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Google Shopping (Was Google Merchant Center) Forum

    
Froogle Toolbar?
How Long and What Impact?
digitalghost




msg:1530233
 7:45 am on Dec 16, 2002 (gmt 0)

In cruising other forums I've seen Froogle already dismissed as a "gadget" and hailed as the next best thing. After talking to several merchants, I've found that many of them really like the idea and quite a few of them are wondering how long the beta test will last and of course when Google will add Froogle Search to the toolbar options.

Everyone has seen those "other" toolbars that hijack your search, direct you to merchant partners, etc. but Google seems intent on keeping Froogle free from all the junk associated with other toolbars.

The next logical step after the beta is of course making Froogle part of the toolbar options. No need to drive people to Froogle to showcase it, just add it as an option to the toolbar that is already on millions of people's desktops. As the Froogle database continues to grow so to will the consumer base as long as the consumers are pleased with the results.

Google creates a merchant showcase, available on millions of desktops, for free. They allow merchants to provide them with data feeds for free.

SEOs are already scrambling to get the goods on Froogle and merchants are calling up SEOs and asking for services. I've already had someone mention that in order to "appear credible" that his sites need to be listed in Froogle.

What, if any, do you think the impact of a Froogle toolbar would be on the online shopping industry? The SEO industry? Will sites listed in Froogle appear more credible? Will the ease of being able to shop from a toolbar drive more sales? Put more consumers at ease?

 

Lisa




msg:1530234
 7:47 am on Dec 16, 2002 (gmt 0)

Why have a new toolbar? Why not just a button on the Google one? It just doesn't make sense to have two toolbars.

digitalghost




msg:1530235
 7:49 am on Dec 16, 2002 (gmt 0)

>>The next logical step after the beta is of course making Froogle part of the toolbar options

>>just add it as an option to the toolbar that is already on millions of people's desktops

Did you read my post? Or just the title?

Chris_R




msg:1530236
 7:53 am on Dec 16, 2002 (gmt 0)

I doubt the impact that it will have by adding it to the google toolbar is anything like the impact from adding it to their main page.

I am pretty sure they will add it. Google answers is in there - and I am sure more people will be using froogle (if they haven't already) than answers.

Lisa




msg:1530237
 7:53 am on Dec 16, 2002 (gmt 0)

:) I skimmed the post and read the title.

The title "Froogle Toolbar?" , "How long and what impact?"

But I just read the post this time.
I noticed the News Icon didn't take long to get added. So perhaps it will be soon. But my guess is that Froogle is still too beta, so I would guess 1 or 2 months.

Grumpus




msg:1530238
 1:29 pm on Dec 16, 2002 (gmt 0)

Expect it to be in Beta for a while, anyway. (There are some pretty messed up results - though a majority are pretty good. I AM getting a dozen or so hits a day from them, so I won't complain a lot).

Once it comes out of beta, there will certainly be a button. I wouldn't expect much until Spring, though. There are lots of issues to work out in there.

G.

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