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The Complete AdSense Terms & New Features Update
Direct deposit, more currencies, AdLinks - changes for March 15, 2005
Jenstar




msg:1450041
 12:35 am on Mar 16, 2005 (gmt 0)

Plenty of changes this time. Quickly the most notable are:

  • Payment options - home country currency and a beta program for direct deposit.

  • New ads - Ad Links

  • Terms changes - AdSense revenue sharing is now against the terms, as is placing your AdSense ads on a site that is currently running AdSense ads (such as if you are hosting on a freebie site)

  • Check amounts - You can now tell the world how much your AdSense checks are :)

    New Terms of Service for AdSense

    1. Program Participation:

    In the middle of this section, (collectively, "Ads"), related Google search queries, has been replaced with (such Google-served advertisements, collectively, "Ads"), related Google queries and/or Ad search box (collectively, "Links"),

    2. Implementation and Operation of Ads and Search Results.

    There are many changes in this section to reflect the new Ad Links, I won't specify all those changes where links has been added along side search and ad units.

    The first line has a slight change (change in bold) You agree to comply with the specifications provided by Google from time to time

    They have made it clearer that you cannot pre-populate search boxes you place on your site. Changes in bold:
    Except for related Google queries, all search queries (including queries entered into an Ad search box) must originate from individual human end users inputting data directly into a Search Box (or Ad search box, as applicable) on Your Site(s).

    Another slight change here (change in bold):

    and Google will use commercially reasonable efforts to provide You with corresponding Search Results and/or Ads, as applicable and as available.

    Then there is the long confused section regarding the fact that you cannot have an ad unit displaying ads identical to any other ad units. And I think it just got even more confusing. While the clause regarding "no Ad Unit shall contain any advertisement in common with any other Ad Unit." has been dropped, it has been replaced with the following:

    In addition, You agree that while You may display more than one (1) Ad Unit on each Site Web page, You shall not display any Ad Unit on a page that contains Ads associated with another Google AdSense customer (e.g., Your Web hosting company), unless authorized to do so by Google or such other AdSense customer, if authorized.

    So what does this mean? It means that "revenue sharing" AdSense sites are now against the terms, as would be displaying your own AdSense on a site where the hosting company is already showing their own AdSense (ie. such as a Tripod site). "Revenue sharing" is especially popular on forums, where the originating poster can have his/her AdSense displayed on the thread a certain percentage of the time. Now, you can only do this if you have received specific permission from Google AdSense to do so, otherwise, you will be violating the AdSense terms. I clarified this with Google, as well, as I wanted to make sure I understood this correctly.

    The terms also now refers to any page using one of the AdSense services as a "Serviced Page", and the terms clarify you cannot run any non-Google contextual programs on any "Serviced Pages".

    3. Communications Solely With Google.

    Minor changes to reflect Ad links.

    4. Parties' Responsibilities.

    Minor changes to reflect Ad links.

    5. Prohibited Uses

    More minor changes to reflect ad links. They have also clarified what you cannot do to manipulate what a user gets when clicking an ad. Changes in bold:

    (iii) frame, minimize, remove or otherwise inhibit the full and complete display of any Web page accessed by an end user

    Some publishers have been getting sneakier when it comes to what the user experience is once a surfer clicks an ad, so this tightens up the terms in this regard.

    Chat pages have now been added to the types of pages you cannot display ads on.

    You shall not.... display any Ad(s) or Link(s) ... on any chat page.

    And perhaps the most interesting change, this has been added:

    You shall not... (viii) act in any way that violates any Program Policies posted on the Google Web Site, as may be revised from time to time, or any other agreement between You and Google (including without limitation the Google AdWords program terms), or engage in any action or practice that reflects poorly on Google or otherwise disparages or devalues Google’s reputation or goodwill.

    So what would "engage" or "practice" cover? Would that include complaining about click fraud or low earnings in a forum? Or would it be reserved for those who publicly disparage Google in less-than-flattering terms to a newspaper? It will be interesting to see how this is interpreted as well as enforced.

    They have also removed the bolded section in this clause, and the pursuit of all available civil or criminal remedies relating to fraud and other legal claims.

