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Google AdSense Forum

How can I get accepted by AdSense?
no more getting rejected

 5:37 pm on Aug 15, 2003 (gmt 0)

I applied 2 of my websites for AdSense.
But both of them were rejected.

I would like to know how to improve my sites for AdSense.
Does anyone know?



 5:44 pm on Aug 15, 2003 (gmt 0)

LoL did it have high pagerank? One of my sites got rejected for bad content (ie: hacking widgets) and the other they said they had too many people or there wasnt a demand or something.


 5:54 pm on Aug 15, 2003 (gmt 0)

Hi EliteWeb.

Both of them don't have high PR.
Because they are quite new.

Is it easier to get accepted if my sites have high PR?
How much PR is needed at least?


 6:01 pm on Aug 15, 2003 (gmt 0)

Are they indexed in Google yet? Are they content sites (ie. not primarily an ecommerce site)? Is it an affiliate site? These are some of the most common reasons why sites get rejected.


 6:10 pm on Aug 15, 2003 (gmt 0)

> Are they indexed in Google yet?

Yes, recently.

> Are they content sites (ie. not primarily an ecommerce site)?

I think they are content sites.
Nothing is sold in the sites.

> Is it an affiliate site?

No affiliate banners are put in my website.


I used access analyzer.
And I found that "216-239-45-4.google.com" looked at only top page(ie. [xxxxx.com...] of my website. They didn't view other pages. What should I do to my website?

[edited by: matankee at 8:35 pm (utc) on Aug. 15, 2003]


 6:25 pm on Aug 15, 2003 (gmt 0)

Welcome to Webmaster World, matankee!

Is there anything that could be considered "negative" on your site?

Google responded to an email I sent about our news site. They said that the words "suicide" and "bomb" probably triggered a filter.

You don't need a LOT of content. We have many pages with little content and they all have targetted ads. And you don't need to be indexed in Google, as we have several sites that are not indexed but have targetted ads.

Might I ask, in a general way, what your site is about? (Don't get REALLY specific, please.)


 6:28 pm on Aug 15, 2003 (gmt 0)

The other thing I forgot to mention, does your site use complicated dynamic URLs or session IDs in the URL? This is another reason for rejection, because the AdSense MediaBot cannot properly crawl the pages.


 8:49 pm on Aug 15, 2003 (gmt 0)

> what your site is about?

One of my site is written about Japanese famous food.
Main content is a dictionary of Japanese food.
So, it is not "negative" content, I think.

> does your site use complicated dynamic URLs or session IDs in the URL?

All of the pages are simple HTML files.
CGI is used only for sending email.

..Does Google hate Japanese food? :)


 8:52 pm on Aug 15, 2003 (gmt 0)

Are the sites you mentioned completely in English language?


 8:58 pm on Aug 15, 2003 (gmt 0)

Is your site primarily English content in terms of language. If there is a lot of Japanese language, perhaps that is why you were rejected.

From the AdSense FAQ:
In this initial launch, Google AdSense is available to all websites, in the US or elsewhere, whose content is in English

If there was a lot of Japanese, this could explain the rejection. You could always try to appeal if the primary audience is English-speaking.


 9:11 pm on Aug 15, 2003 (gmt 0)

My site is written in ENGLISH.
The page Google looked at is also written in English.


 9:17 pm on Aug 15, 2003 (gmt 0)

Hmmmm... do people have to search to see the dictionary terms displayed? If that is the main part and it is searchable, it is against the AdSense TOS to display ads on search result pages, no matter how they are generated.


 9:24 pm on Aug 15, 2003 (gmt 0)

Actually, my web site contains some Japanese pages.
But, top page is written only in English.
When Google checked my web site,
they looked at only the top page.

By the way, I found a web site written in English and Japanese, and the site has AdSense banners.

(sorry, i deleted.)

Does it really matter if there are non-English pages?

[edited by: matankee at 10:08 pm (utc) on Aug. 15, 2003]


 9:33 pm on Aug 15, 2003 (gmt 0)

You should remove the URLs, it is against the Webmasterworld TOS.

Once you get one site approved for Google AdSense, you can then place the code on your other sites without getting approval first. This could be why those Japanese sites could have AdSense displayed.

It doesn't benefit advertisers to have their English ads displayed on sites with Japanese content, which is why it is against the AdSense terms right now, but it could likely change in the future.

Perhaps try contacting Google and see if they will give you a clearer reason. We have run down the most likely scenarios to why people get rejected, and I am guessing it is something site-specific to your site.


 10:23 pm on Aug 15, 2003 (gmt 0)

> try contacting Google and see if they will give you a clearer reason.

Ok. I'll try it.
I'll tell you guys if I get a reply from Google.

Thank you for everything.


 7:04 pm on Aug 18, 2003 (gmt 0)

Hi Jenstar.

I got the following reply from Google.

Since they sent me this email twice,
I guess that this email was prepared in advance.
(not written for me)

Hello Matankee,

Google AdSense specialists review websites for a variety of criteria.
These include, but are not limited to, appropriate content, clear
navigation, and the site's potential value to the AdSense program and the
user experience. We also reserve the right to decline certain

Based on our review process, we feel your site does not meet the program
requirements. As we grow, we may find that we are able to expand our
program to more web publishers with a wider variety of web content.

If you would like to submit another website, please reply to this email
with that site's URL, and we will be happy to review it and reconsider
your application.

Thank you for your understanding.


The Google Team


 7:53 pm on Aug 18, 2003 (gmt 0)

matankee, it is against the TOS [webmasterworld.com] to paste emails from Google into posts at WebmasterWorld. You should remove the email and write a summary of the email instead.

It sounds as though they are quite firm in their decision to reject your site for whatever reason it may be. Have a closer look at your sites, with copies of the AdSense FAQ, terms & policies close at hand, and see if you can see what it is about your sites that gets them rejected. Chances are there is something obvious that you missed, but that Google knows to check for. And the problem probably is with your index page, if that is the only page they ever checked.


 7:58 pm on Aug 18, 2003 (gmt 0)

>Does it really matter if there are non-English pages?

No it shouldn't, but they wont allow purely non-english sites.


 1:21 am on Aug 19, 2003 (gmt 0)

I've had problems getting my NFL Draft website accepted into AdSense. The layout is sharp but simple, the content is fresh and relevant, and in theory it would be appealing (especially with the start of the season just around the corner). But when you do a google search for "NFL Draft", or even "NFL", it doesn't come up with any advertisers in the sponsored section of the google search. At all. Which is what I think is causing the problems for me in my case.

In the originally mentioned situation in this thread, I'd recommend doing a search on the most on-topic words for the page on google's search site. If you're not seeing any advertisements on google's end, then it's likely that they fear that you won't be able to provide targeted content for them on their end.

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