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MSN Update?
MSN Update?

 9:09 pm on Sep 25, 2005 (gmt 0)

It appears to me that there has been another MSN update and alot of the scraper sites and keyword laden domain names are no longer owning the first page of SERPs. Of course this is only in the areas that I follow keywords for. Can anybody else see a huge difference in the SERPs?

MSN is making great strides in the quality of its SERP's and it appears to me that they are indeed listening to what webmasters are telling them!

Thank you for MSN Microsoft!



 9:39 pm on Sep 25, 2005 (gmt 0)

I just moved to #1 on about 75 keywords for one of my sites. What a fantastic move. Now, if only people used msn.


 9:46 pm on Sep 25, 2005 (gmt 0)

People do use MSN; it's just hitting their demographic, which not all sites or products do.


 9:58 pm on Sep 25, 2005 (gmt 0)

I think you are correct Marcia.
This particular site is educational geared towards college students. I think most college students use google these days. People like my 67 year old father se MSN.


 10:06 pm on Sep 25, 2005 (gmt 0)

MSN's demographic has a surprising amount of women. It used to be mostly men, but not anymore. 51% of MSN Search's users are women, according to this report [internetretailer.com].


 10:27 pm on Sep 25, 2005 (gmt 0)

Ack! I have two inner pages showing at #7 and 8, and neither is the most relevant to the search.

In fact, looking at a number of search terms, I have a lot of inner pages showing. That is OK by me, but I wish the relevance was a bit better on some of them.



 10:31 pm on Sep 25, 2005 (gmt 0)


Its users like my wife, she has msn as her homepage so uses the msn search box.

When her home page was previously aol she used that one to search.

So to conclude msn get the users that know nothing about using a search engine and are to lazy to type google into the url.

Show me a webmaster that will search using msn and i will show you a vicker that doesnt pray.


 10:38 pm on Sep 25, 2005 (gmt 0)

I does look like MSN cleaned out some spammy garbage, in my niche at least. -Larry


 12:43 am on Sep 26, 2005 (gmt 0)

There does seem to be a definite improvement, but tons of the pure crap is still there.

Still, removing even 15% of the crap is a solid step forward.


 1:12 am on Sep 26, 2005 (gmt 0)

results look a lot cleaner in the sectors i follow

significant increase in results returned for some KWs

MSN - whatever you're doing keep doing it ;o)



 1:27 am on Sep 26, 2005 (gmt 0)

Looks good for my main keywords, less crap, actually a bit better than G. Never thought I'd be rooting for M$=).


 1:38 am on Sep 26, 2005 (gmt 0)

Now, if only people used msn.

I think people do use them. I get lots of traffic for a variety of sites from MSN. It just depends on the topic.


 2:42 am on Sep 26, 2005 (gmt 0)

yeah, definite change in MSN SERPs.


 3:35 am on Sep 26, 2005 (gmt 0)

So to conclude msn get the users that know nothing about using a search engine and are to lazy to type google into the url.

Unless you have a million wives, your one wife can't possibly account for the demographic shift at MSN. It's just anecdotal.

It's important to note that this is a new trend for MSN, it hasn't always been that way. There has been a shift. So there are other reasons to account for the increase in women using MSN.

The point you raise about laziness is a good one, but I'm of the opinion that it's Google users who are too lazy to try another search engine, as they identify Google with search the way they identify Kleenex with tissue paper. It's the mindshare game.


 3:47 am on Sep 26, 2005 (gmt 0)

Yeah, some changes for the better for me.

But on three of 23 searches that I checked for an automotive search, the first listing was for ...

web hosting.


 3:55 am on Sep 26, 2005 (gmt 0)

Show me a webmaster that will search using msn and i will show you a vicker that doesnt pray

I'm a web master and a .NET software developer. I use MSN as my default SE at work and at home. Most of the time i'm pretty happy with it and don't miss google at all. If only MSN could figure out how to devalue junk links from blogs and other message boards...


 7:14 am on Sep 26, 2005 (gmt 0)

I don't think it's an update.
I see SERP changing daily...

Try doing a link popularity campaign and quickly you get the results, but after few days you will return on the position you were.

