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|Is Adsense going to eventually bust?|
General concerns about Adsense
| 4:55 pm on Apr 11, 2005 (gmt 0)|
I am not referring to Adwords, becuase those can show up in search results for searches and that could be useful, just to Adsense.
1) I notice that most adsense are completely off-topic or unrelated anyway. To find this out though I typically would have to read them, I already ignore most advertising anyway, now I am supposed to not only not ignore it but take my time to read advertising? Even if it is doing well today, won't the average consumer get tired of reading advertisements at some point, especially when they are on every website on the internet almost.
2) For awhile now if I find a site that has good information or quality content I pay them back by clicking on their google ads. I don't even look at the page it goes to, but I figure it's like a virtual tip jar. They gave me some decent content and I tip them some change by clicking their google ad. I don't think I am the only one that does this either. Could similiar situations hurt publishers causing them to find alternatives.
3) Do people feel that the more adsense grows so will it's problems until the eventual point of collapse?
4) Didn't the PPC model already rise and fall once before? Does history tend to repeat itself or does everybody feel that it will be different this time?
5) I am not an economist but doesn't the model of supply and demand mean that at some point there will be so many websites with adsense that it will make it unprofitable? When a publisher has 500 websites wanting to run their ads won't they be able to pay less to each ad?
I am not trying to put down adsense, just have concerns. I currently do not use adsense but am trying to decide if it's worth moving all my content around to add adsense to my pages or just stick with regular affiliates. They may not be a quick buck but they seem, at the moment, a safer more permanent solution.
| 7:49 am on Apr 12, 2005 (gmt 0)|
the sites I run adsense on have great targeted ads being displayed.
they are getting better and better every month.
CTR is increasing because of this.
I guess it's up to you's on how to get the best ads displayed for your visitors and if there are advertisers in your websites field that are paying for adwords.
few basic tips to remember are to display good keyword enriched content, label titles, meta desc tags, page names, header tags and so forth.
if I wanted to get adsense ads to display a certain topic, I find thats the easy part. The hard part is actually getting the targeted traffic to those pages. Once the visitors are there, the next part is the positioning of the ads, so they click through.
| 7:51 am on Apr 12, 2005 (gmt 0)|
|You sir, are a theif. End of story |
|a criminal who takes property belonging to someone else with the intention of keeping it or selling it |
Source: WordNet ® 2.0, © 2003 Princeton University
I think they need to rewrite the dictionary.
| 8:02 am on Apr 12, 2005 (gmt 0)|
Oh wow I guess you're not a thief. You're not keeping it or selling it... you're not a thief.
Note to self: Steal stuff from stores and give them to my friends. By deffinition I'm not a thief!
| 8:04 am on Apr 12, 2005 (gmt 0)|
No I don't think it's that kind of thing- I cover many niches- anything you can think of- have 2000 pages, and good SEO habits- certainly I was hit by late March G alg change, but the % of impressions compared to server pageviews has been decreasing independent of that variable.
| 9:25 am on Apr 12, 2005 (gmt 0)|
" I already ignore most advertising anyway, now I am supposed to not only not ignore it but take my time to read advertising? Even if it is doing well today, won't the average consumer get tired of reading advertisements at some point, especially when they are on every website on the internet almost."
Lets say you run a site with hotel reservation on line and is at the top,but,you can make a reservation only if you are a residence of a certain country,Here comes adsense to make things easier for you the end user will click on the google adds that offers reservation on line in his country,instead of let your site and search again.Thats the great thing about adsense and the clever geo location.
| 1:26 pm on Apr 12, 2005 (gmt 0)|
Whether clicking ads as tips makes one a thief or not is obviously debateable. That it's not in the spirit of Adsense is clear. However, click fraud is a major issue for both publishers and advertisers. Someone fraudulently making money via invalid clicks reduces the inventory available to other publishers and reduces how much they earn. Fraudulently inflated impressions harms advertisers via making their ads more expensive. The big issue is the automated stuff happening on an industrial scale... not one guy clicking an ad as a thank you. Sure, you can argue that there's a principle involved but us getting het up over the small things blinds us to the big ones.
Yes, I am an Adwords advertiser
| 3:54 pm on Apr 12, 2005 (gmt 0)|
In another thread Brett linked to this so I guess it's OK to link to it too: Pay Per Click Fraud - The Inside Story [agotoguy.com]
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