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Google AdSense Forum

Reactivating Disabled AdSense Accounts
How did it happen?

 2:41 am on Sep 23, 2003 (gmt 0)


A couple of months back I got a warning letter from Google. I had clicked ads a very few times on my own site, very silly me, but my site is in no way spammy and absolutely focuses on free, quality content, which is hopefully why I just got my PR7 yesterday.

However I also just got my AdSense account disabled. No need to tell how useful the money was, particularly for adding yet more content, but I haven't got a clue how it happened. I check my stats frequently from different computers, but after the first letter I've never, I mean never, clicked my own ads and follow these forums in a constant effort to steer clear from anything that could be interpreted as fraudulent.

I wrote a non-accusatory mail to Google asking for their co-operation in sorting this out, and believe I have at least a small chance, and also recognize that a few non-fraudulent accounts will get hit while stopping really fraudulent users.

The only thing I can think of is that my first mail came after a freak high click-through rate, it's usually lower and I didn't try for more, so if the same thing happened again maybe this caused it. Or maybe some competitor, but that seems unlikely.

What could I have done, and how can I fix this?

All the Best,




 2:45 am on Sep 23, 2003 (gmt 0)

jeremymgp, check out this thread. You're not alone.

Word of Warning, think before you use AdSense [webmasterworld.com]


 3:28 am on Sep 23, 2003 (gmt 0)

What is the reason you were given for having your account disabled? It seems from the content of your post that it was due to fraudulent clicks, but you didn't say that.


 3:49 am on Sep 23, 2003 (gmt 0)

Thanks for that, roscoepico. I've made myself a checklist of don'ts for AdSense, somewhat over-cautious, but hopefully these will help particularly newbies who click the odd ad out of "curiosity". This is a really bad idea and should be categorically avoided. From other posts it does seem AdSense is getting pretty sensitive, which is understandable.

1. Never, ever click your own ads. If you want to view the site, put your mouse pointer over the ad to view the URL and paste it in seperately.

2. Don't access your account from multiple IPs, use just one computer for everything at all connected with AdSense. It's one less variable.

3. Don't click other's ads. Again, it's one less variable. Copy and paste instead.

4. Don't try to push CTR too high (not that I did). A steady lower rate is much safer than a higher rate with even just one day at dangerously high levels. It seems CTR over a certain level, even just one time, will automatically trigger a warning letter which is a definite danger zone. One day in 2 months with a high CTR is not statistically significant. Unfortunately a warning letter from Google is statistically significant - one more time and your out of the program.

This is from a guy who's just lost his account so probably a bit severe, but it stands to reason as well. Hope this helps,




 3:51 am on Sep 23, 2003 (gmt 0)

Hi Blue_Fin,

> What is the reason you were given for having your
> account disabled? It seems from the content of your
> post that it was due to fraudulent clicks,
> but you didn't say that.

Thanks for your message. Yes, while particulars weren't stated my warning message and final message mentioned fraudulent clicks.



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