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This 111 message thread spans 4 pages: < < 111 ( 1 [2] 3 4 > >     
AdSense updates their terms & policies
July 14, 2005 - all the new account changes & what they mean
Jenstar




msg:1438735
 4:34 pm on Jul 14, 2005 (gmt 0)

It's that time again :)

AdSense updated their terms as well as their policies today. And here is your complete update and rundown of all the changes, and what they mean to you.

First, let's deal with the terms.

The first change is in the bolded capitalized text immediately following "Google AdSenseTM Online Standard Terms and Conditions". The last line in the section has a new clause added to it, which is bolded below.

. IF YOU DO NOT ACCEPT THESE TERMS AND CONDITIONS, PLEASE DO NOT REGISTER FOR OR PARTICIPATE IN THE GOOGLE ADSENSE ONLINE PROGRAM.

1. Program Participation
Some changes have been made to this section, partially in response to the new AdSense for Feeds that is currently in beta.

The following clause has been removed:

(each a "Site") using Google's advertising serving and search technology

And in its place, the following regarding AdSense for Feeds has been added:

and the Atom, RSS, or other feeds distributed through such Web site(s) (each such Web site or feed, a "Site"). For the avoidance of doubt, any reference in this Agreement or the Program Policies to an individual “Web page”, “Web site”, “Web site page” or the like that is part of the Site will also mean feeds distributed through such Web site

2. Implementation and Operation of Ads and Search Results.

This section has a few small changes, the first which is bolded in the following sentence:

All content and Site-based Ads (and Ads served in response to end user clicks on and queries entered into Links, if any) shall be grouped by Google and displayed with Links (where applicable) to end users of the Site(s) as ad units (such groups of Ads and/or Links collectively referred to as "Ad Units") in standard formats as offered generally by Google from time to time, as may be described in the FAQ.

The second removes the bolded section of the following paragraph:

In addition, You agree that while You may display more than one (1) Ad Unit on each Site Web page, You shall not display any Ad Unit on a page that contains Ads associated with another Google AdSense customer (e.g., Your Web hosting company), unless authorized to do so by Googleor such other AdSense customer, if authorized.

This helps clarify the section of the terms that has been confusing, and gives AdSense the ultimate control over where ads by more than one publisher appear on the same page during a single page view. Previously, as long as you had permission of the other publisher whose ad unit(s) also appeared on the same page at the same time, you were permitted to do it. This change now means that you must seek Google's approval before two publisher's ad units can be placed on the same page together during the same page view. Many freebie web hosts run AdSense on the hosted sites, but also grant permission to their clients to place their own AdSense on the same page. Now, those clients would need to seek permission from Google to do so.

Lastly in this section, the following in bold has been added:

If You have elected to receive content or Site-based Ads, You further agree not to display on any Serviced Page any non-Google content-targeted advertisement(s).

6.Termination; Cancellation.

An additional requirement has been added to the sentence regarding the number of valid clicks a publisher must receive in order to remain an active publisher. The addition is in bold:

In addition, Google reserves the right to terminate without notice any account that has not generated a sufficient number of valid clicks on or valid impressions of Ads (as measured by Google) for a period of two (2) months or more.

This has been added due to the new CPM ads. Theoretically, a publisher could be earning money while not receiving a single click due to the CPM ads, so it makes sense to change the terms to reflect this new ad format.

11. Payment

Another change has been made to reflect the new CPM ads.

You shall receive a payment related to the number of valid clicks on and/or valid impressions of Ads displayed in connection with Your Site(s) as determined by Google for its participants in the Program.

15. Information Rights

Another small change has been made to this section, again to reflect the new CPM ads, and the fact that Google needs to share publisher URLs with advertisers to select from in order to choose sites for their ads to appear via the site targeting CPM ads. The change to the following is in bold:

Google disclaims all responsibility, and will not be liable to You, however, for any disclosure of that information by any such third party. Google may share non-personally-identifiable information about You, including Site URLs, Site-specific statistics, and similar information collected by Google, with advertisers, business partners, sponsors, and other third parties.