    6. Termination; Cancellation.

    More minor changes for ad links. Also, this has been added:

    Subject to any third party agreements You may have with other Google customers (e.g., Your Web hosting company),

    There are now clear instructions on how to cancel your AdSense account (before, it simply said to remove the javascript or programming from your sites).

    You may terminate this Agreement with or without cause at any time by sending written notice of your desire to cancel Your participation in the Program to adsense-support@google.com. This Agreement will be deemed terminated within ten (10) business days of Google's receipt of Your notice.

    7. Confidentiality

    Google has loosened the terms of the confidentiality part of your agreement.

    "However, You may accurately disclose the amount of Google’s gross payments to You pursuant to the Program.

    This means, if I wanted to tell the world how much my AdSense check was last month, I could do it without violating the AdSense terms. So who wants to go first and tell us your check amount ;)

    9. No Warranty

    Minor changes for ad links.

    15. Google Rights

    A new section details what can/cannot be done by using AdSense to make a competing product:

    You will not ... create or attempt to create a substitute or similar service or product through use of or access to the Program or proprietary information related thereto.

    Also, they have clarified this clause (changes in bold)

    You will not remove, obscure, or alter Google's copyright notice, Brand Features, or other proprietary rights notices affixed to or contained within any Google services, software, or documentation (including without limitation the display of Google’s Brand Features with Ads, Links, Search Boxes and/or Search Results, if applicable).

    16. Information Rights

    They have added information on the Google Privacy policy.

    subject to the terms of the Google Privacy Policy (located at [google.com...] or such other URL as Google may provide from time to time)

    Also, slight clarification on sharing information with third parties (change in bold).

    Google may share non-personally-identifiable information about You, including Site-specific statistics and similar information collected by Google, with advertisers, business partners, sponsors, and other third parties.

    17. Miscelaneous

    This has been added:

    The parties specifically exclude from application to the Agreement the United Nations Convention on Contracts for the International Sale of Goods and the Uniform Computer Information Transactions Act.

    I have no idea what this means, so hopefully someone more familiar with this international act will be able to clarify.

    That is it for the AdSense Terms changes.

    AdSense Program Policies:

    Ad Placement

    This has been added:
    A single Ad Links unit may be placed on each Web site page, in addition to the ad units and search boxes specified above. Ad Links units are considered to be 'Google ads' for purposes of these program policies.

    This clarifies that if you have multiple ad units on a page, you may only have one ad unit with ad links.

    So, what else has changed?

    Payments

    These changes are ones AdSense publishers have been waiting for since the program launched. The payments section has now been moved into the "My Account" tab in your AdSense control panel.

    Payments in your Home Country's Currency

    They have introduced a program where you can have your AdSense payments converted to your home country's currency, so you will receive a check that you can cash much easier at a bank in your country. With publishers having to pay crazy banking fees to cash a US check, this change is most welcome. 43 countries are supported: Australia, Austria, Belgium, Canada, China, Denmark, Finland, France, Germany, Great Britain, Greece, Hong Kong, India, Indonesia, Ireland, Italy, Japan, Luxembourg, Mexico, Morocco, Netherlands, New Zealand, Norway, Philippines, Portugal, Saudi Arabia, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Thailand, Turkey, United States.

    New Payment Options
    Publishers will also find different payment options available in their control panel.

    Check - Standard Delivery *
    Check - Secured Express Delivery ($30.00 Processing Fee) learn more **
    BETA Electronic Funds Transfer learn more


    Note that the Electronic Funds Transfer is in beta, and is not available to everyone. It is currently available to publishers resided in these 15 countries: Austria, Belgium, Canada, Denmark, France, Germany, Great Britain, Ireland, Italy, Netherlands, Portugal, Spain, Sweden, Switzerland, United States. If you are not residing in one of those countries, you can read about it here:
    https://www.google.com/support/adsense/bin/answer.py?answer=15827


    You can also request that your payments be held right in your AdSense account (previously, you would have to email AdSense to get this done).

    URL Filter

    The URL Filter has now been renamed the "Competitive Ad Filter". It sounds as though they are trying to convey what I have long said - you should only filter competitor's ads [webmasterworld.com]. It also now says:

    Please note that filtering sites may decrease your potential earnings and/or the number of ads that can appear on your web pages.

