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Beginner Question about AdSense themetalpeddler
I have been trying to find this answer everywhere but nada, so I'm here
Obviously, AdSense must be worth doing or no-one would do it, but my question really is, if I took part in AdSense, does it drive a portion of your business elsewhere? Or am I missing something here?
If your site sells a product then yes you could be loosing out on a possible sale by having adsense on your site Jon_King
>>does it drive a portion of your business elsewhere?
That's the goal of Adsense.
Many, many, many sites don't sell anything. They are informational only and the ones that really love Adsense. If you, as I gather, have an e-commerce site and actually sell product yourself then you have to weigh which method will earn more revenue.
You can always block specific URL's of the ads displayed so you won't send customers to directo competitors, but because Adsense is so good everybody who pops up in your ad block should be a competitor. But, at least you get the idea.
If you run an e-shop, or your web site is an advert for your company then you should not run any other advertising, it's inappropriate.
If your site offers something for nothing, like information, shareware or whatever, then advertising is appropriate as an alternative to membership subscriptions.
okay thanks. I'm thinking not for me then. I've read on other forums other site owners using it on their business websites that it wasn't making much sense to me. Cheers