And now on to the Policy changes.

Alternate Ads
A small change has been made to the wording.

If you have elected to receive contextually-targeted ads, you can make sure that your advertising space is always being used effectively, either by targeted Google ads, or by your own choice of content by specifying an image or ad server of your choice.

Previously, the term content-based was in the place of contextually targeted.

Code Modification

A change has been made to this section, with the addition made in bold.

. AdSense participants are not allowed to alter any portion of the ad code or change the layout, behaviour, targeting, or delivery of ads for any reason.

I suspect this was added to give some extra emphasis due to the fact people were adding the extra javascript lines for hints, keywords, etc that are intended to be used by publishers with explicit permission from AdSense only.

This is being pushed out in a rolling update, like usual, so you might not see the changes right now. But keep checking and you will eventually see them today.

And that's all folks :) Interface changes post is coming up next!

 

suzyvirtual




msg:1438765
 7:32 pm on Jul 14, 2005 (gmt 0)

Jen, Thank You!
I ususally feel slightly annoyed by any new interfaces anywhere until I am able to acclimate to them. But, this one I like off the bat.
nifty.

Atomic




msg:1438766
 7:35 pm on Jul 14, 2005 (gmt 0)

The Last 7 days report is found if you click the Advance Report link at the top. If you find it hard to let go of the old style the Advance Report link looks more or less like the AdSense we've been using.

Tropical Island




msg:1438767
 7:37 pm on Jul 14, 2005 (gmt 0)

Thanks Jen.

It popped up when I just logged in and I knew I didn't have to read it as the highlights would be here.

Thanks for concise summary.

Does AdSense provide you with this or do you go over it line by line to find the changes? Just curious. :-)

petra




msg:1438768
 7:38 pm on Jul 14, 2005 (gmt 0)

Thanks Jenstar, I can always count on you to feed my lazy habits :)

Undead Hunter




msg:1438769
 8:08 pm on Jul 14, 2005 (gmt 0)

Wow.

Nice work, Google. I love the new interface!

The layout of the top channels makes it very easy to read. I'm impressed.

Red_Eagle




msg:1438770
 8:09 pm on Jul 14, 2005 (gmt 0)

It looks good. I have a bunch of channels so this will make it much easier for me to see take a glimpse at my earnings.

MediaSpree




msg:1438771
 8:13 pm on Jul 14, 2005 (gmt 0)

The only thing I would ad is alternating light gray/white background between each channel (much like the forum topics here at webmasterworld). This would make it easier to read for me.

Hunter




msg:1438772
 8:18 pm on Jul 14, 2005 (gmt 0)

yes, bravo on the channel updates...new layout makes it easier for multiple channels

miracle




msg:1438773
 8:22 pm on Jul 14, 2005 (gmt 0)

Thanks for the update :) So, maybe the CPM ads could cause a publisher's account to get suspended if it doesn't receive enough clicks. I'd rather not take the chance and NOT enroll in the CPM program if possible. What does everyoen else think?

dakman




msg:1438774
 8:46 pm on Jul 14, 2005 (gmt 0)

Does this mean that the hundreds of sites that use both their own paid directory listings and adsense listings on the same page can know longer use adsense?... because the new terms of service says you cannot display adsense on any page that has non-google content targeted advertisements.

If this is the case google will lose millions of adsense ... Shopping.com would be banned... Business.com... even Ask jeeves!

What exactly is a non-google content targeted advertisement? I mean everyone has their own inventory.

hound_dog




msg:1438775
 8:58 pm on Jul 14, 2005 (gmt 0)

This is just not clear enough!

Are we or are we not allowed to have an Amazon banner or Amazon content-targetted ad, for example?

7_Driver




msg:1438776
 9:05 pm on Jul 14, 2005 (gmt 0)

Thank you very much Jenstar,

Whenever I see some new terms on AdSense, I come straight over here for your analysis.