    Also, you cannot use your filter to filter out the suggested links that appear in your AdSense Ad Links. But, your filter will work for the sites the click on an Ad Link will generate.

    Ad Links

    https://www.google.com/adsense/adformats#adlinks

    You can now ad up to one Ad Links unit to your page. You can customize it within your AdSense account, similar to how you would do it for a regular ad unit, and simply paste the custom javascript onto your page. The javascript is similar to the ad unit script, except the ad format is specified as google_ad_format = "200x90_0ads_al_s"; (or whichever ad link size you choose).

    You can also use your custom channels on an ad link javascript as well.

    AdSenseAdvisor has also clarified how this works for reporting:

    Your reports won't track clicks made on the Ad Links topics. Only clicks on the Google ads linked from the Ad Links topics will be tracked. However, impressions are reported for each instance of the Ad Link unit as well as for each pageview of the resulting page that displays ads


    Whew! I think that's it ;)

  •  

    Sally Stitts




    msg:1450042
     12:36 am on Mar 16, 2005 (gmt 0)

    Per usual. You're the greatest!

    And so freaking fast, I can't believe it!

    [edited by: Sally_Stitts at 12:45 am (utc) on Mar. 16, 2005]

    tonygore




    msg:1450043
     12:41 am on Mar 16, 2005 (gmt 0)

    So does this mean we can have 2 AdSense Blocks and 1 AdLink Block?

    3 in total as always?

    steve40




    msg:1450044
     12:52 am on Mar 16, 2005 (gmt 0)

    Thanks as usual to you Jenstar for taking the time and effort to make a nice helpful document with important and detailed information easy to read,

    steve

    JohnKelly




    msg:1450045
     12:52 am on Mar 16, 2005 (gmt 0)

    Thanks for your hard work Jenstar!

    [edited by: JohnKelly at 12:53 am (utc) on Mar. 16, 2005]

    novice




    msg:1450046
     12:53 am on Mar 16, 2005 (gmt 0)

    Jen you are a star;)

    driris




    msg:1450047
     12:53 am on Mar 16, 2005 (gmt 0)

    thanks jenstar

    [edited by: driris at 12:56 am (utc) on Mar. 16, 2005]

    2oddSox




    msg:1450048
     12:53 am on Mar 16, 2005 (gmt 0)

    I'm simply amazed at how fast you get these summaries done Jenstar. Without wanting to sound like a broken record, thanks again for your efforts.

    billegal




    msg:1450049
     12:54 am on Mar 16, 2005 (gmt 0)

    The question I have is

    Why?

    I liked that I could point to the TOS and say that I couldn't disclose the amount made. Why is it now permissible?

    caspita




    msg:1450050
     12:58 am on Mar 16, 2005 (gmt 0)

    So who wants to go first and tell us your check amount ;)

    I'll be the first one ..... :-) $0.00

    FromRocky




    msg:1450051
     1:04 am on Mar 16, 2005 (gmt 0)

    Secured Express Delivery ($30.00 Processing Fee) learn more

    It seems that this processing fee varies depending on the location or country where the cheque is deliveried to.

    For Canada - US$30.00

    Any others?

    kaz




    msg:1450052
     1:08 am on Mar 16, 2005 (gmt 0)

    That learn more link does not provide a page for me currently

    https://www.google.com/support/adsense/bin/answer.py?answer=15819

    fearlessrick




    msg:1450053
     1:09 am on Mar 16, 2005 (gmt 0)

    Thanks, Jen. Excellent work and I appreciate it very much.

    Let me be the first. My last check from Google was over $100!

    Also, I believe - tell me if I'm wrong - that you can now have 3 adsense ad units and 1 ad links unit, for a total of 4.

    According to those terms, I guess complaining about Google is now not tolerated. Go figure.

    driris




    msg:1450054
     1:11 am on Mar 16, 2005 (gmt 0)

    For Canada - US$30.00

    for pakistan its $25 .

    why its costly for canada?
    so close to usa!

    martingale




    msg:1450055
     1:13 am on Mar 16, 2005 (gmt 0)

    The thing about engaging in practices that would disparage google... I really think that they goofed here.

