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Froogle Search Frequency
NickCoons




msg:1529938
 4:15 pm on May 7, 2003 (gmt 0)

Does anyone know of any good ways to determine or estimate how frequently a particular keyword or keyphrase is searched for on Froogle?

I'm #1 for all of the keyphrases that I wanted to be #1 for, but I don't know if that means anything.

 

cyberax




msg:1529939
 4:41 pm on May 7, 2003 (gmt 0)

Does anyone actually search on froogle?

mrguy




msg:1529940
 4:45 pm on May 7, 2003 (gmt 0)

I think Froogle is to early in it's infancy stage to being worring about where you place on it.

mcavic




msg:1529941
 5:28 pm on May 7, 2003 (gmt 0)

The best way to tell is to watch your log files. When more people start using Froogle, you'll see them. But with Froogle, remember that since it shows a thumbnail and description, most people might not actually click on your site unless they really want to buy.

twilight47




msg:1529942
 5:36 pm on May 7, 2003 (gmt 0)

Does anyone know the future plans for froogle? As in, will there be a big publicity roll-out? It's early on now but I don't see much about it.

sun818




msg:1529943
 5:42 pm on May 7, 2003 (gmt 0)

I got my first sale from Froogle. The buyer found my site initially through Froogle and made a purchase. So, some people are using it. :)

khuntley




msg:1529944
 5:52 pm on May 7, 2003 (gmt 0)

I'm really keeping my eye on froogle for the future. But for now I rank extremely well on a few hundred products and have only been seeing less than five referrer entries a month for it in logs.

I can also share that I found that if you submit a data feed with your own optimized data, rankings will be much better than crawled data.

Kevin

farside847




msg:1529945
 6:13 pm on May 7, 2003 (gmt 0)

How did you optimize for Froogle? I have seen very little information on this and it sounds like you guys are seeing high rankings...

khuntley




msg:1529946
 10:47 pm on May 7, 2003 (gmt 0)

Farside...

Again like I mentioned before, always use the data feed. All else equal it seems to rank higher because you have the ability to do #1 below among others.

1. For the title of your site in setting up the data feed make sure to use your most appropriate keywords for your products as a whole, i.e...

"Bob's Purple Widgets."

If you don't use the data feed froogle will pick your domain as the site title.

2. For the name of each product you have ample leeway in naming the products. So be sure to cover all pluralisms and other word forms in the name, i.e....

"purple widget - purplish widgets" (or whatever) as another example, people could all use these same terms wanting the same thing...apple brownie, apple fritter brownies, brownie with apples, etc.

3. You can give a fairly lengthy product description (I don't remember the exact length). Make sure to accurately describe it with all the right keywords so your customers will find you. Wait, forget that, I'll go ahead and say the words....keyword stuffing seems to work.

A couple general thoughts. All you have to work with is text as tags and other goodies won't be there; you give them a delimited text file. So think keywords in site name, product name, and product description. Also, it appears that the froogle algo has very few variables...froogle is still a baby.

Hope that helps, not that anyone will bet much traffic anyway.

Kevin

[edited by: khuntley at 11:04 pm (utc) on May 7, 2003]

cindysunc




msg:1529947
 10:50 pm on May 7, 2003 (gmt 0)

No product search engines ever do well. People will always use the main search.

treylane




msg:1529948
 10:54 pm on May 7, 2003 (gmt 0)

Froogle's very cool, and I'd love to be able to use it more often - but it doesn't work very well. For now I'm still using shopping.yahoo.com (Blasphemy! :) and catalogs.google.com for deciding which widgets to buy, and from whom....

khuntley




msg:1529949
 11:01 pm on May 7, 2003 (gmt 0)

I also question how much effort they are putting into Froogle. Just as an example it seems to randomly not show about 20% of my images and I followed all of the guidelines for graphics. Some kind of carelessness in programming maybe.

And it appears too easy to rank well in. Again I think it is an overly simplistic algo.

Kevin

pmac




msg:1529950
 11:12 pm on May 7, 2003 (gmt 0)

>No product search engines ever do well<

If Google adds a "shop" tab this one will. Sure, it's clearly got a ways to go, but it's far to important to ignore IMHO.

khuntley




msg:1529951
 11:21 pm on May 7, 2003 (gmt 0)

I think there is great potential there. If I had a suggestion about the algo it would be to tie in results for "purple widgets" to sites that ranked well in the G database. That would be a timesaver...convenient list of top products from all the top "purple widgets" sites.

mrguy




msg:1529952
 11:32 pm on May 7, 2003 (gmt 0)

Yes,
I think Froogle will be a force to be reckoned with once it is done.

Right now, it is way to easy to manipulate where you fall. With just a little testing, I was able to figure out exactly how they ranked a site.

I know it is still early and I'm sure that will change and other factors will be included once more site start submitting feeds.

I know they say you don't have to submit a feed, but those who do have a real advantage over those who don't.

khuntley




msg:1529953
 12:03 am on May 8, 2003 (gmt 0)

I need to add a #4 to my above post...

#4 Always use the categories option in the data feed even though it is optional. Groups your products by similar type as when surfer clicks on "see all whatever from Bob's Purple Widgets" (or whatever it says), the products returned are those from the same category as the product that they clicked the "see all" link. Categories should contain groups of similar products so if they don't like one they might want another similar one. Also helps to show surfer that you have a broad offering in that area.

mrguy...have anything to add? Might as well make this a complete "Ranking Well in Froogle" guide.

Kevin

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