Msg#: 3800016 posted 3:48 pm on Dec 4, 2008 (gmt 0)
It is widely known that Google pulled the plug on the search advertising deal with Yahoo only because it appeared that it would face a regulatory challenge. However, it emerged on Wednesday just how close the company came to facing an antitrust suit from the U.S. Department of Justice.
Google Inc. and Yahoo! Inc. called off their joint advertising agreement just three hours before the Department of Justice planned to file antitrust charges to block the pact, according to the lawyer who would have been lead counsel for the government.
[edited by: Brett_Tabke at 4:24 pm (utc) on Dec. 4, 2008] [edit reason] added link to source. [/edit]
Msg#: 3800016 posted 5:02 pm on Dec 4, 2008 (gmt 0)
If the DoJ got involved, do you think Search (being inherently non-monetised) would be a market you could be considered monopolistic in? And if so, would G be abusing their position by only allowing adwords to use their advertising space?
Msg#: 3800016 posted 9:16 pm on Dec 4, 2008 (gmt 0)
Nah, MS rarely back down. Thats why they got such a bad reputation- they were swallowing a multi-million (dollar/pound/euro- take your pick) DAILY fine about publishing "complete and accurate technical specifications" and still fighting.
G still enjoys public affection. It would be seriously bad for them to lose this publically annointed halo. MS never cared what people thought of them- as long as people BOUGHT their product, by hook or by crook