homepage Welcome to WebmasterWorld Guest from 54.166.173.147
register, free tools, login, search, pro membership, help, library, announcements, recent posts, open posts,
Become a Pro Member
Home / Forums Index / Google / Google AdSense
Forum Library, Charter, Moderators: incrediBILL & jatar k & martinibuster

Google AdSense Forum

    
The July rollercoaster
Based on previous experience - post yours
darkmage




msg:1328624
 4:21 am on Jul 4, 2005 (gmt 0)

There are some 'old timers' have been with adsense for over a year or two. Here are some general trends I found with non-travel releated sites. So far history is repeating, but these things are not anywhere near scientific.

It is based on eCPM but earnings hits a double-whammy because traffic tends to be down too.

June eCPM is stronger than yearly average, then the first days of July sees a step down in eCPM which plummets on July 4. There is a slow recovery on following days for a about a week. Then in mid, July eCPM really takes a hit for the rest of the month. In early August, there is a slow climb back up.

What experiences do other people have in this time frame?

 

Sense_able




msg:1328625
 11:00 am on Jul 4, 2005 (gmt 0)

Last year 2004 the first 3 days of July were about 10-20% lower than the rest of the month

The 4th of July was much lower but hey the 5th and onwards made all the difference....

You just have to think what people are doing on the day. Are they on the internet or are they out playing. Also I think that advertisers hold back till after the holidays.

Same happens at Christmas. My sites are general home/garden information.

Global Options:
 top home search open messages active posts  
 

Home / Forums Index / Google / Google AdSense
rss feed

All trademarks and copyrights held by respective owners. Member comments are owned by the poster.
Home ¦ Free Tools ¦ Terms of Service ¦ Privacy Policy ¦ Report Problem ¦ About ¦ Library ¦ Newsletter
WebmasterWorld is a Developer Shed Community owned by Jim Boykin.
© Webmaster World 1996-2014 all rights reserved