homepage Welcome to WebmasterWorld Guest from 54.204.64.152
register, free tools, login, search, subscribe, help, library, announcements, recent posts, open posts,
Pubcon Platinum Sponsor
Visit PubCon.com
Home / Forums Index / Google / Google Finance, Govt, Policy and Business Issues
Forum Library, Charter, Moderators: goodroi

Google Finance, Govt, Policy and Business Issues Forum

    
Google Teaming Up With MasterCard and Citigroup Over Mobile Payments
engine




msg:4288437
 11:27 am on Mar 28, 2011 (gmt 0)

Google Teaming Up With MasterCard and Citigroup Over Mobile Payments [online.wsj.com]
Google Inc. is teaming up with MasterCard Inc. and Citigroup Inc. to embed technology in Android mobile devices that would allow consumers to make purchases by waving their smartphones in front of a small reader at the checkout counter, according to people familiar with the matter.

The Internet giant is aiming to make mobile payments easier in a bid to boost its advertising business. The planned payment system would allow Google to offer retailers more data about their customers and help them target ads and discount offers to mobile-device users near their stores, these people said. Google isn't expected to get a cut of the transaction fees.



"would allow Google to offer retailers more data about their customers"

If there's an opt in i'd be happer, but, it concerns me that it'd be a default opt in.

 

Global Options:
 top home search open messages active posts  
 

Home / Forums Index / Google / Google Finance, Govt, Policy and Business Issues
rss feed

All trademarks and copyrights held by respective owners. Member comments are owned by the poster.
Terms of Service ¦ Privacy Policy ¦ Report Problem ¦ About
© Webmaster World 1996-2014 all rights reserved