A month on and i thought i would have a good look at the msn serps again to see if any improvements are showing.
Bad news - i find the results are still as dire as normal. I just dont know how they do it. Its amazing how poor the msn serps are.
Do you think anyone at msn is even interested in the quaility of the serps?, or is it a case of to many yes men at msn who believe their own BS that the search is the best already and will overtake everyone because of IE7 so they dont need to pay it much attention.
A number of sites we work on rank great in msn so i should be jumping with joy, but users are just not going to stick with msn, if a search produces only 10% or 20% relevancy you are going to give up using it very quickly imo.
Poor results damage the good sites listed imo if junk or non relevent sites are listed next to your own.
As a private test, i set our home computer default page to msn from Yahoo to see if my wife (who has no internet experience) would notice the differance using the msn search bar over Yahoos. Within moments of her searching for sites on the net with the msn search bar she wanted it put back, she said she couldnt find relevent sites with it, i have now changed it back.
In closing, msn have had a good period now to do something with the search and failed. Its a complete pile of junk and imo they should just scrap it, save the money and resign with Yahoo like it was in the past before they started playing with something they are clearly out of their depth with.