|Someone is using our companies name in there Gmail advertisement. |
What does that mean?
Just to clarify, is it an Adsense ad that's running? Or is someone using it personally in just their own emails for advertising something else?
|Dabu The Dragon|
My client: XYZ inc.
Gmail ad from competitor: Get XYZ widgets here!
My clients name is very popular and considered a major brand on an international scope.
A for instance, IF my client was H/B/O, and there is a next company that sales cable broadcasting. The next company ad is reading, "Do you want H/B/O?" in gmail contextual advertising. The problem is that they don't have any H/B/O packages, just packages similiar to H/B/O.
They are advertising thru contextual gmail ads.
I know this sort of this is wrong, I just needed to know the exact avenue I should take have their ad removed for gmail advertising.
I've just been dealing with a similar issue. Maybe somebody knows better, but what I did was sign into my adwords account and you can follow a 'contact us' link from there to write in your question.
I just did this today and am awaiting a response.
I think you are right, but first Is your client name a trade mark?
If it's not then you can do NOTHING about it./
Gmail or Googlemail
It horrifies me to think personal replys to emails may contain a competitors advert.
To me it is outrageous that google will show a competitor site in my response to an email enquirey so I will just ask all gmail and googlemail enquires to give me a proper email address in future.
We got the enquirey and google has absolutely no right to display and advert against the enquirey we worked so hard for. Don't be evil? for #*$! sake you google are acting currently so evil you make Bill Gates look like the frigging pope.
|We got the enquirey and google has absolutely no right to display and advert against the enquirey we worked so hard for. |
Google has the absolute right to display ads, including your competitors, to it's customers using their FREE e-mail service.
If you don't like it then don't answer e-mails to inquiries from any of the free e-mail services.
I think that the implication here is that the other company are buying ads containing your brand name - these will be appearing in more than just Gmail and are most likely creating some hits to the competitors site. I have come across a similar situation and if the other company is stealing your customers (rather than just increasing the profile of your brand name at their expense) then I would suggest contacting the company directly. The ads for brand names are often fairly inexpensive and so it might be worth putting together an ad campaign for your own brand name(s) for a short while in order to guarantee that you appear at the top of results pages for your own brand. I would say that this is an annoying but probably beneficial in the long term. I think that an email to the other company is in order - pointing out that they are trying some underhanded and seemingly desperate methods to steal clients from your "better" company.
|Dabu The Dragon|
Thanks for all the great direction. I'll keep you posted.
If your company didn't register trademark, so that name doesn't belong to you, other person usages, you also have no way