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Froogle Results @ Top Slow your Sales?
And how to get your site to the top of Froogle
EliteWeb




msg:1531621
 4:23 pm on Dec 26, 2003 (gmt 0)

Has anyone noticed a slow in sales once the Froogletisements started showing at the top of the SERPs? When I first searched when people said the results started showing I was happy none were showing for my keyword but now they are and sales have slowed.

Because of the slowed sales it has gotten me to submit my feed to froogle, but my site isnt showing up at the top, what did it take to get your site up there? Do they not allow #1 position for serps and #1 for froogle or do they, and how to better opt. for froogle?

 

pageoneresults




msg:1531622
 4:25 pm on Dec 26, 2003 (gmt 0)

Hello EliteWeb, you may want to start with pmac's Froogle Optimization Tips...

Froogle Primer [webmasterworld.com]

EliteWeb




msg:1531623
 5:35 pm on Dec 26, 2003 (gmt 0)

Thanks pageoneresults :)
I've read it before and I just read over it again. Have you or anyone you work with seen froogle listings kill normal traffic?

pageoneresults




msg:1531624
 5:36 pm on Dec 26, 2003 (gmt 0)

Have you or anyone you work with seen froogle listings kill normal traffic?

Not yet, still a little too early to tell for my client base.

KoDe_GuRu




msg:1531625
 11:53 pm on Dec 29, 2003 (gmt 0)

Simply:

1 - Study the Froogle guidlines..
2 - Analyse the competition and palcement already in the Froogle dir..
3 - Write very effective copy for your listings..

And lastly, withought saying too much, monitor placement of your ads with every change you make. Figure out the little details (and they are little) that Froogle uses to determine where you rank (not counting sort by price etc).

Once you attain a top listing, you need to realize that the IMAGE, they allow you to post can make or break your CTR. This is vital.

-Jason

[edited by: KoDe_GuRu at 2:11 am (utc) on Dec. 30, 2003]

hannamyluv




msg:1531626
 1:48 am on Dec 30, 2003 (gmt 0)

This might sound a little silly but I have been testing a bit and the keyword density in the copy seems to have an effect.

Not on all the keywords, but on several I have looked at, the number of times the keyword appeared in that line of the feed seemed to lift the results.

I just think it seems silly b/c would G actually be basing it on something that simple?

mtatem




msg:1531627
 4:59 pm on Dec 31, 2003 (gmt 0)

We are a Froogle optimization service and you can find us at snipped Froogle definetly allows for the optimization process.We have been working closely with their developers since they started. We have also taken many #1 keyword listings.

[edited by: DaveAtIFG at 5:48 pm (utc) on Dec. 31, 2003]

ThomasB




msg:1531628
 12:21 am on Jan 2, 2004 (gmt 0)

I think kwd-density and PR of the domain are the only factors G can take into consideration.

Regarding the original question of this thread, I didn't see any big effects. If there's one it's less than 5% impact and that doesn't appear in my stats because of the normal fluctuations.

But I could definetly see that Froogle is making about 3% of all SE-Traffic.

shorebreak




msg:1531629
 5:32 pm on Jan 2, 2004 (gmt 0)

ThomasB, do you mean that Froogle is accounting for 3% of your click-throughs, or that Froogle is account for 3% of search queries?

ThomasB




msg:1531630
 7:20 am on Jan 3, 2004 (gmt 0)

Oh sorry, I'll make it clearer.

3% of my SE referrals are from Froogle, Google itself is at about 85%

CygnusX1




msg:1531631
 8:17 am on Jan 3, 2004 (gmt 0)

ThomasB, I am just getting ready to submit to froogle, but I was suprised that you get 85% of your referrals from Google. That number seems to high to me.

I only get about 50% from google and the other 50% from all the other search engines and links from other websites. I get very good placement on google's listings along with all the other search engines. I wonder why my referrals from google is only 50%? Any ideas?

ThomasB




msg:1531632
 5:55 am on Jan 4, 2004 (gmt 0)

Depends on the business model you're running. We're mainly focusing on organic listings for these domains.

Some have 85% generated via PPC, which is also very high if it's not intended. But as far as I can remember about 70% of all visits across the web come from search engines.

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