You've never let me down yet!

castar




msg:1438777
 9:10 pm on Jul 14, 2005 (gmt 0)

I like the new layout as well! ThankS, Jenstar for pointing it out. I too would like the option of opting out of the cpm program versus cpc if I find it not performing well for my site (s).

miracle




msg:1438778
 9:21 pm on Jul 14, 2005 (gmt 0)

I have Amazon associates on my forums, would it violate the new TOS?

dakman




msg:1438779
 9:04 pm on Jul 14, 2005 (gmt 0)

Does this mean that the hundreds of sites that use both their own paid directory listings and adsense listings on the same page can know longer use adsense?... because the new terms of service says you cannot display adsense on any page that has non-google content targeted advertisements.

If this is the case google will lose millions of adsense ... Shopping.com would be banned... Business.com... even Ask jeeves!

What exactly is a non-google content targeted advertisement? I mean everyone has their own inventory.

birdstuff




msg:1438780
 9:08 pm on Jul 14, 2005 (gmt 0)

Does this mean that the hundreds of sites that use both their own paid directory listings and adsense listings on the same page can know longer use adsense?...

No. If it did that would wipe out all of the paid directories and Google would lose million$ per month. They're talking about other contextual ad programs.

dakman




msg:1438781
 9:37 pm on Jul 14, 2005 (gmt 0)

Well the language is really broad... i mean PPC directory listings whether hand made or dynamically produced are relevant to page content.... they should say contextual ad programs... instead of content-targeted... i still thing they need to revise this. People on the other thread who have amazon "content-related" ads could be effected by this as well..

Rodney




msg:1438782
 9:47 pm on Jul 14, 2005 (gmt 0)

I don't think the language mentions directories that carry their own direct advertising.

Seems like you're reading too much into it.

Qur1uS




msg:1438783
 8:22 pm on Jul 14, 2005 (gmt 0)

wow take a look at the new adsense interface.

going to see if there is anything new and report back here.

manjitr




msg:1438784
 8:27 pm on Jul 14, 2005 (gmt 0)

todays earning in green shows a different value and the total earnings for today shows another value at the bottom.

update or glitch?

PaulPA




msg:1438785
 8:43 pm on Jul 14, 2005 (gmt 0)

Has anyone had time to digest the new TOS date 7/13/05?

Qur1uS




msg:1438786
 8:43 pm on Jul 14, 2005 (gmt 0)

mine is ok...

that is a strange one!
give it some time & see what happens

Qur1uS




msg:1438787
 8:45 pm on Jul 14, 2005 (gmt 0)

Jenstar has summarised already...

[webmasterworld.com...]

PaulPA




msg:1438788
 8:46 pm on Jul 14, 2005 (gmt 0)

Never mind - just saw it in another thread.

eduardomaio




msg:1438789
 8:47 pm on Jul 14, 2005 (gmt 0)

It sucks :( It's a total confusion!

Sobriquet




msg:1438790
 6:21 pm on Jul 14, 2005 (gmt 0)

I saw the new interface, agreed to the new terms , checked data and logged out.

After ten minutes, logged in again to find the old interface again ..?

Did anyone else notice this?

vijayhrb122002




msg:1438791
 6:30 pm on Jul 14, 2005 (gmt 0)

Nope.I still get the new interface.

Ossifer




msg:1438792
 6:31 pm on Jul 14, 2005 (gmt 0)

disappeared for me too.

7_Driver




msg:1438793
 6:38 pm on Jul 14, 2005 (gmt 0)

Still getting the old interface - haven't seen the new one yet.

indianads




msg:1438794
 6:43 pm on Jul 14, 2005 (gmt 0)

Same here. Saw new interface around 1 hour ago. It disappeared again.

Bluepixel




msg:1438795
 6:44 pm on Jul 14, 2005 (gmt 0)

I have the new interface :-)

This 111 message thread spans 4 pages: < < 111 ( 1 [2] 3 4 > >
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