just getting started!"

Q3 Financial Summary

Google reported revenues of $9.72 billion for the quarter ended September 30, 2011, an increase of 33% compared to the third quarter of 2010. Google reports its revenues, consistent with GAAP, on a gross basis without deducting traffic acquisition costs (TAC). In the third quarter of 2011, TAC totaled $2.21 billion, or 24% of advertising revenues.



 3:14 pm on Oct 19, 2011 (gmt 0)

Google revenue growth numbers should be plotted against unemployment numbers.

Correlation does not equal causation.

Of course not, it's a just a coincidence that clicks to our websites decrease and Google's earnings skyrocket every quarter. Do you have a good statistics book in mind for us to read?


 3:55 pm on Oct 19, 2011 (gmt 0)

I think rather than plot Google revenue against unemployment - since unemployment has tons of factors other than Google screwing over websites - we should focus on producing proof that Google's SERP changes have actually resulted in significant income loss for individual websites, resulting in closures of businesses, lay-offs and/or inability to grow the business due to lack of income.

And why? Because THAT is actually "bad for consumers", which is the main criteria in an anti-trust case - not harm done to us, but harm done to consumers. Even if Google Search had the 100% pure intentions they claim to, the fact that merely shifting their SERPs around in an attempt to please search consumers has the unintended side effect of wrecking some small businesses and raising up others, that's not really letting consumers decide with their dollars which companies they want to keep around (which is how the market is supposed to work).

Further, if Google is deliberately shoving some people down in rankings (not just us, but companies like Yelp and others who complained in the anti-trust hearing, who seem able to prove it) and boosting companies who grease their palms into first place, then small business is completely screwed, which is absolutely grade-A "anti-competitive" and "bad for consumers."

Of course, I'm coming from the perspective that we need an anti-trust case against Google and nothing else even has a chance of getting them to... well, maybe do less evil, at least?


 4:32 pm on Oct 19, 2011 (gmt 0)

I honestly don't know what people are searching for that has these skewed rankings?

I'd love to know.

Because when I do a search, it contains the sites I would expect to find.


 9:53 pm on Oct 19, 2011 (gmt 0)

Silicon: I just noticed that Adsense accounts for 2.6 billion of the 9.72 billion in revenue. Is that surprising to anyone?

I just noticed on Google announcement:
Google’s partner sites generated revenues, through AdSense programs, of $2.60 billion, or 27% of total revenues, in the third quarter of 2011. This represents a 18% increase from third quarter 2010 network revenues of $2.20 billion.

18% ? Lemme see...I think this is about how much my biggest site lost in the last 3 months in Adsense revenue. Strange too...traffic up, site improved, CTR the same...


 11:28 pm on Oct 19, 2011 (gmt 0)

aleksl: Hmmm. Yeah that is strange...interesting to me how strange works so well for Google.


 3:32 pm on Nov 19, 2011 (gmt 0)


And by the way, all the Occupy / 99% protesters around the country all use android phones to communicate and organize their protests...

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