    If we take it the way that it reads then I have just violated the TOS by posting this message, and so have most of you who have posted anything critical of Google on this or any other forum. I can't believe that Google's intent is to shut down webmasterworld and other forums.

    I think they must have intended it to be something they could hold over adult or criminal websites, claiming that any such association would disparage Google's good reputation. Instead, they have produced a TOS agreement that is effectively prior restraint on speech, which probably isn't legal at least under United States law.

    Rachel




    msg:1450056
     1:13 am on Mar 16, 2005 (gmt 0)

    Thanks so much, Jen, for the time you took to write all of this out.

    HughMungus




    msg:1450057
     1:16 am on Mar 16, 2005 (gmt 0)

    Thanks Jen. You rock.

    I wonder why they're stopping revenue sharing. Too much fraud / potential for fraud?

    FromRocky




    msg:1450058
     1:16 am on Mar 16, 2005 (gmt 0)

    I'll be the first one ..... :-) $0.00

    You don't violate the TOS to disclose your earnings but you may infringe the TOS if you purposely disclose your bogus earnings.

    You may accurately disclose the amount of Google’s gross payments to You pursuant to the Program.

    For Canada - US$30.00

    May it mean CAD$30?

    HughMungus




    msg:1450059
     1:23 am on Mar 16, 2005 (gmt 0)

    What a brilliant marketing move it is to let people reveal their gross earnings.

    Visit Thailand




    msg:1450060
     1:50 am on Mar 16, 2005 (gmt 0)

    Jenstar does it again........

    Interesting move on the chat pages. Am sure a few sites won't be too happy about that.

    Thanks Jenstar.

    George Cooper




    msg:1450061
     1:54 am on Mar 16, 2005 (gmt 0)

    It seems that this processing fee varies depending on the location or country where the cheque is deliveried to.

    For Canada - US$30.00

    Any others?

    US$24.00 to Australia.

    jadebox




    msg:1450062
     1:59 am on Mar 16, 2005 (gmt 0)

    What a brilliant marketing move it is to let people reveal their gross earnings.

    Whew ... now I can finally fill out my tax return. :-)

    -- Roger

    bts111




    msg:1450063
     2:12 am on Mar 16, 2005 (gmt 0)

    Nice work Jenstar!

    Cheers
    bts111

    antonaf




    msg:1450064
     2:18 am on Mar 16, 2005 (gmt 0)

    What is considered chat page?

    Are blogs considered chat pages? Or are chat pages the typical instant chatting. Anyone have the answer please share. Thanks.

    incrediBILL




    msg:1450065
     2:23 am on Mar 16, 2005 (gmt 0)

    engage in any action or practice that reflects poorly on Google or otherwise disparages or devalues Google’s reputation or goodwill.

    Half the people in the AdSense forum should run and take cover.

    Visit Thailand




    msg:1450066
     2:25 am on Mar 16, 2005 (gmt 0)

    Can anyone explain this?

    They have made it clearer that you cannot pre-populate search boxes you place on your site. Changes in bold:
    Except for related Google queries, all search queries (including queries entered into an Ad search box) must originate from individual human end users inputting data directly into a Search Box (or Ad search box, as applicable) on Your Site(s).

    bbkid




    msg:1450067
     2:31 am on Mar 16, 2005 (gmt 0)

    antonaf

    i sent google an email asking specificaly that

    i havn't yet done this, but i was thinking of adding a chatbox to my site

    Jenstar




    msg:1450068
     2:32 am on Mar 16, 2005 (gmt 0)

    Chat would mean real-time chat rooms.

    bbkid




    msg:1450069
     2:33 am on Mar 16, 2005 (gmt 0)

    oh, thats cool then.

    Jenstar




    msg:1450070
     2:34 am on Mar 16, 2005 (gmt 0)

    Visit Thailand - some publishers would modify the search code so that the AdSense for search field would already have a search in it. Publishers would insert "high paying keyword" there, in hopes that people would just click search, instead of removing the keyword to put their own search in.

    This 94 message thread spans 4 pages: 94 ( [1] 2 3 4 > >
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