A category of spammer sites are still in the top.
If you have a good network of interlinked sites you can be in the top..


 7:24 am on Sep 26, 2005 (gmt 0)

I was consistently #4 on a major keyword for MSN for weeks.

All of a sudden today or yesterday I jump to #1, who knows if it will stay, but I did nothing to change the site at all. No link campaign or anything.

Mondays are my busiest days so it will be interesting to see what happens tomorrow.


 8:11 am on Sep 26, 2005 (gmt 0)

I hardly ever look at MSN - to much of a mess.

But looking again - if you do a search for Red Widget Company Limited - you will get pages that have red, widget, company and limited somewhere on the page - but hardly ever together.

Makes it a useless search engine IMO.


 11:32 am on Sep 26, 2005 (gmt 0)

I had several well ranking sites drop completely out of MSN a few days ago and none of them are spam sites.

I know others who have seem similar results as well. Not sure if this is going to shake out more or not.

Not really any spammy sites in the areas I focus on, so not really sure what is going on.


 12:03 pm on Sep 26, 2005 (gmt 0)

"and don't miss google at all"
regardless of what SE you are using, why would you miss google?

at this point in the game they don't offer very much that the others don't do as well or better.

and the whole "we are everywhere and know everything" they have going on is getting worse than M$.


 2:33 pm on Sep 26, 2005 (gmt 0)


MSN offer the cleanest and most relevant results now (and have done for a while now) IMVHO.

Can't see why MSN are not pushing their search harder, most non technical types can only name Google and Yahoo! plus Google is wide open at the moment..

Import Export

 7:15 am on Sep 27, 2005 (gmt 0)

Didn't think I would say this for a long time, but, I am truly impressed with this update. Sure they have a long way to go, but this makes me think they might have a decent SE in the near future..


 2:35 pm on Sep 27, 2005 (gmt 0)

I saw some shuffling starting a few days ago - but nothing dramatic at all. Today, I've seen what I'd call actual changes... sub pages on sites I watch being most affected.

And I agree on the demo - for the "right" type of site, MSN ranks can be gold. And conversion rates for those "right" types of sites blow the other engines away.


 2:57 pm on Sep 27, 2005 (gmt 0)

So, MSN list a good proportion of my pages but my index page is nowhere to be seen. It is not listed anywhere. If I search for the name of my site the #1 position goes to:

Dah Nah!

A page that msnbot should have left well alone according to my robots.txt

What is that all about?



 3:17 pm on Sep 27, 2005 (gmt 0)

has anyone seen any MSN datacenters, like google has?


 3:31 pm on Sep 27, 2005 (gmt 0)

Well stone me, just looked at the new serps and i have to say i was surprized. They look a lot better, much more focused. Big massive improvement on the previous results - well done to msn, looks like they are waking up!

However, they still have a long way to go, they have a problem with deep indexing i think. The results are still hopeless on a four string search but at least the one word and two word search term results are useable and now work, which is better than before when it returned results unrelated to anything other than the url!

Just when i had written them off, they come back with this - gives me real hope for them for the future.


 3:43 pm on Sep 27, 2005 (gmt 0)

Yes I can confirm the new SERP. As I've posted before, most recently here:


I found it hard to believe that my site (a well-respected information site) was nowhere to be found in MSN but top ranked in other engines. I believe MSN is listening to these forums and I give them a lot of credit.


 8:08 pm on Sep 27, 2005 (gmt 0)

And apparently that was that. Couple days later and if 15% of the garbage was taken out, about 20% is put back in.

For a couple days MSN achieves the level of a beta search engine, but now reverts back to its more comfortable alpha stage.



 8:49 pm on Sep 27, 2005 (gmt 0)

I don't know what SERPS you look at SteveB but the ones I look at haven't changed one bit since this update happened. It's too bad we can't all give out keywords so we can personally see what others are seeing in their own sectors. I personally prefer using MSN now more than Google or Yahoo simply because the results are more relevant. Sure my competitors are all around me on MSN but at least the Top 10 are relevant unlike Google. Yahoo has better relevance than Google IMHO as well. Google's sandbox is going to be the death of Google.

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